Chief Martec

NOVEMBER 10, 2022

On December 6 at 11am EST — 5pm CET and 8am PT — Frans Riemersma and I will give the most authoritative view of the current state of martech, the key trends that will define the industry in 2023, and recommendations for how to thrive in this hypercompetitive, tech-powered marketing environment.

Management 111

Management Product Customer Marketing 111

Hubspot Marketing

MARCH 23, 2020

It also may help you attract high-demand speakers who don't have the time to commit to an in-person conference, but are happy to share industry takeaways via a quick video call or pre-recorded presentation. Imagine how much easier it is for marketers from India, Ireland, Australia, and the U.S.

Non-Profit 143

Non-Profit User-Generated Management Social Media Marketing 143

Sprout Social

JANUARY 12, 2022

This is especially true for brands in crowded industries (think: ecommerce, SaaS) where it’s so simple to bounce to a competitor. Coverage in industry publications is a powerful form of word of mouth typically reserved for brands doing something truly noteworthy. The reality? Blog posts , press mentions and earned media.

User-Generated 135

User-Generated eCommerce Shoppers Promotion 135

Duct Tape Marketing

MAY 25, 2022

And what I love about the simplicity of the definition is the software we use every day, as marketers, as consumers, the hardware we use the phones like your iPhone, they're incapable of doing things on their own, unless they're told how to do them. Who's the co-founder and CEO of Google deep mind. But we're not there yet.

Transform 90

Transform Marketing Marketers Non-Profit 90

Hubspot Marketing

DECEMBER 29, 2023

For example, if you search for “Software for accountants” in Ahrefs, this is the first result that comes up: Here is a very clear pattern. For example, if you offer booking software, you can aim to target niches that need your service. All 499 keywords have the same structure: “booking software” + {business type}.

SEO 120

SEO User-Generated CRM Manufacturing 120

Sprout Social

AUGUST 31, 2020

Rather than these disruptions slowing planning down, it seems like there are more events than ever, between webinars and launch events and industry conferences. Beyond industry conferences, we’ve seen plenty of examples of virtual events including festivals, concerts, product launches, company gatherings and even happy hours.

PR 126

PR Promotion Analytics Communications 126

Hootsuite

DECEMBER 4, 2019

A post shared by CoLab Software (@colabsoftware) on Sep 24, 2019 at 3:38am PDT. CoLab Software makes a complicated product: a software program meant to help engineering and design teams work better together. With software like Canva , you can create visually interesting posts about statistics without being a graphic designer.

Branding 145

Branding Finance User-Generated Food 145