Email Analytics [Research]: 8 Email Marketing Metrics You Should Track
Hubspot Marketing
OCTOBER 31, 2023
But at the end of the day, it doesn‘t matter how optimized my emails are if I can’t properly track my email analytics or if I'm unsure what metrics need my attention. So, if you‘re sending an email to offer your audience the chance to download a free ebook, you’d consider anyone who actually downloads that ebook to be a conversion.
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