Human + machine = marketing powerhouse: How AI empowers the marketing generalist
Martech
MAY 9, 2024
These departments are supported by shared services like graphic/web design, data/analytics and writing/editing. Data (not analytics) is also probably safe. Brand/PR will have fewer, higher-skill people. AI will take over the enforcement of brand guidelines and AI agents will handle brand promotion and basic PR.
Let's personalize your content