Vertical Response

OCTOBER 6, 2024

Looking to maximize Black Friday sales with black friday email marketing? This guide covers the top strategies to help your emails stand out and drive conversions. Key Takeaways Email marketing is essential for capturing Black Friday sales, with 75% of consumers preferring it for promotions and potential for high engagement.

Email Marketing 105

Email Marketing Marketing Strategy Shoppers Marketing 105

Martech

MARCH 24, 2025

Is AI truly revolutionizing email marketing, or is it just another overhyped technology? If youve been wondering how AI can (or should) fit into your email marketing strategy, youre not alone. Heres a sneak peek at whats changing and what you need to know before investing in your next email marketing solution.

Email Marketing 115

Email Marketing Transform User-Generated eCommerce 115

Customers.ai

JANUARY 2, 2025

Email marketing is like printing money when you get it right. But lets be realsending generic blasts to your entire list doesnt cut it. Thats where trigger-based email marketing comes in. These emails arent random as theyre based on your customers actions (or inactions). Thats why they can drive up to 70.5%

Email Marketing 81

Email Marketing eCommerce Shoppers Marketing 81

Vertical Response

NOVEMBER 20, 2024

Email marketing is crucial for reaching your audience, boosting sales, and fostering customer loyalty. This guide offers you practical tips, the best tools, and effective strategies to enhance your email marketing campaigns. Learn how to get the best ROI from your emails and keep your audience engaged.

Email Marketing 64

Email Marketing User-Generated Key Performance Indicator Marketing 64

Marketing Insider Group

AUGUST 12, 2024

Marketing plugins are essential for any WordPress site, empowering users to quickly streamline and enhance their online marketing efforts. These plugins offer a range of features designed to optimize SEO , boost engagement, and track performance, making them indispensable for achieving marketing success.

User-Generated 118

User-Generated Analytics Marketing Marketers 118

Martech

JANUARY 13, 2025

Below is a timeline of milestones across social media, email marketing and regulatory/legal/restrictive events since the 1990s. CompuServe, Prodigy, Meta and Section 230 In the early 1990s, online platforms like CompuServe and Prodigy faced critical legal challenges over user-generated content. blocklist providers.

Law 131

Law User-Generated Email Marketing Education 131

Vertical Response

DECEMBER 27, 2024

Want to enhance your email campaigns? Learn about the best email marketing metrics to track for optimal results in this article. Key Takeaways Email marketing metrics are essential for measuring campaign success and identifying improvement areas, with key metrics including open rate, click-through rate, and conversion rate.

Email Marketing 52

Email Marketing Non-Profit Health Key Performance Indicator 52

Martech

DECEMBER 5, 2024

That was the case for a client who faced blocking until we expanded our review beyond email decision-making. The client, a SaaS company, enlisted my consultancy to review their email marketing program. It sent transactional and promotional messages to free-trial users and paying customers who had stopped using the service.

User-Generated 124

User-Generated Promotion Customer Journey Email Marketing 124

Customers.ai

NOVEMBER 14, 2024

Email marketing isn’t as easy as it used to be. With inboxes crammed full of promotions, newsletters, and offers, getting your emails noticed (and actually read) has become a real challenge. The days of sending a basic email blast and hoping for the best are long gone. Get names, emails, phone numbers & more.

Email Marketing 85

Email Marketing eCommerce Shipping Analytics 85

Martech

AUGUST 22, 2024

It’s iOS update season again, and email marketers need to get ready. Because the changes it’s about to wreak on Apple Mail inboxes (which, according to a recent Litmus study, account for nearly half of email client volume worldwide ) are significant. It will take time for email marketers to fully understand how to prepare.

User-Generated 124

User-Generated Email Marketing Promotion Marketing 124

Use Insider

SEPTEMBER 13, 2024

Gone are the days of generic, one-size-fits-all messages. With AI email marketing platforms, brands can deliver highly personalized content and automate complex processes, making email marketing more efficient and effective than ever before. What is AI Email Marketing?

Transform 52

Transform Email Marketing User-Generated Key Performance Indicator 52

Vertical Response

OCTOBER 13, 2024

AI is set to revolutionize email marketing by 2025. The future of email marketing AI will bring advanced personalization, smarter automation, and improved customer engagement. As AI technologies evolve, catering to individual preferences will become more refined, making each email feel uniquely crafted for the recipient.

Email Marketing 52

Email Marketing Transform User-Generated Customer loyalty 52

Martech

AUGUST 5, 2024

I am the first generative AI chatbot for marketing technology professionals. Lead magnets: Use lead magnets such as ebooks, exclusive reports, or free trials that require users to provide their contact information in exchange for access. For this prompt, try selecting the Demand/Lead generation expert.

Whitepaper 124

Whitepaper User-Generated eBook Analytics 124

Scoop.it!

NOVEMBER 7, 2024

That the role of artificial intelligence (AI) in email marketing is expanding beyond simple copywriting to tackle some of the more intricate tasks is no fresh update. As Jaina Mistry , Director of Content and Email Marketing, Litmus notes- “While generative AI is making waves, that’s not the only AI out there.

Fashion 105

Fashion Transform User-Generated Email Marketing 105

Hubspot Marketing

SEPTEMBER 30, 2024

In my experience, the biggest reason to use AI to personalize your marketing is that it enables you to scale your personalization efforts. Marketers are no strangers to using marketing automation tools to personalize emails, generate leads, or set up workflows. Top 5 Use Cases for AI Personalization Marketing 1.

Thought Leadership 140

Thought Leadership User-Generated Marketing Marketers 140

Martech

JANUARY 13, 2025

I am the first generative AI chatbot for marketing technology professionals. Prompt: What about welcome emails (are they important)? Answer: Welcome emails are a crucial component of any email marketing strategy. For this prompt, try selecting the email marketing expert persona. Processing.

Customer loyalty 112

Customer loyalty Copywriting Communications User-Generated 112

Litmus

JULY 31, 2024

Gmail’s not the only ISP to introduce tabs and automatic categorization of emails to the inbox: Yahoo Mail, Outlook, and Apple all have their own versions of inbox tabs to help their users organize and navigate their inboxes. ISPs are working hard to improve the experience of their service for their users.

Promotion 103

Promotion Email Marketing Marketing Marketers 103

AWeber

MAY 18, 2025

Personalized email marketing uses subscriber data to tailor messages specifically for each recipient. If you're wondering how to create a personalized email that actually resonates, you're in the right place. What Is Personalized Email Marketing? Test and Refine Personalized email marketing isnt one-and-done.

Email Marketing 54

Email Marketing Shoppers Food Marketing 54

Marketing Insider Group

JULY 24, 2024

3) Lead Generation Generating leads through content marketing is essential for turning interested visitors into potential customers. Effective lead generation drives business growth and increases revenue. 4) SEO Performance Over 50% of online shoppers use Google to discover new products or brands.

Content Marketing 119

Content Marketing Marketing Marketers Customer Acquisition 119

Backlinko

OCTOBER 23, 2024

Sample goals include: Increasing product sales by 30% Boosting organic traffic by 20% in six months Growing email subscribers by 15% this quarter Then, outline the actionable steps you’ll take to achieve each goal. And an email marketing campaign offering exclusive deals. And your site protects user privacy.

Marketing Strategy 117

Marketing Strategy Content Marketing eBook Marketing 117

Vertical Response

MARCH 15, 2025

Email marketing is a proven method for engaging customers and increasing sales. In this article, youll learn what email marketing is, why its effective, and how to create successful campaigns in 2025. With a user base of over 4.3 With a user base of over 4.3

Email Marketing 52

Email Marketing Customer loyalty Marketing Marketers 52

Buffer Marketing

JANUARY 7, 2025

Quuu: Curate content to share on social Source: Quuu Content curation can help keep your social media feeds full without generating all your ideas from scratch. The tool helps you find relevant websites to contact and creates personalized outreach emails to increase your chances of getting a response. Paid plans start at $15/month.

Price 122

Price Thought Leadership Transform User-Generated 122

Vertical Response

MAY 18, 2025

Email marketing is a powerful strategy for businesses to connect with their audience directly. Building a contact list is crucial as it forms the foundation of your email marketing efforts, allowing you to grow your audience by offering valuable content like ebooks and discounts in exchange for newsletter subscriptions.

Email Marketing 52

Email Marketing Customer loyalty Marketing Marketers 52

Martech

JUNE 19, 2025

Suggested replacement metric: Social media leads and conversions Why they’re stronger: This metric focuses on how many leads or actual customers your social media efforts generate. 3: Email open rate Why it’s weak: A high open rate might seem positive, but it doesn’t guarantee engagement with the content or action.

CRM 87

CRM User-Generated Analytics Customer Acquisition 87

Marketing Insider Group

SEPTEMBER 3, 2024

This article presents a giant compendium of digital marketing checklists, guiding you through every key aspect of the field so you can confidently navigate your marketing journey and achieve success. Linking to related content improves the user experience and helps search engines crawl your site. Content Marketing Checklist 1.

Digital Marketing 120

Digital Marketing User-Generated Marketing Marketers 120

Martech

DECEMBER 23, 2024

I am the first generative AI chatbot for marketing technology professionals. For this prompt, try selecting t he email expert persona. There are many possibilities, depending on the human users industry and main objectives: Before we start, you are an email marketing expert for a B2B financial services company.

Whitepaper 110

Whitepaper Key Performance Indicator Thought Leadership Email Marketing 110

Marketing Insider Group

JANUARY 6, 2025

Fresh, relevant content consistently improves SEO performance and draws in users looking for answers. User intent plays a big role here. How Blog Writing Supports Lead Generation Every blog post creates an opportunity to bring visitors further into your sales funnel. Staying responsive keeps your content relevant and engaging.

Inbound Marketing 118

Inbound Marketing Whitepaper Education User-Generated 118

Backlinko

DECEMBER 6, 2024

He is simply optimizing his existing marketing funnel. He generates most of his websites traffic with SEO and YouTube content. Remember the 1% of ToFu website visitors who opted in to email so they could download the free cheat sheet? Overall, Matts BoFu content generated over $12,000 in monthly revenue.

Customer Journey 92

Customer Journey User-Generated Marketing Marketers 92

Martech

AUGUST 14, 2024

Do you have separate tools for email marketing, social media scheduling, and content planning? Create power user teams Identify your most proficient and enthusiastic users for each tool in your stack. These “power users” deeply understand the tool’s features and best practices. Be ready to walk away.

Customer Acquisition 117

Customer Acquisition User-Generated New Technology Price 117

Martech

APRIL 3, 2025

In reality, while sales must focus on closing deals, marketing must provide qualified leads. Misalignment between conversion event tracking and actual revenue generation leads to wasted resources and poor marketing ROI. Let’s break down the common mistakes marketers make when boosting campaign performance.

User-Generated 113

User-Generated Customer Journey Finance CRM 113

Vertical Response

NOVEMBER 29, 2024

Want to leverage AI in your email marketing campaign for better results? Key Takeaways AI transforms email marketing by enhancing personalization, optimizing send times, and automating segmentation for improved engagement and ROI. An effective email marketing strategy is recognized for its ability to drive conversions.

Email Marketing 52

Email Marketing Transform User-Generated Marketing 52

Litmus

OCTOBER 17, 2024

Email marketing delivers a strong return on investment (ROI) , boasting an impressive 36:1 ROI compared to other marketing channels. But what if your email strategy could guide subscribers from their initial interest in signing up for your newsletter, all the way to becoming loyal, repeat customers? Does That Matter?

Email Marketing 110

Email Marketing Customer Journey Customer loyalty eCommerce 110

Martech

MARCH 12, 2025

Welcome emails generate 320% more revenue per email than promotional ones. With the right strategy, your welcome emails build a strong first impression and continue to drive ongoing customer engagement and loyalty, resulting in significantly higher revenue. Email 3: Use social proof.

Non-Profit 113

Non-Profit User-Generated Shipping eCommerce 113

Search Engine Land

JULY 23, 2024

Getting started with digital marketing Every time a business opts for online marketing, the first and foremost thought is how to establish a presence on Google and other search engines. Most user searches are conducted on search engines first. Hence, SEO and PPC are the two most crucial aspects of digital marketing.

Digital Marketing 93

Digital Marketing Whitepaper Affiliate Marketing User-Generated 93

Hubspot Marketing

NOVEMBER 14, 2024

Those companies did below the line (BTL) marketing right. Email marketing, direct mail, events — below the line marketing includes these and similar targeted tactics to convince and convert buyers. In modern marketing parlance, I’d say below the line marketing is a spiritual cousin to demand generation.

Direct Mail 130

Direct Mail Marketing Marketers Email Marketing 130

Martech

AUGUST 22, 2024

That’s the goal of Osmo, a startup using artificial intelligence technology to help computers “generate smells like we generate images and sounds,” according to the company’s website. It understands target personas across AI tools, offers real-time impact scoring for generated content and ensures uniform branding.

User-Generated 122

User-Generated Management Digital Marketing SEO 122

Backlinko

DECEMBER 28, 2024

Share Your Google Review Link Share your Google review link everywhere users may see it so they can easily leave you a review. Alternatively, use Semrushs free Google review link generator. Once youve selected your business, the tool will generate short and long Google review links for it. Thank you so much!

User-Generated 113

User-Generated Energy SEO Place 113