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Key marketing lessons from startup to scale-up

Martech

Once your business reaches the scale-up phase, it’s important to adapt by implementing customer relationship management (CRM) systems and marketing automation platforms. Social media marketing is essential for both startups and large corporations.

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Relationship Marketing: How to Attract Fans (Not Just Buyers)

Neil Patel

Members of the board offer critical insights that inform the future of the marketing automation platform. HubSpot Academy HubSpot Academy offers a long list of free courses and certifications on everything from social media marketing to inbound sales.

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17 marketing job descriptions for hiring managers to attract ideal candidates

Hubspot Marketing

Social Media/Community Manager Job Description Social media has become an integral part of business. A social media coordinator is the top priority hire for 2025 in marketing teams, according to HubSpot’s 2025 State of Marketing. Proven experience in digital marketing and/or demand generation.

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How to Build Winning Marketing Strategies to Grow Your Recreation Center

Lynton Web

Marketing Automation and Technology Tools Modern recreation centers leverage sophisticated tools to streamline marketing efforts while delivering personalized experiences at scale. Marketing Automation Platforms Implementing marketing automation transforms how you connect with prospects and members.

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29 Budget-Friendly Digital Marketing Tools for Small Businesses (+ Free Options)

Buffer Marketing

Think of this as your cheat sheet for building a powerful marketing tech stack on a budget. Whether you're looking to improve your customer service , gather product feedback, or keep tabs on your online reputation, Mentionlytics could be a valuable addition to your digital marketing toolkit. Pricing: Starts at $69/month.

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Leads vs. Prospects: What’s the Difference Between a Lead and Prospect?

Lusha

Tools to Help You Track Many tools can help you track these numbers: Marketing Automation Platforms : These tools help you do marketing tasks automatically. They also show you how well your marketing is working.

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18 AWeber Alternatives: Our Top Choice Revealed

Campaign Monitor

Customer Journey Builder with triggers based on user behavior creates more sophisticated automation flows than AWeber’s limited options. Social media marketing tools for organic and paid campaign management via Campaign Manager, expanding beyond email capabilities. “ Campaign Monitor is the best.

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