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12 over-looked content marketing tools and features you should be using

Martech

Content marketers are spoiled from the number of content capabilities, integrations and analytics insights available. Here are 12 underrated content marketing tools and unique ways to use popular tools. Dig deeper: Beyond the funnel: A new approach to content marketing 2. Processing.

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10 Content Marketing Trends You Shouldn’t Ignore in 2025

Exposure Ninja

Struggling to keep up with content marketing trends? With AI shaking things up and search algorithms constantly changing , many marketers are scrambling to figure out what still works in 2025. According to the American Marketing Association , 71% of marketers use generative AI tools weekly. You’re not alone.

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How to Market a Manufacturing Company in 2024

Marketing Insider Group

Optimizing your website for SEO, creating valuable content, and engaging on the right social media platforms can reach and attract your audience. Implementing SEO best practices is crucial for higher search engine rankings. Content Marketing Content marketing is another vital strategy.

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Video Marketing 101: How to Build a Successful Strategy in 2025 (+ Examples & Pro Tips)

Buffer Marketing

As a creator or brand trying to get going with video marketing it can feel like everyone else has a ring light, a script, and a multi-camera setup — and you’re still figuring out where to start. It’s not a trend; video marketing is here to stay. How to create high-quality videos that perform well?

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How To Leverage Real Estate Video Marketing

SMA Marketing

According to The National Association of Realtors, the average person watches 19 hours of videos online per week. Unsurprisingly, video has become a primary medium for real estate professionals to draw in new clients and continue nurturing relationships and networks of contacts. Read more

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21 Creative Lead Generation Ideas to Try (& Why Marketers Recommend Them)

Hubspot Marketing

Content Marketing Lead Generation 5. Create valuable content (blog posts, podcasts). Your audience wants content, whether that’s a blog post, a podcast, or a video. That's why I think content marketing remains one of the most effective and recognizable ideas for lead generation strategies.

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Marketing Trends 2025: Actionable Insights for Agencies & fCMOs

Duct Tape Marketing

These changes are about meeting the new expectations of your customers, and if you adapt, youll thrive Table Of Contents: Marketing Trends 2025: What to Expect 1. AI-Driven Marketing Orchestration 5. Smart brands should diversify their video efforts, including short-form video.