Neil Patel

JANUARY 18, 2023

Google continues to be the gold standard that drives priorities for digital marketing. The priorities for 2022 continued to be informative, useful content that answered user search queries. Writing for search engines may have been helpful in the past, but Google has been vocal about prioritizing anything written for its users.

SEO 113

SEO Gen Z User-Generated Advertising 113

Exposure Ninja

JUNE 23, 2022

This article was written and published on 7th July 2019. Digital marketing is becoming a core part of many business’ marketing strategy. If you’re starting to add more digital elements to your marketing strategy, it can feel like a lot to take in. Do I Need to Learn about Digital Marketing?

Digital Marketing 98

Digital Marketing Copywriting eBook Marketing 98

Rock Content

JANUARY 18, 2021

This becomes clear when we see a report produced by Canaccord Genuity , which estimates that spending on digital media will increase almost 15% by 2024, making it account for three-quarters of all investment made in advertisement. One of the keys to success in Content Marketing is the variation of channels and formats used.

Market Trends 118

Market Trends Content Marketing Gen Z User-Generated 118

Rock Content

JANUARY 7, 2024

Evidence clearly shows that integrating video content into a successful marketing plan is one trend that is not only here to stay but is continuing to rise in importance. In fact, since 2019, the use of video content has continued to increase by over 90%. As for reach, video content excels.

Entertainment 69

Entertainment Video Marketing Thought Leadership Education 69

Hubspot Marketing

DECEMBER 11, 2019

Not to mention, both generations are highly connected to technology and the internet. With these similarities in mind, it might seem effective and cost-efficient to run one campaign aimed at both generations, but is this really the right move? Sure, many millennials and Gen Zers are considered "young adults."

Gen Z 145

Gen Z Millennials Finance Education 145

Hubspot Marketing

NOVEMBER 5, 2019

With younger generations getting more and more connected to social media platforms, the amount of product research done on these platforms is likely to grow. Meanwhile, Pinterest continues to position itself as a tool for advertisers by improving its ad software. Which Social Media Platform Should You Market Products On?

Shoppers 128

Shoppers Product Gen Z Promotion 128

Base.ai

AUGUST 3, 2020

The Adobe 2019 digital trends report lists customer experience as the top business opportunity of 2020. It comes above video marketing, data-driven marketing, and even content marketing. . But for you to succeed as a marketing leader, you need to make a shift. Demand Generation.

Customer 52

Customer User-Generated CMO Digital Trends 52

Hubspot Marketing

JUNE 24, 2022

Choose, plan, and create your marketing strategies. Many marketers jump right to this step — creating and publishing various marketing tactics. Marketing encompasses much more than an advertisement, blog post, or event. Here's a list of examples from our list of marketing strategies below: Marketing Strategy.

Non-Profit 145

Non-Profit Inbound Marketing Education Transform 145

Hubspot Marketing

FEBRUARY 12, 2019

Since then, YouTube has opened up avenues for brands to advertise on their videos and, in turn, let content creators earn a living just by making videos. As a video marketer, you already know how crucial building a YouTube presence is for boosting your videos’ and brand’s visibility. YouTube has over 1.9

Video Marketing 137

Video Marketing Millennials Gen Z User-Generated 137

Sprout Social

MAY 2, 2018

For decades, dentists relied almost exclusively on reputation and word of mouth marketing to help them build their practice. Whether it’s blogging, video marketing, paid social ads or even podcasts, you have to learn the specifics of social media marketing for dentists. Generate Reviews & Referrals.

Social Media Marketing 111

Social Media Marketing Marketing Marketers Non-Profit 111

Marketing Insider Group

FEBRUARY 5, 2024

(Zippia) 82% of marketers report that AI significantly influences their content creation plans. Hubspot) 79% of companies have observed revenue growth in marketing and sales due to AI. Zippia) 76% of marketers using generative AI apply it for basic content creation and copywriting tasks. of global web traffic.

Digital Marketing 81

Digital Marketing Marketing Strategy Shoppers User-Generated 81

Bannerflow

JANUARY 8, 2019

As a result, merchants can’t afford to rest on their laurels and expect the same sort of growth in 2019. What trends will dominate e-commerce in 2019? If you haven’t fully defined your sales strategy for 2019, don’t panic. SEO has always been a top priority for merchants and 2019 is no different in that department.

Shoppers 61

Shoppers SEO User-Generated Shipping 61

Marketing Insider Group

SEPTEMBER 14, 2020

Hopefully most of these marketing stats will help you to prove that your content marketing strategy , digital and advertising campaigns are on-trend, relevant, and effective. A few things to note: We’ve broken the stats into some of the relevant categories within digital marketing and consumer trends related to marketing.

Digital Marketing 104

Digital Marketing Marketing Strategy B2C Marketing 104

Content Marketing Institute

NOVEMBER 28, 2018

It also does it in a way that doesn’t disrupt the user experience. 1 revenue-generating company (more than $500 billion in annual revenue) with 2.3 million employees has vivacious content marketing. It combines visual elements , text, and video posts to enhance overall quality and create a smoother user experience.

B2C 85

B2C Content Marketing Branding Fashion 85