Remove 2014 Remove Marketers Remove Thought Leadership
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CMO Spotlight | Sergio Pérez - Emmy Squared

Set Up

The CMO Spotlight is a chance to get an inside look into the minds and journeys of high-performing marketing leaders. Set up CEO + Founder, Joe Koufman , spoke with Sergio Prez, the Chief Marketing Officer at Emmy Squared, a pizza restaurant founded in 2014 with 10 locations across the East coast.

CMO
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10 Content Marketing Trends You Shouldn’t Ignore in 2025

Exposure Ninja

Struggling to keep up with content marketing trends? With AI shaking things up and search algorithms constantly changing , many marketers are scrambling to figure out what still works in 2025. According to the American Marketing Association , 71% of marketers use generative AI tools weekly. You’re not alone.

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17 marketing job descriptions for hiring managers to attract ideal candidates

Hubspot Marketing

Looking to grow your marketing team? It all starts with marketing job descriptions written to attract your best potential. I’ve encountered countless job descriptions during my time as a marketer and have learned a thing or two along the way. Wording, structure, even emojis — everything counts. Stay open to non-linear paths.

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Protecting Your Content From AI: Not So Fast!

Businesses Grow

The introduction of AI as our friend / co-worker / companion / enemy has heightened the emotion in our marketing discussions, but perhaps nothing has fanned the outrage more than the idea that AI survives by stealing our content. This is the same debate we had in the early days of content marketing — “What??? Probably not.

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How to start an SEO program from scratch in the AI age

Search Engine Land

I’ve been getting an insane amount of questions lately from clients – actually, marketers in general – about SEO priorities in the wake of the big leak and the launch of AI Overviews. Technical SEO , content , UX , links – they’re all very much under the same umbrella now and that umbrella is growth marketing.

SEO
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B2B marketing on X: What you need to know

Martech

X (formerly Twitter) has changed a lot in the past couple of years, and for B2B marketers, it may not feel like the obvious place to focus. Almost 80% of them follow brands, and a majority of B2B marketers still use the platform in some form. teens’ usage has decreased significantly, from 33% in 2014-2015 to 17% currently.

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[Infographic] Marketo’s Marketing Nation Summit 2014 Map

Adobe Experience Cloud Blog

Author: Dayna Rothman We are SO excited for tomorrow, the official kick-off day for Marketo’s Marketing Nation Summit 2014 ! The agenda is jam-packed with high-value thought leadership sessions, inspiring keynotes, a fantastic expo hall, and some hopping parties. Event Marketing Infographic'