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MarTech’s digital transformation experts to follow

Martech

A corporate trainer and frequent speaker, Shelly was named among the Forbes Top 40 Social Selling Marketing Experts and Top 50 Social Media Influencers. Her clients have included Chipotle, Maytag, Burns & McDonnell and numerous pharmaceutical brands. LinkedIn: Shelly DeMotte Kramer (14.7K

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Email inspiration: 16 places to look for exciting email examples

Litmus

See how your emails stack up—in our Live Optimization Workbook (newsletter edition!). Explore all the ways email marketing experts would make real-life newsletters more effective. Then, apply those takeaways to your own email newsletters. The best sources for email inspiration, ideas, and examples. Good Email Code.

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How to Prepare for A Job in Digital Marketing and E-commerce [Google Certification]

Hubspot Marketing

Based on your interests and strengths, you can develop niche specialties like SEO, content strategy, or performance marketing. Within those specialties, you can become an expert in SEO for real estate platforms, a pharmaceutical content strategist, or an e-commerce performance marketer.

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5 must-know Reddit Ads tactics for B2B marketers

Search Engine Land

For marketers, this means easily finding niche audiences that fall under subreddits you may otherwise not have known existed. On the map above, the starting category is marketing automation which is highly correlated to other big categories such as digital marketing, email marketing, content marketing, and growth hacking.

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Unlocking the Power of Curated Content for Your Business

Businesses Grow

Attention in difficult or regulated markets Curated content is especially effective in highly regulated markets. For example, in the pharmaceutical industry, it is agonizingly difficult and expensive to create original content about your drugs and your company. Invitations to teach at universities.

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10-minute emails: How I save time on development

Litmus

Somehow, that email got me a job on a marketing team building emails and landing pages. This may sound familiar; it seems like most people stumble into email marketing. One of the things you don’t realize you’re also stumbling into is creating a lot of emails in a short amount of time.

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The 17 Best Affiliate Marketing Programs For Beginners

Jeff Bullas

Affiliate marketing programs offer you the chance to promote brands that sell online business tools such as VPNs and other software, pharmaceutical items, digital products such as e-books, and anything else you can buy online. What is the commission rate? The commission rate is the percentage of the sale that the affiliate receives.