Hubspot Marketing

DECEMBER 13, 2019

Despite (and because of ) the many technologies marketers use, determining what drives a sale remains one of the messiest areas of marketing. To get to the bottom of it, marketers use attribution modeling. read on to find out how attribution marketing can help your business.

Marketing Mix 126

Marketing Mix Shoppers Marketing Marketers 126

Hubspot Marketing

APRIL 13, 2023

So how do you actually write a value proposition statement that's strong enough to lift conversion rates and sales? A great value proposition could be the difference between losing a sale — and closing it. Your company's value proposition is the core of your competitive advantage. We'll cover: What is a value proposition?

Food 144

Food Shipping CRM Branding 144

Content Marketing Institute

FEBRUARY 5, 2019

Whenever someone mentions the term “branded content,” my mind still drifts back to the original inspiration for my love of the technique: BMW’s The Hire. Branded content is the best vehicle for marketers to bridge the gap b/n awareness and affinity, says @joderama. Click To Tweet. In the name of brand love.

Branding 100

Branding Millennials Entertainment Transform 100

DIY Marketers

APRIL 23, 2023

Let’s talk about lead generation funnels and how to make sense of the confusion between marketing campaigns and marketing funnels. Marketing can be confusing and overwhelming. There are so many marketing terms for things, that all sound like the same thing. Take marketing campaigns and marketing funnels.

CRM 60

CRM Marketing Marketers User-Generated 60

Sprout Social

OCTOBER 19, 2016

The trick is knowing how to use social media contests strategically, rather than blindly deciding you want to do a giveaway. In this post, we’re going to detail everything you need to know about running a social media contest like setting goals, choosing the right platform, how to promote it and everything in between.

User-Generated 96

User-Generated Promotion Price Management 96

Marketing Insider Group

JANUARY 10, 2012

I believe 2012 offers tremendous opportunity, especially for businesses to grow and for marketers to continue to play an increasingly important role in the transformation of our world economy. ” Maybe he’s right and maybe he was just venting some steam or trying to generate more ad sales. The Bad News.

Transform 78

Transform CMO Marketing Marketers 78

Hootsuite

JULY 18, 2023

These days, social platforms play a role in customer service, brand management, sales, and more. Social media marketers aren’t just posting great content — they’re engaging with followers, routing incoming requests, responding to tags, and so much more. What is social media interaction?

User-Generated 92

User-Generated Communications Social Media Marketing Management 92

Search Engine Land

NOVEMBER 17, 2022

And that’s only part of the reason why social media marketing continues to be misunderstood (at best) or divisive (at worst). Because to understand how to do social media marketing properly, you first need to understand what social media is (and isn’t). What does social media marketing mean? Nothing in marketing is new.

Social Media Marketing 122

Social Media Marketing User-Generated Marketing Marketers 122

Hootsuite

APRIL 5, 2021

But all this chatter can make it hard to separate the hype (or hate) from the truth that social media marketers need to know: Is Clubhouse actually worth checking out, or is this just a flash in the pan brands are better off ignoring? Social audiences like “live” content. Overwhelming content recommendations. Source: Twitter.

Social Media Marketing 131

Social Media Marketing Marketing Marketers Thought Leadership 131

Hootsuite

OCTOBER 21, 2020

B2B social media marketing is often written off as boring or unnecessary. The digital media company credits its LinkedIn marketing efforts for closing 42% of its deals in 2018. B2B marketing helps Adobe ink bigger contracts. Here’s how to use social media for B2B marketing, social selling, customer service and more.

Social Media Marketing 98

Social Media Marketing B2C Finance Marketing 98

Hootsuite

JULY 31, 2020

Bonus: Download a free guide that teaches you how to turn Facebook traffic into sales in four simple steps using Hootsuite. Expanded markets for Instagram Shop and Facebook Pay launch. market right now.). Maybe our first list should be a list of how handy lists will be? July 2020 Facebook updates.

Transform 144

Transform Management Shoppers Law 144

Hootsuite

SEPTEMBER 1, 2020

Bonus: Download a free guide that teaches you how to turn Facebook traffic into sales in four simple steps using Hootsuite. For purchases made from an iPhone app, businesses will only be able to collect 70 percent of their ticket sales due to Apple’s 30 percent App Store tax. market right now.). Online events.

Non-Profit 145

Non-Profit Transform Advertising Advertisers 145