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How AI insights improve decision making

Sprout Social

How AI insights help businesses Let’s explore how AI insights help industries strengthen business strategies, meet market needs and boost brand loyalty. AI insights for automotive AI insights improve automotive manufacturers’ understanding of consumer sentiment, market trends and product feedback.

Transform 107
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The role of artificial intelligence in business in 2024

Sprout Social

Let’s explore the core AI functionalities transforming businesses today, from machine learning and natural language processing to deep learning for AI automation. Marketers and business professionals leverage AI to create stronger campaigns, make smarter decisions and streamline workflows. Which functions of AI are used in business?

Transform 116
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In This Dame and Age - Marketing Trends Event Recap 

Set Up

At the latest “In This Dame and Age” event, the Setup team pulled out a list of hot trends that marketing leaders were prioritizing over the last year. Based on the event conversation, marketing consultants and marketing agencies are dealing with educating clients on the proper use of ChatGPT or AI.

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The latest in AI-powered marketing technology releases

Martech

Ahead of it were, in order, telephone salespersons, solicitors, psychologists, further education teaching professionals, market and street traders and assistants, legal professionals, credit controllers, HR admin roles, PR professionals, management consultants and business analysts, market research interviewers, and local government administration.

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How product scoring can boost your Shopping campaigns

Search Engine Land

Conversion rates Measure how effectively customer interest is transformed into sales. Aligning with market trends and demand Advertisers who align their product offerings with market trends and consumer demands are likely to achieve higher product scores. That leads to Step 2.

Product 99
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Diving into the bizarre and secret world of luxury brand marketing

Businesses Grow

In my career, I have served as marketing advisor and consultant to a wide variety of industries … automotive, pharmaceutical, hospitality, sports, and consumer products to name a few. I find that in general the foundations of marketing research and insight a scalable across almost any challenge I’ve faced.

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Industrial Content Creation for Scalable Manufacturing Content Marketing Needs GenAI + Human Expertise

Tiecas

While comprehensive market analysis requires human expertise, GenAI can accelerate the process by gathering and organizing data. Here’s how: Basic market trend identification: GenAI can process large datasets to discover potential trends, requiring human analysts to confirm and interpret within the specific industry context.