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10 Best Black Friday Email Marketing Strategies for 2024

Vertical Response

Looking to maximize Black Friday sales with black friday email marketing? This guide covers the top strategies to help your emails stand out and drive conversions. Key Takeaways Email marketing is essential for capturing Black Friday sales, with 75% of consumers preferring it for promotions and potential for high engagement.

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Trigger-Based Email Marketing: A Step-by-Step Playbook to Accelerating ROI

Customers.ai

Email marketing is like printing money when you get it right. Thats where trigger-based email marketing comes in. These emails arent random as theyre based on your customers actions (or inactions). Book a Demo What Is Trigger-Based Email Marketing (And Why Does It Work?)

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Visitor Tracking Tools: The 25 Best Solutions for 2025 [Reviewed]

Customers.ai

Or maybe it’s about integrating seamlessly with your existing marketing stack. For example, if reducing cart abandonment is your top priority, look for tools with session replay or heatmap functionality to pinpoint where shoppers drop off. Clarity on your goals means no wasted features and no wasted money. Can the tool grow with you?

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Email excellence: The top 10 traits of highly effective email marketers

Martech

I’ve worked with some exceptional email marketers over the years and they share 10 personality traits that have helped them excel. What takes email marketers from good to great? But the beauty of helpful email marketing is what I said before: When you help your customers, they help you back.

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Dynamic Content Strategies for This Year’s Holiday Email Marketing

Litmus

November and December are two of the busiest months of the year for email marketers. But it’s also the season with the highest email engagement (and that’s saying something!) Source: Trends in Email Engagement Holiday shoppers are busy too—and so are your competitors. That’s a prerequisite for dynamic content.

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How to Boost ROI with Optimized Buy Now Buttons

Neil Patel

With everyone and their brother-in-law setting up e-commerce businesses and the competition is super stiff. Research shows that two of the top reasons shoppers abandon carts are: 28% say it’s because of being forced to create an account 21% say it’s due to a long (or complicated) checkout process. Cart abandonment costs businesses $4.6

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The Ultimate List of Email SPAM Trigger Words

Hubspot Marketing

For a more up-to-date guide to email marketing, check out our free guide to creating email newsletters people actually read here. Writing the subject lines for your emails can be one of the most stressful steps of email marketing. Email Spam Words to Avoid. Dear [email/friend/somebody].

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