Marketing Insider Group

MAY 28, 2015

If you have ever wanted to tap into the power of content marketing, but have felt held back because of a lack of creativity, then you are going to want to read this post today. In it, I will reveal the way that even the most uncreative person can come up with some great content marketing ideas.

Content Marketing 87

Content Marketing Copywriting Pharmaceutical Marketing 87

Spiralytics

JANUARY 22, 2023

One reason is the increasing consumer demand for sustainable products and socially responsible brands in response to the worsening global warming phenomenon. A 2022 survey showed that two-thirds of consumers are willing to spend more on sustainable products. What is Responsible Marketing ? One example of a green brand is IKEA.

Gen Z 52

Gen Z Pharmaceutical Energy Food 52

Neil Patel

APRIL 12, 2021

We all want to give our customers the best experience with our products or services. It’s ads irrelevant to you or sites that talk about illegal or predatory products. Some have described these types of spammy sites online as three Ps – pornography, pharmaceuticals, and poker. It comes down to user experience.

Pharmaceutical 131

Pharmaceutical SEO PR Place 131

Content Marketing Institute

DECEMBER 18, 2018

Inside, I interviewed the always fascinating Joe Chernov to get to the bottom of account-based marketing (ABM) and why content marketers should care. You still need that top-of-funnel content, but you need to resist the temptation to aspire to a larger audience. Different pathways to great content (August 2018).

Whitepaper 88

Whitepaper Pharmaceutical Energy Education 88

Rock Content

APRIL 20, 2020

Today, to develop an effective digital marketing strategy, it is necessary to create truly engaging content. This means putting aside the production of static content and investing in interactive content, which provides a much more complete experience for the consumer. Again, let’s take an example.

Pharmaceutical 52

Pharmaceutical User-Generated Education Health 52

Martech

MARCH 28, 2024

Nowhere is this shift more evident than in healthcare products and services. At each step of this research for pharmaceuticals, health insurance and treatments, brands have an opportunity to build a relationship that will increase the likelihood of conversions. It’s time to evolve your marketing and transform your brand with OAO.

Transform 105

Transform Health Pharmaceutical User-Generated 105

Content Marketing Institute

OCTOBER 14, 2017

Our rants and raves include Lloyds Bank’s big bet on content marketing and Amazon’s cautionary tale on business models; then we close the show with an example of the week on The Points Guy. Download this week’s PNR: This Old Marketing podcast. . (06:05): Content love from our sponsor: Ahrefs (12:03).

Content Marketing 83

Content Marketing Millennials Pharmaceutical Finance 83

Content Marketing Institute

OCTOBER 2, 2018

One of the oldest mediums is also one of the most powerful — and one of the most overlooked in content marketing. In 2015, the comic won the CMI Content Marketing Award for best regular feature column or section. Takeda Pharmaceuticals – The Unbeatables. Cover image by Joseph Kalinowski/Content Marketing Institute.

Pharmaceutical 90

Pharmaceutical Branding Health Entertainment 90

Marketing Insider Group

APRIL 20, 2020

A blog writing service can turn your subject matter expertise into expertly written content. Content Marketing Is a Must for Today’s Businesses. Content marketing – of which blogs are a huge component – is one of the most effective lead generation strategies in the marketing world.

Whitepaper 141

Whitepaper Pharmaceutical Manufacturing Transform 141

Content Marketing Institute

OCTOBER 26, 2017

If you work in a big, established company, a presentation on being a marketer on a small team, especially a small team in a startup, may not seem to apply to you. For most of his 15-plus years in marketing, Vishal has been his organization’s only resource for marketing, communications, and media relations. Click To Tweet.

Whitepaper 96

Whitepaper Pharmaceutical Marketing Marketers 96

Marketing Insider Group

MARCH 12, 2013

What do you see happening in Content Marketing today? As I’ve watched digital content evolve over the last decade three monumental shifts have occurred that will shape the way we create, distribute, and promote content in the future. Brands that increase demand for the products they sell. How is it changing?

Branding 93

Branding Pharmaceutical Thought Leadership Energy 93