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Google updates ad policies to allow more CBD promotions

Search Engine Land

On January 20, 2023, Google will update its Dangerous Products and Services and Healthcare and Medicines ads policies to allow for the promotion of FDA-approved pharmaceuticals containing cannabidiol (CBD) and topical, hemp-derived CBD products with THC content of 0.3% or less in California, Colorado, and Puerto Rico. .

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How This Founder Built a $5 Million Product Business With No Experience in Product Development

Buffer Marketing

She had no clue where to start—she knew nothing about how to create a product or how to bring one to market, but she knew that her idea was one for the masses. Potentially anyone with a shower could find a use for this product, and that was a huge number.  I also pay monthly to protect my brand using RedPoints.

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A new age of direct-to-physician marketing

Martech

Until recently, the best way for pharma companies to reach physicians was through “detailing,” a process that involves face-to-face sales and promotional activities. Pew notes that of the $27 billion spent on drug promotion in 2012, 56% — or 15 billion — was allocated to detailing programs.

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Ads for cannabis are now allowed on Twitter

Search Engine Land

On Wednesday, Twitter revised its advertising guidelines to permit the promotion of cannabis on its platform in states where it is legal, while following federal regulations. Advertisers are only allowed to target geographical areas within the United States where they are authorized to promote cannabis products or services online.

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The 17 Best Affiliate Marketing Programs For Beginners

Jeff Bullas

The affiliate marketing programs in this article are the easiest ones to use and feature products that are among the easiest to get clicks for. It is a process where you promote someone else’s product or service and earn a commission when someone decides to purchase by clicking on your link. What is the commission rate?

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The main rebrandings of 2023 – and what we can learn from them

Rock Content

.” Some we loved, marveling at the genius behind reshaping a brand, while others left us unsure if we truly grasped the concept. In this article, I’ll guide you through the key rebrandings of 2023, exploring what drove brands to embrace change. Before rebranding comes branding. We work to create memorable brands.

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5 must-know Reddit Ads tactics for B2B marketers

Search Engine Land

This is an uphill battle for B2B marketers competing against the often punchier and eye-grabbing creative for B2C brands. Conversation placement ads > standard ads Why use standard promoted ads when you can engage prospects when they are the most engaged? This is magic content for B2B promotions via Reddit Ads. Picture this.