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Social media marketing: Strategy template and tips for 2025

Hootsuite

A social media marketing strategy is a summary of everything you plan to do and hope to achieve on social media. The more specific your plan is, the more effective it will be. In this post, we’ll walk you through a nine-step plan to create a winning strategy for social media marketing.

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Which Meta Channel's Best for Social Media Marketing? 1000 Pros Compare Facebook, Instagram & Threads

Hubspot Marketing

Instagram is among the top 3 platforms marketers are investing in this year. Twenty three (23) percent of marketers plan to cut off their investment in Facebook this year, compared to only 9% for Instagram. In addition, six percent more marketers plan to invest in Instagram than Facebook.

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A Painless Guide to Social Media Marketing for Dentists

Sprout Social

But if your practice wants a piece of the profit, it’s incredibly important to start a social media marketing plan for dentists and your specific industry. For decades, dentists relied almost exclusively on reputation and word of mouth marketing to help them build their practice. Dental tips.

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Essential Tips and Tools for B2B Social Media Marketing

Hootsuite

B2B social media marketing is often written off as boring or unnecessary. The digital media company credits its LinkedIn marketing efforts for closing 42% of its deals in 2018. B2B marketing helps Adobe ink bigger contracts. Why use social media for B2B marketing. Just look at Adobe.

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The Ultimate Guide to Nonprofit Marketing in 2022

Hubspot Marketing

Your organization might not operate for profit, but it can still get value from the traffic, funds , and awareness marketing brings in. Inbound Marketing for Nonprofits. Your nonprofit organization likely takes up all of your time, and building a marketing plan might seem like an added responsibility that’s just not worth it.

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Reimagining entertainment and the customer experience with social media

Sprout Social

The aquarium has a regular schedule of events, but this year, they’re organizing and promoting virtual events on social, so that non-local followers can participate. The fanfare spurred on by the aquarium’s behind-the-scenes social content inspired a new online experience, Virtual Animal Encounters. New normal?

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What Is a Marketing Strategy?

Marketing Insider Group

An effective marketing strategy considers digital marketing tactics such as content marketing, social media marketing, search marketing, as well as offline marketing activities such as events. It should also include a balance of paid, owned, and earned media. Image source: Instagantt).