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Copywriters. So when we come across companies that are doing it successfully, we think their copywriters deserve a pat on the back (and a raise?). Take a look at some of the companies we think have stellar copywriting , and if you're looking, maybe get some inspiration for your own brand, too. Copywriting Examples.
If it’s someone in the automobile industry, then make your case studies about auto parts and accessories manufacturers. Be sure to use good content formatting elements as you would with articles, blog posts, and copywriting on your website, including: Headers Images Bulleted lists Bolded & italicized text.
For example, let’s say that you manufacture nail polish. As your B2B customer segments move along the road toward trust and loyalty, offer white papers or ebooks that help them save money, solve problems, and increase efficiency. Identify groups that share specific characteristics that make them likely customers.
Manufacturer references, lengthy product descriptions, related products—if your customers don’t actually care about these things, they might just be distracting them from making a purchase. Boiron is a manufacturer of homeopathic medicines with a worldwide reach of 20 foreign subsidiaries and distribution in 50 countries.
They were headed towards space, where countless new stations had been constructed near resource-rich astroids… or maybe to the manufacturing plants on the moon… or to the growing colony on Mars… or to explore the moons of Jupiter. Download this ebook and start solidifying your strategy today. #2: TAKE ACTION!
As a copywriter who’s faced revision by committee, I see their point — and use that anecdote whenever I can because you shouldn’t argue with babies. What you’ll get: The information customer support people have will help you in every aspect of your website redesign, from navigation to user experience, and from copywriting to design.
You’re essentially the intermediary between the buyer and the manufacturer. You don’t have to be an expert copywriter to create an enticing product description. A lead magnet is an easy-to-download incentive—like an ebook—encouraging people to sign up. You send your orders to the drop shipper, and they handle the rest.
Gembah This product procurement and manufacturing sourcing agency uses a multi-step request form built through TypeForm to collect granular details about the product a prospect is contemplating creating. Fat Stone Farm Fat Stone Farm is using a simple single-field pop-up to collect emails in exchange for an ebook full of summer recipes.
For example, if you offer coaching services to freelance writers you might cover topics like: attracting new clients nurturing prospects generating and capturing leads retaining existing clients setting and raising rates weeding out difficult or “problem” clients branding content creation and copywriting case studies.
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