blog pro-tips-to-enhance-your-open-rates-in-your-next-email-campaign 
Martech
JANUARY 9, 2024
It’s a pivot that’s tipping the scales from social ad spend to more influencer marketing investment — where genuine, community-focused engagement means richer content, more strategic partnerships and deeper market penetration as the creator economy barrels ahead. Identify the “big” influencers relevant to your company’s niche and focus.
Vertical Response
DECEMBER 11, 2023
In today’s digital age, email marketing remains a powerful tool for businesses to connect with their audience. However, one key metric that determines the success of an email campaign is the open rate. Without high open rates, your carefully crafted emails may never reach the intended recipients.
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SocialPilot
FEBRUARY 26, 2024
When we talk about AI in marketing terms, it means AI can enhance the work of marketers by providing insights and automating tasks, allowing for more creativity and personalized customer engagement. Discover how you can use AI to scale up your marketing game, its pros and cons, and popular examples. What is AI Marketing?
Adobe Experience Cloud Blog
APRIL 17, 2017
Email marketing is scary. You pour your heart and soul into an email–crafting creative copy, compelling imagery, and the perfect subject line just to hit send and get judged by thousands of subscribers (or at least it feels that way sometimes). Unfortunately, the reality is that not every email you send will be a winner.
Orbit Media Studios
JANUARY 31, 2023
It’s a high-stakes page because your homepage is the most visible page on your website. It’s a difficult page to design and write because it’s the page for which you know the least about your visitor. To help your homepage be a better front door, here is a checklist of homepage best practices. Homepages are hard.
Unbounce
APRIL 19, 2024
/ Conversion optimization 12 must-read CRO case studies to inspire your next campaign By Josh Gallant. When it comes to your online marketing game, high conversion rates are key to making those sales. TABLE OF CONTENTS What is CRO and how can it improve your sales and marketing? Updated on April 16, 2024.
Hubspot Marketing
MARCH 18, 2022
If you had to guess, how many email newsletters do you think you're subscribed to? Email marketers have a lot to compete within their subscribers' inboxes. That's why a solid newsletter template is crucial to designing an email that people are encouraged to click through. To be honest, I've lost count — and I know I'm not alone.
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