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9 Major Insights From The 2023 Global Marketing Playbook

Rock Content

However, when we are talking about global marketing, it can get even more difficult. Rock Content joined forces with Hubspot and Lokalise and launched the 2023 Global Marketing Playbook , a full guide to help professionals and companies create strategies to go global. Will they support your global strategy?

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Announcing the First 25 Members of Our Fearless 50!

Adobe Experience Cloud Blog

What does it take to be a fearless marketer? The Marketing Nation is filled with marketers who are boldly pushing the envelope with new technologies and innovative, creative ways to engage their customers. Carey Straetz, Senior Digital Marketing Manager, Daniels Health. Jessica Kao.

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How to Use AI to Market Your Small Business [+ My Favorite AI Tools]

Hubspot Marketing

Explore potential disruptions, changing customer expectations, or even the impact of new technologies. Automating Email Campaigns Email marketing automation has been around for a while, but new AI tools are making it even better. They can help you write more interesting emails and understand what your subscribers like.

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How Ecommerce Transformed Marketing 

Digital Marketer

The fact that the global market size of ecommerce continues to grow reflects these changes. At the same time, advancements in logistics, distribution, and business technology continue to develop to support new ecommerce demands. 10 Advantages of Ecommerce in Marketing. Omnichannel marketing.

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Aon Shares Why Its Content Scorecard Is a Must

Content Marketing Institute

Marketing-qualified leads (MQL) and conversion rates aren’t part of the mission of the company’s brand journalism platform, The One Brief , so they’re not even part of the discussion. The work on The One Brief, which earned Venetta a 2018 Content Marketer of the Year nomination, holds many lessons for enterprise content marketers.

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Executive Insights: World-Class Demand Generation and Corporate Social Responsibility Converge at Televerde

Marketing Insider Group

All of this was managed with regular governance and group calls, and the results provided great pipeline for the services sales team to convert to revenue. While data-driven insights are key for incorporating long-term strategies, we are well versed in knowing that technology and insights are only part of the recipe to success.

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Will Millennials Change Manufacturing?

Duct Tape Marketing

Dark, dirty and dangerous — mention the 3Ds of old-time manufacturing and HR managers shudder. That should be good news for manufacturers who are grappling with the Internet of Things and other new technologies. The largest generation in the U.S. By Steve Minter, Industry Week . ” Attracting Millennials.