Search Engine Land

SEPTEMBER 21, 2023

This article dives into neuromarketing – the study of how our brains react to marketing signals and how these reactions affect what we buy – and how to use it for SEO. What is neuromarketing? How does neuromarketing drive consumer behavior? Particularly influential in driving emotional responses to marketing stimuli.

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Hubspot Marketing

MAY 14, 2019

Like many of the people who work in the industry, digital marketing was born in the 1990s. Needless to say, marketing has evolved at breakneck speed since then, sprouting many more types of marketing. Some are definitely more effective and relevant than others, so read on to learn about the top types of marketing around today.

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Marketing Insider Group

SEPTEMBER 30, 2020

However, before developing marketing strategies and tactics around messaging, it’s helpful to analyze how the human mind processes information through a psychology and neuromarketing lens. A key part of marketing understands how and why your customers act the way they do. What is Marketing Psychology?

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Martech

FEBRUARY 22, 2024

The marketing landscape is increasingly oversaturated, making niche advertising crucial for marketers aiming to connect with specific audiences. More businesses are investing in targeted strategies to capture specific market segments, but navigating the challenges and staying ahead of the curve requires a strategic approach.

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Duct Tape Marketing

APRIL 30, 2019

How Reducing Friction Increases Revenue written by John Jantsch read more at Duct Tape Marketing. Marketing Podcast with Roger Dooley. Today on the Duct Tape Marketing Podcast, I chat with author and keynote speaker Roger Dooley. He writes the popular blog Neuromarketing as well as a column at Forbes.com.

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Neil Patel

FEBRUARY 17, 2023

I’ve noticed myself that colors and marketing can make a huge difference in the effectiveness of your site, and research backs that up. Deciding on (and using) a consistent color for your marketing efforts will pay huge dividends for years to come. It can be used in marketing to increase the pressure of something or indicate urgency.

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Hubspot Marketing

AUGUST 9, 2023

For instance, don’t make a presentation on the “best lead generation strategies.” Instead, discuss “How companies are using AI technology to implement lead generation strategies without lifting a finger.” Or add your own perspective, “How to seal a 1M deal: Our five best lead generation strategies.”

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