CXL

JULY 25, 2022

Careful attention to CTA (call to action) copywriting is the difference between brands that drive conversions and those that only drive traffic. Your call to action is the prompt you give readers or users to take a desired action. CTAs are a critical component of marketing material. What is a call to action in writing?

Copywriting 121

Copywriting eBook User-Generated Communications 121

Orbit Media Studios

JANUARY 31, 2023

55% of B2B lead generation websites have “contact” in the top right. It’s possible that the next step in the user experience should be a case study, a portfolio or a service page. When an ecommerce homepage shows the product in context, it lets the visitor know the why, not just the what. In GA4, Unique user scrolls is a metric.

Copywriting 140

Copywriting Real Estate User-Generated Analytics 140

Customers.ai

DECEMBER 12, 2023

For ecommerce retailers, this opens up a huge opportunity. But to capitalize on this exponential growth, ecommerce stores must be optimized and they must be agile. After all, technology changes fast, user expectations change fast, and those who don’t adapt, won’t succeed. trillion this year and $1.5 Get 500 contacts for free !

eCommerce 120

eCommerce PR User-Generated Marketing 120

Buffer Marketing

DECEMBER 14, 2023

Thanks to tools like Canva (and our handy guide to creating and scheduling this format in Buffer), that hurdle is less difficult to climb – until you reach the next one: idea generation. For example, you could create a carousel that walks users through setting up a specific software or tool.

Transform 124

Transform User-Generated Thought Leadership Copywriting 124

Hubspot Marketing

OCTOBER 24, 2023

Around 35% of marketers are using AI to simplify their jobs and automate tedious tasks, according to HubSpot’s latest research. However, the same research reveals that 96% of marketers still adjust AI-generated outputs — indicating that it's still far from perfect. billion in the first quarter, compared with $116.4

User-Generated 109

User-Generated Price Retail Marketing 109

Unbounce

JULY 14, 2020

Signed, a totally unbiased copywriter.) And that you’re offering something really great to make trading their email a total no-brainer. . And that you’re offering something really great to make trading their email a total no-brainer. . Read our step-by-step guide to building an email list from scratch.

eCommerce 145

eCommerce Real Estate User-Generated Education 145

Customers.ai

DECEMBER 12, 2023

For ecommerce retailers, this opens up a huge opportunity. But to capitalize on this exponential growth, ecommerce stores must be optimized and they must be agile. After all, technology changes fast, user expectations change fast, and those who don’t adapt, won’t succeed. trillion this year and $1.5 Get 500 contacts for free !

eCommerce 84

eCommerce PR User-Generated Marketing 84

Hubspot Marketing

MARCH 28, 2019

No matter what industry you’re in, email list building is still an important and high impact marketing activity. Though you may see the occasional article proclaiming “email marketing is dead,” you can safely continue your campaigns, and know that “the money is in the list” ( as they say ).

eBook 144

eBook Copywriting User-Generated Entertainment 144

Unbounce

MARCH 30, 2023

Many marketers are adopting AI tools—like copy generators, design assistants, and marketing automation and optimization software—because they help ‘em save money, fill expertise gaps, and free up more time. Show us a marketer who doesn’t want literally all of those things? Not nice, ecommerce website.)

Digital Marketing 81

Digital Marketing Marketing Marketers Price 81

Litmus

JANUARY 5, 2024

Part of the reason marketers love email is the ROI—organizations get an average of $36 back for every $1 invested in email. But what if your email marketing budget is a bit tight this year? We’ll look at the best free email marketing tools to use so you make a big impact without a big invoice.

Email Marketing 113

Email Marketing Price eCommerce User-Generated 113

Neil Patel

JANUARY 20, 2021

billion active social media users. Personalized news feeds : Facebook provides the most relevant content to each user. To increase engagement and optimize user experience, content is tailored to each user’s individual interests. Lead generation is one of the missed opportunities. There are more than 3.5 Absolutely.

User-Generated 145

User-Generated Promotion Social Media Marketing Branding 145

Unbounce

APRIL 18, 2024

/ Email marketing 57 common email marketing mistakes to avoid to boost click rate By Paul Park and Abigail Waterer. billion email users (more than half the population of earth!), TABLE OF CONTENTS What is email marketing and why is it important? Updated on April 18, 2024.

Email Marketing 52

Email Marketing Law Marketing Marketers 52

Neil Patel

DECEMBER 3, 2020

Email beats all other marketing channels and can generate $37 for every $1 you invest. Even though email marketing can generate a ton of revenue, it’s still not easy. You need to know which email tools are best, how to use them so you don’t end up in spam folders, and how to create emails that convert.

Email Marketing 111

Email Marketing eCommerce Marketing Marketers 111

Unbounce

APRIL 6, 2023

AI marketing doesn’t mean the end of real, flesh-and-blood marketers. In fact, these tools are making marketers more effective. With loads of different applications (from research and analytics to copywriting and design), AI is quickly becoming a part of the everyday marketing toolstack.

Product 81

Product Copywriting Price User-Generated 81

Marketing Insider Group

FEBRUARY 5, 2024

(Zippia) 82% of marketers report that AI significantly influences their content creation plans. Hubspot) 79% of companies have observed revenue growth in marketing and sales due to AI. Zippia) 76% of marketers using generative AI apply it for basic content creation and copywriting tasks.

Digital Marketing 87

Digital Marketing Marketing Strategy Shoppers User-Generated 87

Martech

AUGUST 5, 2022

Specifically, email copy that recognizes your email subscribers require unique tactics to persuade them to click to your website and convert. This topic doesn’t come up much in debates over whether AI-fueled copybots will replace human copywriters. Email copywriting is about persuasion, not selling.

Copywriting 132

Copywriting Shoppers Energy eCommerce 132

Unbounce

MAY 15, 2024

There are so many different touchpoints, screens, and interactions throughout a conversion journey that you could easily group together PPC metrics , website analytics metrics, email marketing metrics, SEO and organic metrics, social metrics, product metrics—you get the point. Segment by users that converted vs those that didn’t.

Non-Profit 52

Non-Profit Customer Acquisition User-Generated eCommerce 52

Unbounce

MAY 13, 2024

He’s obsessed with identifying and reversing bad marketing practices, and his disdain for marketers who send campaign traffic to their homepage is legendary, resulting in landing page rants that can peel paint off an unpainted wall. More blog posts by Oli Gardner What should you A/B test?

Price 105

Price eCommerce User-Generated Copywriting 105

AWeber

JANUARY 23, 2024

Sending email newsletters is widely recognized as one of the most effective ways to reach, engage, and convert your audience, with over 90% of marketing professionals describing email marketing as at least somewhat critical to business success. For instance, imagine you run an ecommerce store.

Price 89

Price eCommerce User-Generated Affiliate Marketing 89

CXL

JUNE 16, 2022

Users can access Spotify’s extensive music library for free, yet their Premium subscriptions grew 15% in 2022. Meanwhile, ecommerce marketing software Privy is generating 10% higher average order value for Shopify users with their related product recommendations add-on. How Calendly deploys FOMO.

User-Generated 129

User-Generated eCommerce Copywriting Product 129

Orbit Media Studios

FEBRUARY 14, 2024

They did it by turning off ads that send traffic to specific pages that don’t convert for mobile users. If you do paid search (PPC) or paid social, it’s possible that as you read this, you are paying for visitors who are never going to become a B2B lead or an ecommerce customer. It is any page that is the user’s first page.

Analytics 77

Analytics User-Generated eCommerce Advertising 77

Unbounce

SEPTEMBER 12, 2023

/ Lead generation 8 high-converting lead generation landing page examples to inspire yours By Hayley Mullen and Paul Park. Not so much when it comes to your visitors’ email addresses. TABLE OF CONTENTS What’s a lead generation landing page? Signed, a totally unbiased copywriter.) Updated on September 13, 2023.

User-Generated 59

User-Generated eCommerce Whitepaper Copywriting 59

Unbounce

OCTOBER 24, 2023

A SaaS can sometimes offer a freemium or a free trial —that’s when you either have a free tier (which customers can use for no charge, but usually with fewer bells and whistles), or a specified amount of time (often 14- or 30-day trials) where users can test out the service to see if they like it before upgrading to the paid version.

Marketing Strategy 52

Marketing Strategy Product Marketing Marketers 52

Unbounce

OCTOBER 24, 2023

A SaaS can sometimes offer a freemium or a free trial —that’s when you either have a free tier (which customers can use for no charge, but usually with fewer bells and whistles), or a specified amount of time (often 14- or 30-day trials) where users can test out the service to see if they like it before upgrading to the paid version.

Marketing Strategy 52

Marketing Strategy Product Marketing Marketers 52

Campaign Monitor

MARCH 8, 2022

Ready for your brand to make a splash in the crowded waters of email marketing? 15 of the best email newsletter examples we’ve ever seen. General Assembly. General Assembly’s email newsletter example is effective for two reasons: (1) it offers up a wealth of upcoming content and (2) keeps that content simply organized.

Email Marketing 79

Email Marketing eCommerce Education User-Generated 79

Litmus

JANUARY 4, 2019

The focus on dynamic content is in part due to the rise of AI-driven personalization, which allows tailored email content on a scale and level of granularity that’s otherwise impossible. AI and machine learning is our third biggest email design trend of 2019, but first let’s talk about… 2. Learn about Interactivity.

Copywriting 109

Copywriting Gen Z Whitepaper Email Marketing 109

Litmus

NOVEMBER 1, 2018

It’s no different in email marketing. In this webinar, onboarding email expert Val Geisler and the Litmus team review welcome emails from your peers and provide hands-on copywriting suggestions, design feedback, and strategic takeaways that you can apply to your own campaign. Completing their user profile.

eCommerce 57

eCommerce Copywriting User-Generated Health 57

AWeber

NOVEMBER 28, 2023

You know email marketing is a super effective way to nurture leads, turn them into paying customers, and retain existing customers. But achieving your goals requires sending emails consistently and frequently — likely at least once per week. And coming up with that many email marketing campaign ideas is tough.

Email Marketing 91

Email Marketing eCommerce Marketing Marketers 91

Unbounce

OCTOBER 20, 2023

He’s obsessed with identifying and reversing bad marketing practices, and his disdain for marketers who send campaign traffic to their homepage is legendary, resulting in landing page rants that can peel paint off an unpainted wall. Understand the technical limitations of your audience Are they primarily iPhone users?

Whitepaper 105

Whitepaper eBook Promotion Communications 105