Orbit Media Studios

NOVEMBER 13, 2024

The result is a long term study that tracks blogging trends and statistics. How long have you been blogging?” Let’s compare the marketers with 15+ years on the job to the marketers who are newer, and have only been blogging for a few years. They pitch and publish on other blogs. is one of the questions. They’re charming!

Marketing

Search Engine Land

AUGUST 1, 2024

Though there are tools offering similar services, the undeniable popularity of ChatGPT as a household name created urgency and big questions: Could an AI chatbot replace an old-school Google search? Beyond Google, there’s a competitor trying to steal the scene: ChatGPT. Branded searches will make more sense.

User-Generated

Hootsuite

DECEMBER 4, 2024

This conversation is part of an exciting new series on our blog, so stay tuned for more thought leadership from top C-suite executives… It’s important to read the room — even if the room isn’t a physical space. That’s where understanding your audience comes into play.

Non-Profit

Hubspot Marketing

AUGUST 13, 2024

This has been vital to helping the HubSpot Blogs protect and defend our search traffic in the era of AI search. The old, traditional SEO playbook won't work like it used to. Now, it needs to provide credible perspectives, authoritative tips most readers won‘t find elsewhere, and other elements that comply with Google’s EEAT philosophy.

SEO

Hubspot Marketing

DECEMBER 12, 2024

Welcome to Creator Columns , where we bring expert HubSpot Creator voices to the Blogs that inspire and help you grow better. The old adage is true, If they dont know how much you care, they wont care how much you know. I hear people talk about the power of story in marketing. Always lead with empathy. Show you know your stuff.

Branding

Hubspot Marketing

JULY 24, 2024

But first, let’s check out what’s at stake … When UGC Attacks Despite the old adage that “all publicity is good publicity,” there are a few different types of user-generated content that can potentially damage your brand — even if it sounds overwhelmingly positive. And not just any old cyanide, but cyanide derived from human waste. (A

Branding

Hubspot Marketing

MAY 8, 2025

Although 25-34-year-olds make up the most significant number of users on the platform, Facebook still has the widest age range of active users of any other platform. Nearly a third of 18-24-year-olds and 25-29-year-olds globally use the platform, while only 8% of people over 65 are on it. Make your ad relevant.

Advertising

Hubspot Marketing

OCTOBER 24, 2024

For example, Nike’s first commercial in 1988 featured Walt Stack, an 80-year-old marathon and ultramarathon runner, reinforcing the message of pushing past limits to achieve greatness. This story curve is particularly popular in marketing due to its universal theme of overcoming adversity.

Transform

Hubspot Marketing

JANUARY 22, 2025

To be honest, while I recognize times are tough, Im still an old-school inbound marketing purist at heart. Blog articles and website pages take time to get crawled and indexed by search engines. Its free to get started, and depending on the platform, it could be a video, image, blog article, or even a product review.

Gen Z

Hubspot Marketing

NOVEMBER 20, 2024

As a writer and marketer, I pride myself on being able to spin up copy that converts, emails that engage, and blog articles that get readers nodding their heads. To help illustrate them, I asked ChatGPT to write me a blog article about how to write a great social media post. Also, be mindful of how old the information is.

User-Generated

Hubspot Marketing

DECEMBER 3, 2024

Welcome to Creator Columns , where we bring expert HubSpot Creator voices to the Blogs that inspire and help you grow better. I’ll show you how to take any of your offers, services, videos, social posts, or blog posts, and create click-worthy pins … even if you’re a total beginner.

Product

Martech

FEBRUARY 27, 2025

” The old saying that “to err is human, but to really mess up, you need a computer” is more relevant than ever. You can go broad with something like “Write a blog post,” or get specific with “Write a 500-word blog post on AI in B2B marketing with bullet points.”

Communications

Hubspot Marketing

OCTOBER 28, 2024

I found that the following videos seemed to do well: Videos of dancers doing complicated choreography Beginner-friendly breakdowns and tutorials on how to do certain moves Information on what exercises can improve the strength and stamina needed to dance That's the manual and, I guess, “old school” way of finding video content ideas.

Video Marketing

Buffer Marketing

JULY 11, 2024

Here's an example of one I shared recently : Day 18 Revisit an old post and rework it in another format – repurposing is a great way to extend the shelf life of your ideas. Day 26 What books, podcasts, blogs, or other resources have you found most helpful in your career growth? What time do you start in the morning?

Branding

Search Engine Land

JULY 10, 2024

Unfortunately, spamming footers is a recent trend that has gained steam by publishers using blog support companies who are struggling to recover their sites from recent HCU, Core and Spam Update hits. However, you cannot use it to automate your link building, or you will spam your own blog.

SEO

Hubspot Marketing

JANUARY 31, 2025

Welcome to Creator Columns , where we bring expert HubSpot Creator voices to the Blogs that inspire and help you grow better. The Sensible Option for Jaguar The safe and sensible option for the iconic brand would have been to marry the old and the new. Gone are the classic cues of British elegance.

Gen Z

Hubspot Marketing

JUNE 2, 2025

Thats the old way. Thats why we showed up across formats: LinkedIn posts and blog articles for readers Podcasts for audio-first folks Webinars and short videos for visual learners This approach had two benefits: We reached more people by diversifying formats. What have they accepted as just the way it is? So, they send more emails.

Branding

Hootsuite

OCTOBER 18, 2024

The kingdom of acronyms and originator of the “Ask Me Anything” post, Reddit now offers many business-friendly features like advertising while still retaining its old-school forum roots. IMO =in my opinion, ELI5 = explain like I’m five (years old), CMV = change my view. You don’t have to run a subreddit.

Marketing

Hubspot Marketing

JULY 11, 2024

Not bad for a software that's almost 40 years old. To watch our entire ChatGPT marketing experiment, check out the full episode of Marketing Against the Grain below: This blog series is in partnership with Marketing Against the Grain, the video podcast. Curate unexpected user experiences.

Transform

Marketing Insider Group

JULY 22, 2025

You might think blogging is a small task on your marketing checklist. Consistent blogging for SEO builds authority, trust, and visibility. Let’s discuss why consistent blogging matters, what it requires, and how you can make it work without burning out. Regular blogging shows your website is active.

SEO

Vertical Response

JULY 14, 2024

Refresh and Repurpose Old Content Even evergreen content can begin to fade in the constantly changing digital landscape. That’s where historical optimization comes in – the practice of updating old blog content to generate more traffic and leads. Browse the rest of our blog for other marketing tips.

SEO

Hubspot Marketing

NOVEMBER 25, 2024

In 2023, my team and I began working on perhaps one of the most ambitious content audits ever conducted on the HubSpot Blog. When it was all said and done, we audited over 10,000 blog post URLs and over 450 topic clusters. We’ve since evolved into what is now the EN Blog Strategy team.) How We Audited Our Oldest Content 1.

SEO

Hubspot Marketing

DECEMBER 30, 2024

So, you might monitor how well your online content i.e., blogs and landing pages performs, for example. Before you know it, you're looking at 10,000 product collections, a cornucopia of blog content, and a tonne of product categories, thinking, Where do I even start this month? I know, what a sweet summer child I was!)

eCommerce

Buffer Marketing

SEPTEMBER 5, 2024

The Buffer blog is one of our most valuable assets for our Marketing team, bringing in hundreds of thousands of pageviews each month. The original Buffer Marketing team started posting to the blog as far back as 2013, a very different time for content on the Internet. 

Thought Leadership

Buffer Marketing

AUGUST 13, 2025

Here are a few from our team: Breaking down a big piece of content : Turn a blog post, video script, or podcast episode into multiple bite-sized updates, upload them in one go, and fill your queue for weeks. Four ways to use Bulk Upload You may already have loads of ideas for how you'll want to use this feature.

Management

Hubspot Marketing

AUGUST 20, 2024

Welcome to Creator Columns , where we bring expert HubSpot Creator voices to the Blogs that inspire and help you grow better. Big Ideas: If you have a big idea , you’ve likely revitalized something old. Indeed, this will help you position whatever you’re selling in a unique, compelling way. (In The differentiator?

Copywriting

Hubspot Marketing

MAY 7, 2025

From blogs to templates to courses, if youre wondering how to learn social media marketing, these resources will accelerate your knowledge. These blogs are always fresh with actionable information you can use to improve your marketing: 1. The website publishes regular blog content with valuable tips and insights.

Social Media Marketing

Marketing Insider Group

APRIL 1, 2025

Blogging remains one of the most effective ways to build an online presence, engage an audience, and drive organic traffic to a website. billion people, read blog posts. Understanding Your Audience The foundation of choosing engaging blog topics starts with understanding your target audience.

SEO

Backlinko

JUNE 12, 2025

How Discovery Has Changed Discovery is fundamentally changing: Old way: Google → Click → Explore → Decide New way: Ask AI → See mention → Visit directly later And different generations use LLMs differently. For example, when you search “best SEO blogs in 2025,” Google’s AI Overview cites established brands.

SEO

Hubspot Marketing

AUGUST 20, 2024

HubSpot has several AI tools you can use, such as our Free AI Content Writer , AI Blog Writer , and AI Email Writer (in Beta). Turn blog posts into videos or video scripts. Turn podcasts or videos into blog articles. images, social posts, text messages, ads, and blog posts) or new content you upload to the tool.

User-Generated

Marketing Insider Group

JULY 14, 2025

If you’re spending time writing blog posts but not getting the results you want, you’re not alone. But if your blog has started to feel like a junk drawer full of half-used ideas, outdated posts, and random how-to’s, it might be time for a blog content audit. What Is a Blog Content Audit?

SEO

Hubspot Marketing

NOVEMBER 18, 2024

This blog details the full rundown of what I learned. The short answer is the same old phrase from every marketer’s playbook: “ It depends.” I had little idea how influencer pricing works and how to budget for it. Let’s get into the real side of influencer pricing and budgeting, shall we? Table of Contents How much do influencers cost?

Influencer Marketing

Welcome Software

JANUARY 17, 2025

However, make sure you evaluate time-on-page with context; a 2-minute read time might be great for that short blog post you did last week, but not-so-good for the in-depth guide you've been pushing. Customer retention rate While you always want to be adding new customers, it is even more important to keep your old ones coming back.

Content Marketing

Backlinko

APRIL 7, 2025

For example, after interviewing Ethan Smith, the CEO of Graphite, on my podcast, I repurposed one of his quotes about topical authority to use in a blog post on the same topic. But experienced writers are valuable across all blog niches , from beauty to travel. This is evident by the insider tips they give.

User-Generated

Marketing Insider Group

JUNE 16, 2025

SEO-friendly blog content sounds simple (until you sit down to actually write it). If you’re trying to get your blog noticed by people and search engines, you’re in the right place. Writing SEO-friendly blog content isn’t about stuffing keywords or gaming Google. Your blog isn’t a buffet—it’s a spotlight.

SEO

Hubspot Marketing

FEBRUARY 25, 2025

While the idea of selling something to someone is as old as humanity, the modern funnel framework helps standardize and improve a buyers experience. blogs, videos, media with first-hand expertise from your brand). HubSpot ) Website/blog/SEO (search engine optimization) is returning the biggest ROI for more marketers.

Transform

Buffer Marketing

NOVEMBER 12, 2024

But there’s one question we get asked quite often:  Where can you find free images that are high quality, fit your brand’s aesthetic, and are cleared to use for your blog posts or social media content? New Old Stock 21. Still, for many blogs, it’s an option worth looking into. Stocksnap.io Vecteezy 13.

User-Generated