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How to Create Your Own Influencer Media Kit (+ Examples from Influencers)

Buffer Marketing

  Many brands and companies are happy to work with creators and influencers with smaller followings, but they’ll likely want to see some proof of your metrics and professionalism before sending you a contract or products. Ayomi would know — she landed her first deal with only 2,000 TikTok followers.

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AI-Generated Content: A Guide to the New Era of Content Marketing

Animalz blog

You and I are at the dawn of a new era in content marketing: the age of generative AI. Armed with this knowledge, you can develop a thoughtful approach to AI-generated content that leverages the strengths of both humans and machines. Why do you want to experiment with AI in the first place? What are the risks and benefits?

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The Content Cyborg: How to Use AI Writing Tools in Content Marketing

Animalz blog

Here’s why and how you should integrate AI writing tools into your content marketing. The Content Cyborg There are two inputs you can have in your content — human and AI. The Content Cyborg There are two inputs you can have in your content — human and AI. AI is a force multiplier for great writers.

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How to Use DMs for Networking (+ Real-life Examples from 7 Writers)

Buffer Marketing

You’ve probably received dozens of spammy, impersonal direct messages (DMs) in your social media inboxes that you never bothered replying to. Think messages from people who misspell your name, are clearly looking to sell you something you don’t need, or are just copy-pasting text en masse. 

PR 106
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Programmatic SEO — Getting It Right

Hubspot Marketing

Psst: If you want to learn more about programmatic marketing, check out Programmatic Ads 101: The Plain-English Guide to Programmatic Advertising.) How to Do Programmatic SEO Programmatic SEO Examples 5 Tips for Building Your SEO Strategy with Programmatic SEO What is programmatic SEO? Choose a strategy for your programmatic SEO.

SEO 115
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A guide to multichannel marketing for one-person marketing teams

Search Engine Land

Being a one-person marketing team can be both exciting and stressful. But you’re responsible for building and executing a company’s entire marketing strategy, which can feel overwhelming given the sheer amount of effort it takes to be present in the right places at the right times. Speaks to your target audiences.

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The social media customer service statistics brands need to know in 2022

Sprout Social

These ease your customer support teams’ workload, but they don’t always cater to the needs of your customers—especially if they have a unique or urgent issue. Be careful—if you fail to offer timely resolutions on social, almost half of consumers may unfollow your brand. Automated phone systems? Website chatbots?

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