Unbounce

FEBRUARY 15, 2024

With customer expectations higher than ever, maximizing every touchpoint is all the more important (especially for high-traffic touchpoints—like your homepage). You can check out more of Kaleigh’s work at wearelumen.com. A splash page can be used as the introduction or entry point to your website or landing page.

User-Generated 52

User-Generated eCommerce Real Estate Promotion 52

Search Engine Land

MARCH 14, 2023

The lack of control and visibility into Performance Max felt incredibly disappointing, given its potential and innovation. That’s why this year’s Search Ads Week felt a lot more reassuring, thanks to some new updates for Performance Max campaigns that include campaign-level negative keywords and asset group reporting.

Advertising 95

Advertising Advertisers Price Branding 95

Search Engine Land

DECEMBER 19, 2022

But is your business on Facebook? Not only that, is your business on Facebook and using a content marketing strategy? If your audience hangs out on the social media giant, you should answer “yes” to all of the above. Let’s look at how to set up your Facebook content marketing. Create your page.

Content Marketing 106

Content Marketing Marketing Marketers Health 106

Hubspot Marketing

JULY 28, 2023

Marketing is much more than that. Here, I'll walk you through some beginner-friendly marketing channels and how to build your first marketing strategy. This can be blog posts, videos, podcasts, e-books, and more. Consider this: you want to market your product, a productivity app. Looking to bulk up your email list?

Price 83

Price Marketing Mix Key Performance Indicator User-Generated 83

Hubspot Marketing

NOVEMBER 30, 2022

And although we say it a lot, the way people shop and buy really has changed along with it — meaning offline marketing can’t be your only strategy for driving sales because you need to meet audiences where they’re already spending time: on the internet. At this stage, digital marketing is vital for your business and brand awareness.

Digital Marketing 145

Digital Marketing Inbound Marketing Affiliate Marketing User-Generated 145

Unbounce

MARCH 5, 2024

You spend hours meticulously crafting a landing page for your campaign, perfecting every aspect of the copy, design, images, and page flow. Then you launch the page and wait for the conversions to come rolling in—and wait, and wait, while your analytics dashboard stays as quiet as a silent auction at a mime convention.

Price 98

Price eCommerce Transform User-Generated 98

Jeff Bullas

MARCH 1, 2023

Using hashtags correctly can help your content get more natural reach and engagement – even one hashtag can get you almost 13% more engagement on Instagram. Do you use hashtags in your posts? Do you feel like you’re getting optimal results with your current hashtag strategy? It’s free to use!

Social Media Marketing 321

Social Media Marketing User-Generated Price Analytics 321

Hubspot Marketing

OCTOBER 24, 2022

Or perhaps your team is finding it difficult to pivot your marketing strategy due to major global events. Which is why we asked 500+ marketing executives to predict the top challenges they expect to face in 2023 — so you can plan your strategies accordingly. Every marketer faces different challenges. Why It's a Challenge.

Law 100

Law CRM Market Trends Marketing Strategy 100

Unbounce

APRIL 18, 2024

billion email users (more than half the population of earth!), Of course, not all of those billions of people are prospective customers for your business. Of course, not all of those billions of people are prospective customers for your business. Updated on April 18, 2024. and that number will grow to around 4.73

Email Marketing 52

Email Marketing Law Marketing Marketers 52

Neil Patel

JULY 29, 2021

Getting traffic to your site is nice, but there’s not much of a point if those visitors don’t convert. With lead magnets, you give people something for free in exchange for an email address and permission to send them more offers—for example, a free ebook or an SEO checklist. How Lead Magnets Can Grow Your Business.

Customer 145

Customer eBook Whitepaper User-Generated 145

Hootsuite

MAY 6, 2020

With more than 145 million active daily users , Twitter should be a part of your marketing strategy. It’s the fifth most popular social media network, and it’sis a gold mine of customer insights and opportunities to build your brand, drive sales and win fans. Audit your accounts.

Marketing 145

Marketing Marketers Key Performance Indicator Analytics 145

Adobe Experience Cloud Blog

MARCH 13, 2017

Author: Ellen Gomes If you’re like me, you follow a set of marketing influencers on Twitter, LinkedIn, and SnapChat, and almost religiously read their blogs for new ideas, fresh perspectives, and interesting content. There is no substitute for asking your question in person and having a discussion. Your Audience Is Changing.

Transform 126

Transform Thought Leadership CMO Marketing 126

Neil Patel

APRIL 2, 2023

There is a lot of information on this subject, including steps you can take today to improve your link profile and boost your rankings. However, there’s something else you need to do: Examine your link profile. However, there’s something else you need to do: Examine your link profile. Some may be good. Some may be bad.

SEO 86

SEO User-Generated Analytics Health 86

Unbounce

SEPTEMBER 19, 2023

/ AI marketing Unprompted: 7 specialized AI tools you need to try By Paul Park. Following up on the popular “Try AI” episode , our three intrepid podcasters bring more marketing AI tool reviews to the table. Will any of these specialized AI tools help you and your team blow your marketing goals out of the water?

Copywriting 93

Copywriting SEO Price User-Generated 93

Marketing Insider Group

JANUARY 11, 2021

There may be more than you think. You get to watch keynotes and engage with participants in real time from the comfort of your home or office. Having virtual options allows us to attend more of the world’s top marketing conferences than we could ever fit into our schedules in the past. Several take place in April.

Digital Marketing 26

Digital Marketing Transform Logistics Marketing 26

Exposure Ninja

FEBRUARY 1, 2022

There are over 5 million Airbnb listings worldwide , in over 100k towns and cities, with hosts who, in Airbnb’s own words, “ offer unique stays and one-of-a-kind activities that make it possible for guests to experience the world in a more authentic, connected way.”. We’ll be taking a look at; The History of Airbnb. History of Airbnb.

Digital Marketing 52

Digital Marketing Marketing Strategy PR Marketing 52

Marketing Insider Group

MARCH 28, 2024

If you’re a fan of marketing blogs, it’s likely that you’ve come across the term “ growth hacking ” – the idea that centering your marketing strategy around growth is the most direct route to success. By focusing on growth, the development of testing, campaigns and marketing material holds more value. Highlight testimonials.

eCommerce 83

eCommerce Shoppers User-Generated Promotion 83

Unbounce

APRIL 23, 2019

E.g. ebooks on "the complete guide to X" or blog posts on "5 reasons why." To stand out, you need more than quality content. Use these ideas as inspiration for your next lead gen campaign. Or, just keep them handy for the next time you want to try something more interesting than creating another ebook or webinar.

Direct Mail 145

Direct Mail eBook User-Generated Marketing 145

Scoop.it!

MARCH 14, 2023

Content marketing is one of the most effective strategies for growing brand awareness, attracting new audiences, retaining existing customers, and driving revenue. So, even if your marketing budget is modest, you can always rely on content to help you grow your business without breaking the bank in the process.

B2C 90

B2C Content Marketing Marketing Marketers 90

Scoop.it!

MAY 2, 2024

Are you here because your blog has hit a bit of a dull patch? Keeping your content marketing strategy fresh and engaging is a tough gig, and let’s be honest, it can sometimes get pretty stale. We’ve got some smart, contemporary tactics up our sleeves that’ll add that much-needed zing to your content. You’re not alone.

Real Estate 80

Real Estate Transform User-Generated SEO 80

Neil Patel

JUNE 22, 2021

Your business won’t succeed by doing the same thing as everyone else. Your business is unique and so is your audience. Below, we’ll cover 30 content marketing strategies that will help your brand stand out, but first, let’s cover why content marketing matters in 2021.

Content Marketing 145

Content Marketing Gen Z User-Generated Marketing 145

Neil Patel

JANUARY 15, 2021

Are you ready to double your search traffic ? Understanding SEO is crucial to significantly increase your traffic and brand awareness. Right now, thousands of people are looking for content just like yours. In fact, 40 percent of website traffic begins with a search query. Advanced SEO Tip 1.

SEO 145

SEO User-Generated Health Analytics 145

Litmus

AUGUST 16, 2019

Head over to litmus.com to start your free 7-day trial of Litmus, and start sending better emails today. I’m sure the actual response was more tepid but in my head I remember leaving and thinking that is what it must feel like to be Mick Jagger. [00:01:13.540] You had your own project, was it Stry.us?

Place 42

Place Product Promotion Branding 42