Rock Content

JUNE 30, 2020

In 2019, the revenue spent on marketing in the US alone was over US$ 197 billion. Out of this considerable amount, 40% was dedicated to Content Marketing. But with so many companies using Content Marketing to thrive, we’ve found a complex problem that’s rooted in information overload. Source: Brafton.

Whitepaper 106

Whitepaper eBook Transform User-Generated 106

Marketing Insider Group

AUGUST 30, 2019

In this post, you’ll find out how B2B marketers are planning, executing and budgeting their marketing programs, so you can be sure your strategy falls in line with or zooms ahead of your competition in 2019. Have a Formal Marketing Plan. Use Retainer vs. Project Contracts. Being Top-Heavy.

Marketing Strategy 10

Marketing Strategy Marketing Marketers Whitepaper 10

Marketing Insider Group

DECEMBER 1, 2021

For those looking for what’s in, what’s working, and what’s next, we’re sharing emerging trends in content marketing that have increased in popularity of late. And how they relate to overall digital marketing trends as we head into next year. Learn why they matter and how you can apply them to your overall content marketing plan.

Market Trends 145

Market Trends Content Marketing Millennials Influencer Marketing 145

Marketing Insider Group

SEPTEMBER 14, 2020

79% of B2B buyers share white papers with their coworkers. 72% of marketers say that content marketing sparks engagement growth. Starting in June of 2019, roughly 94% of internet searches began to occur on Google. Video Marketing Statistics. Mobile Marketing Statistics. Optinmonster). Optinmonster).

Digital Marketing 134

Digital Marketing Marketing Strategy B2C eCommerce 134

Marketing Insider Group

AUGUST 30, 2019

In this post, you’ll find out how B2B marketers are planning, executing and budgeting their marketing programs, so you can be sure your strategy falls in line with or zooms ahead of your competition in 2019. Have a Formal Marketing Plan. Use Retainer vs. Project Contracts. Being Top-Heavy.

Marketing Strategy 40

Marketing Strategy Marketing Marketers Whitepaper 40

Hootsuite

AUGUST 21, 2019

Consistency is key when it comes to effective marketing. Plan to stream at a set time each day, week, or month. Promoting a new product, event, whitepaper, or blog post also works well. The video offers viewers an insider look at MusicFest 2019. Set a schedule. Optimize your LinkedIn presence. Finally, try going seasonal.

Thought Leadership 112

Thought Leadership Real Estate Promotion Whitepaper 112

Hootsuite

OCTOBER 21, 2020

— RECARO Aircraft Seating (@recaro_as) April 2, 2019. To stand out, add value to your B2B social media marketing. Leverage market research, internal expertise, and other resources to create blog posts, whitepapers, webinars and other content to share on social media. Provide valuable content.

Social Media Marketing 98

Social Media Marketing B2C Finance Marketing 98