how-to-use-web-scraping-for-business-growth 
Search Engine Land
DECEMBER 21, 2023
Spammy AI content all over the web You don’t need to be in SEO to know generative AI content has been finding its way into Google search results over the last 12 months. The official position moved from “ it’s spam and breaks our guidelines ” to “ our focus is on the quality of content, rather than how content is produced.”
Search Engine Land
APRIL 26, 2024
If you know a colleague from another department who would likely use your product, spend a day shadowing them or conducting an in-depth interview. If you know a colleague from another department who would likely use your product, spend a day shadowing them or conducting an in-depth interview. But what are your options?
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Search Engine Land
MARCH 21, 2023
As reports circulate that AI research lab OpenAI uses news stories from media outlets like the Wall Street Journal and CNN to train its ChatGPT chatbot, an even greater challenge emerges: How do media outlets retain traffic, revenue and relevancy in the generative AI era? AI-generated news has long inspired fear among journalists.
Animalz blog
MAY 2, 2023
SEO is the growth engine that powers many companies, so it’s worth paying particular attention to any new technology that might change the rules of search. Using ChatGPT, it is, in fact, almost as easy to write a 5,000-word article as a 500-word one, so we can also expect the average length of published content to continue its upward trend.
Orbit Media Studios
JANUARY 16, 2024
On this blog, we’ve published research showing which website features are standard and how some of those features don’t align with best practices. It’s the first question of every visitor on every web page: “Am I in the right place?” Most folks use a cute headline and rely on the subheadline to do the heavy lifting.
Martech
JUNE 27, 2022
For each project, we’ll briefly explore what it is, how it works for marketing, and any pitfalls – technical or cultural — that you might need to be aware of in applying it. How many of them do you have? How do you describe a customer? How large is the entire market for your product or services? What it is.
Martech
AUGUST 9, 2021
As the business world struggles to understand the implications of the revolving news of the third-party cookie ban, digital ad targeting is growing more complex than ever,” writes contributor Ryan Alford. He identifies the four key factors that will determine whether a business will thrive in the new environment. All part of a pattern.
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