SmartBrief - Marketing

AUGUST 1, 2023

Forget the mall food court, the parking lot behind the 7-Eleven and the local bar when it comes to youth hangouts. For 40% of millennials and members of Generation Z, video games are the primary social outlet , a Deloitte study revealed. The line between video games and other media is blurring, too.

Customer 52

Customer Millennials Transform Gen Z 52

Hootsuite

DECEMBER 15, 2021

Once a trend starts to gain traction, users “hop on” it by recreating a trending TikTok video or theme. Any trend is fair game for any user of the app, and often businesses and entrepreneurs successfully adapt trends made by creators. Glow-ups also work great for generating positive engagement. In short, no.

Gen Z 142

Gen Z User-Generated Fashion Transform 142

Dana Nicole

FEBRUARY 1, 2021

. “ It almost reminded me of Instagram’s early days–back when we posted grainy brunch photos with that horrible Kelvin filter–and the older generations couldn’t fathom why anybody would want to see photos of our food. TikTok is a video platform where users can record videos up to 60 seconds in length.

Gen Z 52

Gen Z Millennials User-Generated Transform 52

Neil Patel

MARCH 15, 2021

However, they did grow up in an age where technology was transforming the way we live, so they aren’t new to it. Generation X adapted to digital technology as adults, and Generation Z have never known life without the smartphone or super-fast internet, but millennials have a foot in both worlds.

Millennials 122

Millennials Transform Advertising Advertisers 122

Sprout Social

APRIL 7, 2020

Additional factors, like Italy announcing a nationwide lockdown and the WHO officially declaring this a pandemic, ensure COVID-19 remains top of mind for social media users across a variety of platforms. The conversation saw a 9% uptick in overall sentiment; Millennials and Generation Z posted 87% of all positive content posted in March.

Branding 111

Branding Transform Gen Z Entertainment 111

Exposure Ninja

OCTOBER 2, 2023

In the clip below, from Transformers 4, we can see audio company Beats, beverage company Bud Light and tyre company Goodyear all featured. The Beats speaker is used to demonstrate a piece of high-tech transformation technology in the movie. Occasionally, users upload videos as posts but Reels are more commonly used for videos.

PR 52

PR Marketing Marketers Promotion 52

Spiralytics

NOVEMBER 29, 2023

million Filipino users —ranking eighth worldwide. TikTok gives people of all ages, from baby boomers to Gen Z , an opportunity to express themselves freely in front of a vast audience. Fun fact: Niana is the most followed Filipino TikTok user! However, despite being a simple 15-second video, it generated over 11.5

Gen Z 98

Gen Z Food Transform User-Generated 98

Hootsuite

JUNE 5, 2023

billion social media users for attention. You’ll use a pretty different tone depending on whether your audience is made up of Gen Z Canadian boys or Japanese grandmas. Encourage supporter-run fundraisers Facebook has a fundraiser functionality that allows users to raise funds for a specific charity or nonprofit.

Transform 92

Transform Gen Z User-Generated Food 92

Buffer Marketing

APRIL 18, 2024

Enhance brand perception: First impressions count, especially on social media, where scrolling has become our default mode, and you have a short amount of time to grab a user’s attention. Boost engagement: On-trend graphics are more likely to capture the attention of social media users, standing out in a vast sea of content.

Gen Z 101

Gen Z Branding Transform Food 101

Sachs Marketing Group

MARCH 17, 2023

Imagine your brand’s social media accounts becoming a thriving interaction hub, with posts consistently generating likes, comments, and shares. Transform your brand’s online presence, captivate your audience, and drive results like never before. That’s where our proven tactics come in. Facebook : With over 2.8

Social Media Marketing 102

Social Media Marketing Marketing Strategy User-Generated Marketing 102

Econsultancy

DECEMBER 13, 2021

Snap has once again seen rapid growth in revenue and Daily Active Users (DAUs) as we move into the latter half of this year. This quarter’s 23% uplift equates to an extra 57 million users engaging with the app daily compared to the same period the year before. Just 4% expect it to decline. million in total.

Advertising 52

Advertising Advertisers Retail Shoppers 52

Hubspot Marketing

AUGUST 9, 2023

For example, a presentation on social media targeted at Gen Z will differ from that targeted at Millennials. For instance, don’t make a presentation on the “best lead generation strategies.” Instead, discuss “How companies are using AI technology to implement lead generation strategies without lifting a finger.”

Neuromarketing 89

Neuromarketing Gen Z Energy Transform 89