Customers.ai

NOVEMBER 18, 2024

From email marketing to customer reviews to SEO, the possibilities are almost endless. Signal Privy Yotpo Smile.io ReferralCandy Justuno PushOwl Recart Stamped.io Gorgias Tidio Seguno Loox ReConvert PageFly SEO Manager Plug in SEO Customers.ai Shopify’s App Store is packed with options.

eCommerce

SocialPilot

JANUARY 27, 2025

The Internet revolution has radically transformed the way people shop for almost everything. A report found that 99% of shoppers read at least one online review before visiting a business. Boost Online Visibility & SEO Performance Search engines prioritize businesses with more customer interactions, such as reviews.

Customer

illumin

MAY 29, 2025

In the rapidly evolving automotive retail landscape, digital innovation is transforming how dealerships connect with consumers. From hyper-personalized Vehicle Identification Number (VIN)-specific advertising to data-driven omnichannel strategies, the modern dealership must adapt to meet the expectations of today’s online car shoppers.

Advertisers

Hubspot Marketing

MAY 28, 2025

TikTok and Instagram have evolved from platforms for dancing and sharing stylish photos to transforming the way people shop. The real-life product clips help shoppers connect with the brand, and they reported a bump in conversion rates. On the other hand, SEOs and SEO studies report the opposite. Take Backlinko s 11.8

eCommerce

SocialPilot

JUNE 15, 2025

Both serve a purpose, and when used strategically, they can literally transform how people perceive your business. Shoppers often start by scanning reviews to get a sense of the product’s performance, brand reputation, and customer satisfaction. Reviews have a far more direct impact on SEO, particularly for local businesses.

Transform

Sprout Social

MARCH 27, 2025

Once a small-but-mighty phenomenon, the creator economy has transformed into a full-fledged forcereshaping everything from how we consume content, to the relationships between audiences and brands. For younger shoppers, its abundantly clear that influencer marketing is a full-funnel activationnot just an awareness play.

Gen Z

Backlinko

FEBRUARY 10, 2025

Thats high-value SEO traffic it can funnel to its product pages. Because it focuses on what actually works: Super-actionable content that helps its readers crush their fitness goals Eye-catching visuals that make you stop scrolling And it does all this while staying SEO-friendly. Want more traffic to your Shopify store? Start a blog.

eCommerce

Set Up

JANUARY 21, 2025

We also see an increased need for shopper marketing rising from 5% to 15%. Whether thats through driving engagement or visibility through strong SEO or value-based content, or growing loyalty and relationships with interactive content, it is imperative to most strategies - and Brands know it.

Shopper Market

SocialPilot

JULY 11, 2025

Still, many marketers are unaware of the profound impact of reviews on their customers’ decisions, boosting SEO, and building brand trust. A survey reveals that 77% shoppers search websites with reviews. Shoppers gravitate toward companies with strong, responsive reputations.

Shoppers

SocialPilot

FEBRUARY 17, 2025

By engaging directly with its audience and leveraging the platform’s real-time communication capabilities, it transformed its social media presence into a powerful marketing tool. The Reason Many businesses fail to optimize Pinterest Pins or TikTok SEO, missing out on consistent website traffic.

Transform

Sprout Social

MARCH 13, 2025

Pinterest statistics for Australia Pinterest has transformed search, shopping and saving by making the process entirely visual and enabling users to explore and curate images and videos into custom boards. As a result, optimising captions and hashtags with TikTok SEO in mind is key. As of April 2024, there are 5.1

Gen Z

Use Insider

NOVEMBER 13, 2024

It delivers personalized search results to every shopper and helps you improve the overall user experience with advanced faceting filters, typo tolerance, product reviews, and more. NA-KD is one of the companies that used these omnichannel automation and personalization capabilities to transform their marketing.

Customer Journey

SocialPilot

FEBRUARY 12, 2025

Google recently released the top-ranking factors for local SEO, which mentions reviews as a critical ranking factor. Boost Local SEO Its not just people but also search engines that take note of your business reviews. Moz, the SEO juggernaut, also found something similar.

Transform

SocialPilot

JULY 28, 2025

It transforms the voice of one happy customer into public reassurance for the next hundred. Moreover, The Bazaar Voice’s 2023 data reveals that when shoppers engage with reviews, there’s a 144% increase in conversion rate and a 162% increase in revenue per visitor. That’s the power of social proof.

Marketing

Backlinko

JUNE 4, 2025

If you’re in SEO, there’s a clear takeaway here: You’re not just optimizing for Google anymore. Some call this omnichannel SEO, cross-platform optimization, AEO (Answer Engine Optimization), or GEO (Generative Engine Optimization). This shift doesn’t replace SEO. You need to show up across the entire decision-making journey.

User-Generated

Backlinko

MARCH 13, 2025

Plus, I interviewed four leading ecommerce website optimization experts for their best conversion-driving insights: Leigh McKenzie from UnderFit (also head of SEO @ Backlinko) Rishi Rawat from Frictionless Commerce Anna Bolton from Conversion Copy Co. It gives you a clear picture of how online shoppers interact with your site.

eCommerce

SocialPilot

FEBRUARY 13, 2025

As per Google , High-quality, positive reviews from your customers can improve your business visibility and increase the likelihood that a shopper will visit your location. When customers share their experiences and include relevant keywords in their content, it enriches the quality of your reviews and strengthens your SEO efforts.

Food

Martech

DECEMBER 27, 2022

Look for more enterprises to adopt composable architectures in 2023 to mitigate the costs of digital transformation. Generative AI will see rapid adoption in 2023, with AI replacing SEO-focused content historically created by human beings,” said Venkat Nagaswamy, CMO at Canadian telecommunications company Mitel. “So

Transform

Neil Patel

NOVEMBER 4, 2020

Neil Patel Digital – Best for Store & Product Content Marketing Thrive Agency – Best for Amazon PPC Vertical Rail – Best for Amazon Account Management Voice SEO – Best for Amazon Echo and Voice Search Optimization Voy Media – Best for Amazon Social Media Marketing. Do you know what this means?

Shoppers

Hubspot Marketing

AUGUST 12, 2022

The benefits of this digital transformation are countless. Based on your interests and strengths, you can develop niche specialties like SEO, content strategy, or performance marketing. Radio ads became podcast sponsorships, billboards turned into web banners, and magazine spreads changed from ink on paper to pixels on a screen.

Digital Marketing

Marketing Insider Group

FEBRUARY 24, 2021

Digital transformation progression means diverse pools of users will want to use your website to learn and shop. 83 percent of disabled shoppers limit their online spending to websites they know are barrier-free. 71 percent of shoppers will abandon your website if they find it too hard to use. Manage the Contrast of Colors.

Law

Search Engine Land

OCTOBER 4, 2023

Amazon is gearing up for a significant overhaul that will transform the search experience across both its website and app. Shoppers will be able to use this new technology for real-time product comparisons and to seek additional details, reviews, and recommendations tailored to their search context, reports Business Insider.

Transform

Neil Patel

FEBRUARY 3, 2023

Google Algorithm Changes Redefine Effective Content There’s no doubt that the major May algorithm update helped Google redefine effective content, setting up new SEO trends for 2023. Keyword universe: Number of keywords and key phrases included in a site’s SEO strategy. SEO Without Branding Is Not Enough SEO is always changing.

User-Generated

Marketing Insider Group

OCTOBER 25, 2021

Strategic Marketing Transformation. Strategic marketing transformation is the term used to describe the process when a business operating without a strategic marketing plan evolves by changing its fundamental business processes and procedures. Your marketing goals and objectives must align with the overall goals of your business.

Market Trends

Martech

JULY 12, 2021

She recently restructured her organization to reflect a more formal omnichannel approach and to ensure a consistent brand experience across pre-purchase, digital engagement and shopper marketing, and post-purchase behavior. “Shopper marketing is where we spend most of our time and money now,” she said. Adding to the stack.

Shoppers

Search Engine Land

AUGUST 2, 2023

Free product listings have been a win-win-win situation for shoppers, sellers, and Google alike. While, as the name implies, participation in the program is free, retailers must ensure they follow SEO best practices to enhance their product listings. This change, which initially took effect for U.S. Return and refund policies.

Product

SocialPilot

FEBRUARY 26, 2024

It’s like having a personal shopper who knows you well, but it’s actually sophisticated algorithms crunching data to serve you better. AI has already started the transformation journey and has left its mark in marketing. But how exactly are marketers using AI?

Transform

Duct Tape Marketing

JANUARY 27, 2017

Augmented Reality Will Put Local SEO On Steroids written by Guest Post read more at Duct Tape Marketing. The extent of the current local SEO marketing activities should also be indicative of the potential for search marketers in the space of augmented reality. Local SEO in Augmented Search Reality. Google My Business Listings.

SEO

Hubspot Marketing

DECEMBER 19, 2023

The marketplace found that 90% of Etsy shoppers rated the quality of product images as the most crucial factor when deciding to buy. The Takeaway 9 out of 10 shoppers price check on Amazon. I’d think of Amazon SEO first (I‘m an organic girl at heart). Etsy data evidences this point. Long story short? Gil Clark Jr.

Price

Scoop.it!

NOVEMBER 16, 2023

Platforms like ThingLink transform static content into engaging, interactive experiences for customers. Interactive quizzes come with SEO benefits, too. Here’s a more in-depth look at its quiz to help shoppers find the best skincare products.

eCommerce

Hootsuite

OCTOBER 27, 2022

Pros: Access to marketing, inventory, social selling , SEO, and analytics features. WooCommerce is a WordPress plugin that can transform your WordPress site into an ecommerce store. Then you may want to choose a platform that has robust SEO features. BigCommerce is also a popular platform for its SEO capabilities.

eCommerce

Neil Patel

MARCH 10, 2023

And yet, for anyone that knows Amazon, a vendor manager might not be truly informed of what best for SEO on their own platform. They are not SEO specialists, but rather generalists, mainly concentrating on relationships, logistics, and profitability of accounts. I don’t want ever to give clients or teams bad advice.

Product

Neil Patel

OCTOBER 16, 2020

If you get it right, AdWords could totally transform your business by driving high traffic , generating more leads and revenue, and boosting sales. 66% of shoppers prefer shopping online rather than from malls or stores. Google AdWords can be both exciting and terrifying. Let’s consider the following statistics: Google ads produce 3.5

User-Generated

Search Engine Land

APRIL 4, 2023

” The ChatGPT bot also told us about how Google uses a variant of the generative pre-trained transformer (GPT) architecture in its search engine to answer questions and summarize (e.g., That neatly aligns with the goals of search marketing and will help advertisers compete and provide a better experience for shoppers all around.

User-Generated

Scoop.it!

NOVEMBER 22, 2022

92% of shoppers aren’t ready to purchase right away, mainly because they want to perform research and review their options. With SEO tools like Ahrefs or SEMRush, you can unearth the exact words and phrases your target audience uses when searching for a solution to a particular pain point. Which keyboard has the best wrist rest?

Whitepaper

Hubspot Marketing

JANUARY 13, 2023

Or a shopper shares contact information in exchange for a coupon. Once you do, you’ll transform your lead generation into customer generation. B2B marketers say that 65% of their leads come from referrals, 38% from email, and 33% come from Search Engine Optimization (SEO). That information collection could come in many ways.

User-Generated

Sachs Marketing Group

NOVEMBER 10, 2023

There are different types of content uniquely suited for ecommerce websites, each designed to engage shoppers at various stages of their journey. We’ve shared some tips about ecommerce SEO and ecommerce website design , so we thought we might share some tips about content for ecommerce sites.

eCommerce