B2C Customer loyalty Millennials 
Martech
MAY 27, 2025
That’s even more pronounced among younger consumers, with 42% of Millennials and 37% of Gen Z in the “very likely” category. Consumers Price, not brand, is driving decisions: 76% of U.S. ” It’s worth noting that 81% of U.S. consumers report high awareness of news about tariffs, according to the Wunderkind survey.
Martech
FEBRUARY 11, 2022
“To me, personalization happens when a marketer or salesperson can take a piece of content and make it more useful for a specific prospect or customer.”. Customers – whether B2B or B2C – expect customized experiences, and marketers must lean on smart targeting solutions to fully understand the people they’re selling to.
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Marketing Insider Group
FEBRUARY 5, 2024
HubSpot) B2B bloggers spend on average 26% more time on each post compared to B2C bloggers. WebinarCare) In the B2C sector, only 20%-40% of webinar attendees convert. Marketing Sherpa) B2C companies that blog 11+ times per month get more than 4X as many leads than those only blogging 4-5 times per month. trillion by 2026.
Marketing Insider Group
SEPTEMBER 14, 2023
Even Snapchat seems more promising with Millennials and Gen Z spending an average of 50 minutes per day on the platform. Even though we defined our original best practices for B2B content teams, many of them have always applied to B2C companies as well. It’s easier to optimize when you know what you’re looking for. Social Insider 5.
Marketing Insider Group
JULY 1, 2020
Content marketing is important , not just because it works for building trust, generating leads, and cultivating customer loyalty, but because it has become the new normal from the consumer side. It is, in itself, helping to evolve what customers expect from the brands they interact with. Why Content Marketing Is Important.
Hootsuite
AUGUST 14, 2023
Generate suggestions for five influencer campaigns that will help a sustainable clothing company reach their target market of Gen Z and millennial customers. Create three product bundles that maximize value for customers of a home décor boutique. ChatGPT prompts for writing Writer’s block, beware.
Econsultancy
DECEMBER 13, 2021
By comparison, B2C companies spend a proportionally larger amount of their budgets on advertising (22%) and people (20%). Customer experience. 30% of UK B2C companies are still not back to pre-pandemic CX levels. Customer Journey Mapping Best Practice Guide.
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