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What is AI marketing? Everything digital marketers need to know

Unbounce

Jeff Taylor is the founder of his own digital marketing agency, Taylor Made Marketing. Many marketers are adopting AI tools—like copy generators, design assistants, and marketing automation and optimization software—because they help ‘em save money, fill expertise gaps, and free up more time. Just sayin’.

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25 Best Email Marketing Tools to Dominate Inboxes in 2024

Customers.ai

Email marketing may be one of the oldest, non-sexy communication methods. In fact, according to Emailmonday, for every $1 spent on email marketing, a return of $38 is generated on average. However, it’s still highly effective and of paramount importance. And it’s perfect for your email newsletters.

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DigitalMarketer Marketer of the Year 2021/2022

Digital Marketer

Alex Cattoni is a copywriter, speaker, and the Founder of the Copy Posse; a global army of authentic copywriters with a passion for creating community, credibility, and conversions with nothing but powerful and precise wording. Alex has 10+ years experience in online marketing and branding. Alex Cattoni – The Copy Posse.

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DigitalMarketer Marketer of the Year 2021/2022

Digital Marketer

Alex Cattoni is a copywriter, speaker, and the Founder of the Copy Posse; a global army of authentic copywriters with a passion for creating community, credibility, and conversions with nothing but powerful and precise wording. Alex has 10+ years experience in online marketing and branding. Alex Cattoni – The Copy Posse.

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Homepage Best Practices: 20 Things to Add to Your Homepage Design (and 5 things to remove)

Orbit Media Studios

Designing a homepage and writing the copy is one of the great digital marketing challenges and homepage best practices can be a big big help. 55% of B2B lead generation websites have “contact” in the top right. It’s possible that the next step in the user experience should be a case study, a portfolio or a service page.

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What is the average conversion rate for a landing page?

Unbounce

For instance, ecommerce sites might have lower conversion rates compared to, say, educational sites, due to the nature of their offerings. Heatmaps are a helpful tool—they’re like a GPS for your website, guiding you to where users are clicking, lingering, or losing interest. Make it bold, clear, and irresistible.

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What is the average conversion rate for a landing page?

Unbounce

For instance, ecommerce sites might have lower conversion rates compared to, say, educational sites, due to the nature of their offerings. Heatmaps are a helpful tool—they’re like a GPS for your website, guiding you to where users are clicking, lingering, or losing interest. Make it bold, clear, and irresistible.