2016 B2C Email Marketing 
Hubspot Marketing
MARCH 19, 2019
In fact, email generates $38 for every $1 spent , which is an astounding 3,800% ROI, making it one of the most effective options available. If you're still hesitant, keep reading -- we've cultivated a list of email marketing statistics for 2019 to demonstrate just how powerful email can be. Email marketing stats.
Marketing Insider Group
SEPTEMBER 14, 2020
Additionally, the 2018 B2C content marketing stats from the CMI reveal that 86% of B2C marketers believe content marketing to be a key strategy. Content Marketing Institute ). Almost half of all marketer’s plan to use content to reach their consumers. Content Marketing Institute. Optinmonster).
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Hubspot Marketing
JULY 10, 2018
Social media is now a critical component of B2B marketing. However, unlike B2C where social media is among the most effective digital marketing channels , it’s more complicated in the B2B market. LinkedIn is the top social media platform for B2B marketers , so it’s a viable channel to pursue.
Adobe Experience Cloud Blog
JUNE 16, 2017
While most of the shortcuts are currently for B2C industries, B2Bs should be preparing for the inevitable invasion of their verticals as well. SEO will always be important, but the best SEO programs are paired with email marketing, social media marketing , and other initiatives that enable reaching audiences directly.
Adobe Experience Cloud Blog
MARCH 30, 2016
Unfortunately, a lot of traditional organizations are stuck in hub-and-spoke mode, with email marketing, social media marketing and mobile marketing arms simply tacked onto their traditional core marketing department—which is often most adept at legacy mass marketing that’s becoming ever less relevant.
Rock Content
SEPTEMBER 16, 2020
In 2016, just 38% of companies were reliant on SaaS for at least 80% of their software needs. While the SaaS market is predicted to grow to a staggering $220.21 Therefore, it is extremely important to have a Content Marketing strategy in place that can stand up to the rigorous competition in this arena. Image Source ).
Litmus
JANUARY 4, 2019
The focus on dynamic content is in part due to the rise of AI-driven personalization, which allows tailored email content on a scale and level of granularity that’s otherwise impossible. AI and machine learning is our third biggest email design trend of 2019, but first let’s talk about… 2. “We Learn about Interactivity.
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