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How to Build a Content Strategy for Event Marketing

Marketing Insider Group

You’ve no doubt considered how you will use display ads, email marketing, and social media to market your event. But how much thought have you put into your content strategy for event marketing? After all, your other marketing activities depend on great content. Tag your speakers and event partners.

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9 Biggest Event Trends of This Year

Marketing Insider Group

Working long hours and putting work over personal life is becoming increasingly unpopular with today’s millennial workforce. The workers of next year and beyond favor a more balanced approach – working smarter rather than harder, with more importance placed on the value of mental health and general wellness.

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What to Post On LinkedIn: 12 Ideas + Free Post Generator

Hootsuite

What to post on Linkedin: 12 ideas LinkedIn is a place where content matters. Step outside of your industry While LinkedIn is a great place to engage with colleagues, it’s also important to step outside of the professional realm from time to time. LinkedIn isn’t the place for trolls or rants. Source: Eric Partaker 5.

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13 Examples of Experiential Marketing Campaigns That'll Give You Serious Event Envy

Hubspot Marketing

Experiential marketing (also known as xm marketing, engagement marketing, event marketing, on the ground marketing, live marketing, or participation marketing), might sound a bit like event marketing, which makes sense — experiential campaigns do tend to be event-centric.

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The Biggest Event Trends for 2020

Marketing Insider Group

Working long hours and putting work over personal life is becoming increasingly unpopular with today’s millennial workforce. The workers of 2020 and beyond favor a more balanced approach – working smarter rather than harder, with more importance placed on the value of mental health and general wellness.

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Master the Art to Finding the Right Referrals

Duct Tape Marketing

Social media is an important part of our daily business and especially with the millennial market, it’s a must to be active. LinkedIn is a powerful networking tool for referral marketing and often underutilized. Give a referral to a business colleague. Not a believer of karma? Everyone has a story. What’s yours?

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What You Can Learn from Real-Life Marketing Examples

Exposure Ninja

This guide combines some of the best examples of traditional and digital marketing types to help you understand how various marketing campaigns look and how different platforms are used. Let’s start with traditional marketing. Print Marketing Examples Print marketing refers to any marketing material that’s printed.

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