Customers.ai

FEBRUARY 20, 2024

So, you want to grow your business and need email marketing tools that are easy to use, affordable, and will turn your leads into customers, correct? Lucky for you, we’ve narrowed down the more than 500 email marketing tools on the market to make up the best suite of email marketing software from email capture to inbox delivery.

Email Marketing 73

Email Marketing CRM User-Generated eCommerce 73

Customers.ai

APRIL 25, 2023

Email marketing is a tried and true tactic for businesses. AI email marketing is the next frontier. With the sheer volume of emails flooding inboxes every day, it’s becoming increasingly difficult to stand out and make an impact. What is AI Email Marketing? Better results with less work!

Email Marketing 94

Email Marketing Marketing Marketers Transform 94

Content Marketing Institute

JUNE 4, 2018

There’s one thing I hate about email marketing copy: You never know how it’s going to perform until the campaign goes live. Sure, you can A/B test every element of each email all month, but taking that time means you’ll probably start losing leads. Always place the headline at the very top of your email.

Copywriting 109

Copywriting Transform Place Email Marketing 109

Unbounce

APRIL 18, 2024

/ Email marketing 57 common email marketing mistakes to avoid to boost click rate By Paul Park and Abigail Waterer. billion email users (more than half the population of earth!), TABLE OF CONTENTS What is email marketing and why is it important? Updated on April 18, 2024. Simple—just keep reading.

Email Marketing 52

Email Marketing Law Marketing Marketers 52

Hubspot Marketing

FEBRUARY 25, 2020

As a marketer, you might've heard coworkers talking around the watercooler about how email marketing is dead. It's been a common concern for many marketing departments. Well, I'm here to let you know that you don't have to worry because email marketing is still going strong. Creating personalized content.

Email Marketing 139

Email Marketing Marketing Marketers Promotion 139

Neil Patel

MARCH 1, 2021

One solution to this problem may be productized services. The productized services model allows agency owners, freelancers, and consultants to break out of billing by the hour or per project and instead invoice by sets of services rendered. What Are Productized Services For? Benefits of Productized Services for Your Customers.

Product 141

Product Price Copywriting B2C 141

AWeber

DECEMBER 19, 2022

2022 was a good year for email, what with all the disruptions on social media platforms, the rise of AI-generated content, and ongoing improvements in email technologies like AMP for email. Here are the email marketing trends and technologies they think will matter most: Reduced dependence on social media.

Market Trends 74

Market Trends Email Marketing CMO Marketing 74

Litmus

AUGUST 12, 2021

It’s back to school season, and we’re going back with Agile Email Marketing (AEMKT) 101, our introductory course into the fundamentals of agile marketing. Jessica Raggio (VP of Product Marketing at Litmus) and Raviv Turner (Agile Trainer & Coach, Partner at AgileSherpas). Go agile with email marketing.

Email Marketing 98

Email Marketing Transform Copywriting Marketing 98

Hubspot Marketing

JUNE 23, 2023

Email marketing remains crucial to most marketing campaigns. However, not every marketer knows how to write a marketing email that will boost conversions and audience retention. If your marketing emails aren't well-written, your subscribers will stop opening and start deleting your messages.

Copywriting 144

Copywriting Email Marketing Entertainment Marketing 144

AWeber

MAY 6, 2022

Maybe most marketers, but not all of them. One survey of email marketers showed that only 20% of marketers prefer to send only HTML emails. 62% prefer to send a hybrid HTML/plain text email, and 16% actually prefer to send only text-based emails. This is consistent with email marketing best practices.

Copywriting 122

Copywriting User-Generated Email Marketing eCommerce 122

AWeber

MAY 22, 2024

For example, Dreams Travel Consulting uses a landing page to offer a free guide on Disney World Luxury vacations in exchange for visitors sharing their email address. Landing pages can: Serve nearly any conversion goal from newsletter subscriptions, product sales, and services to signing up for a demo, free trial, or consultation.

Whitepaper 90

Whitepaper Copywriting User-Generated Promotion 90

Litmus

JUNE 6, 2023

This month, we’re chatting with Val Geisler —conversion and retention strategist, copywriter, CrossFit and slow-flow yoga afficiaonado, and Faith No More fan. I feel like I didn’t choose the email life, the email life chose me. I dove into that and learned everything about email, inside and out. What are they missing?

Copywriting 70

Copywriting eCommerce Finance Email Marketing 70

Litmus

MARCH 13, 2023

Samar Owais (she/her) Email Conversion Strategist and Founder at Emails Done Right Follow Samar on LinkedIn and Twitter What did the beginning of your time in email marketing look like? Once I became fascinated with email marketing, there was no looking back. Non-stop learning.

Copywriting 68

Copywriting eCommerce Email Marketing Place 68

Hootsuite

MARCH 7, 2023

Whether you’re trying to get people to buy your products, sign up for your emails, or join your cult, crafting the perfect call to action is essential for success. Call-to-action buttons and phrases can appear at any place in the user journey that you want to direct your audience. CTAs aren’t just for social media.

Copywriting 110

Copywriting Fashion Advertising Advertisers 110

Hubspot Marketing

JANUARY 7, 2024

According to Merriam-Webster , marketing is "the process or technique of promoting, selling, and distributing a product or service." The day-to-day activities of a marketer depend on what they’re marketing, whom they’re targeting, and what platforms they use to promote products or services.

Copywriting 109

Copywriting CMO PR Social Media Marketing 109

Sprout Social

MAY 25, 2016

But a lot of email marketers sort of stumble into the field, which makes it crucial to know where to find all the help you need for success. Just like having the perfect social media publishing tools , you need to know where to find the best free email marketing tools. Choosing the Right Email Service Provider.

Email Marketing 110

Email Marketing Copywriting Marketing Marketers 110

Litmus

JUNE 6, 2023

This month, we’re chatting with Val Geisler —conversion and retention strategist, copywriter, CrossFit and slow-flow yoga afficiaonado, and Faith No More fan. I feel like I didn’t choose the email life, the email life chose me. I dove into that and learned everything about email, inside and out. What are they missing?

Copywriting 55

Copywriting eCommerce Finance Email Marketing 55

Unbounce

OCTOBER 24, 2023

/ Digital marketing SaaS marketing strategies: The ultimate guide to market your SaaS product By Karine Bengualid. When she’s not saving the world from un-fun marketing or researching everything about the science of fun, she’s building her animal rescue, Maison Misha. Updated on October 26, 2023. 46 min read Gmail.

Marketing Strategy 52

Marketing Strategy Product Marketing Marketers 52

Unbounce

OCTOBER 24, 2023

/ Content marketing SaaS marketing strategies: The ultimate guide to market your SaaS product By Karine Bengualid. When she’s not saving the world from un-fun marketing or researching everything about the science of fun, she’s building her animal rescue, Maison Misha. Updated on October 24, 2023. 46 min read Gmail.

Marketing Strategy 52

Marketing Strategy Product Marketing Marketers 52

Exposure Ninja

JUNE 23, 2022

But, what’s great about this is that you have the chance to reach a wider audience and connect with them in places they’re spending their time, whether that’s via their emails , the questions they type into Google search , or when they’re spending time on social media. Free Copywriting Courses.

Digital Marketing 98

Digital Marketing Copywriting eBook Marketing 98

Litmus

MARCH 5, 2020

In this episode of Delivering, host Jason Rodriguez tries to work through the ongoing discussion around digital privacy and how it relates to email marketing. How is tracking information used in email marketing? And should marketers stop tracking subscribers? Do subscribers know they’re being tracked?

Email Marketing 71

Email Marketing Marketing Marketers Copywriting 71

Unbounce

MAY 13, 2024

Why landing pages are the best place to run A/B tests What elements can you A/B test on landing pages? How to prioritize A/B testing ideas Building a culture of marketing experimentation SHARE Josh Gallant Josh is the founder of Backstage SEO , an organic growth firm that helps SaaS companies capture demand. Try different angles.

Price 105

Price eCommerce User-Generated Copywriting 105

Orbit Media Studios

JANUARY 31, 2023

Remember, the first question of every visitor to every web page is “Am I in the right place?” Include the target keyphrase This is a key place to indicate relevance to search engines, which means using the primary target keyphrase. If you were tempted to write a clever headline, this is the place to use those little gems.

Copywriting 140

Copywriting Real Estate User-Generated SEO 140

Digital Marketer

DECEMBER 21, 2023

All these pointers allow you to deliver hyper-personalized content, product recommendations, and user experiences. From automated copywriting to rewriting a piece of content, AI writers are well-versed in this creative process. Nowadays, you need to learn how to create a podcast with generative AI to be more productive.

Law 91

Law Digital Marketing User-Generated Copywriting 91

Hubspot Marketing

OCTOBER 25, 2023

In this blog post, we’ll discuss some vital copywriting lessons you should apply to your CTAs to drive traffic, generate more leads, and convert users into customers. For instance, HubSpot’s CTA for requesting a demo for our marketing product is, “See why over 177,000 customers use HubSpot to make marketing more human at scale.”

Whitepaper 123

Whitepaper Copywriting User-Generated PR 123

CXL

JULY 25, 2022

Careful attention to CTA (call to action) copywriting is the difference between brands that drive conversions and those that only drive traffic. That action might be to: Download an ebook or guide; Sign up for a free trial; Register for an upcoming webinar; Browse products in your online store; Book a sales demonstration.

Copywriting 121

Copywriting eBook User-Generated Communications 121

Rock Content

FEBRUARY 15, 2024

Have you ever purchased a product or signed up for a service that sounded amazing on paper but was actually confusing to use in practice? UX stands for “user experience” – the experience of what it’s actually like to interact with a particular product or brand. Miss the boat, and an otherwise great product could easily fail.

Copywriting 77

Copywriting Energy eBook Product 77

Litmus

SEPTEMBER 28, 2020

All submissions and nominations were judged by a panel of email experts from Litmus and around the email community, including: Cynthia Price, CMO at Litmus. Jaina Mistry, Email Marketing Manager at Litmus. White, Head of Research at Oracle CX Marketing Consulting. See the email in action.). Back to top ?.

Copywriting 112

Copywriting Transform Email Marketing CMO 112

Sachs Marketing Group

JULY 21, 2023

Without a well-crafted digital marketing strategy, B2B companies risk falling behind their competitors, wasting resources on ineffective campaigns, and missing opportunities to connect with potential clients. Also, it should comprise strategic action plans for SEO, content marketing, social media, email marketing, and more.

Digital Marketing 52

Digital Marketing Marketing Strategy Social Media Marketing Copywriting 52

AWeber

JANUARY 4, 2024

Struggling to bring your email ideas to life? You’re not alone, with two in five email marketers admitting they find it hard creating effective content. Email body: Comprising the bulk of your email, these components are your opportunity to build your brand, engage your audience, and drive action.

Law 64

Law Email Marketing Promotion Copywriting 64

Customers.ai

DECEMBER 12, 2023

Website / URL * Grade my website Ecommerce Platforms Ecommerce platforms are like the digital heartbeats of online stores, offering everything businesses need to effortlessly showcase and sell their products, ensuring a smooth and enjoyable shopping journey for customers.

eCommerce 120

eCommerce PR User-Generated Marketing 120

Hubspot Marketing

MARCH 29, 2018

When you work at a small business with a limited budget, it’s not really possible to shell out $340,000 for a 30-second TV commercial, or $10,000 for an email marketing campaign. Promote Your Website on Your Email Signature. Send Email Newsletters. Do a Free Product Giveaway or Contest. Network at In-Person Events.

Advertising 145

Advertising Advertisers Copywriting Promotion 145

Pam Didner

OCTOBER 4, 2022

We think of T-1000 in the Terminator movie franchise, Data from Star Trek, or even Janet from the Good Place. We are not there yet in terms of having a physical robot marketer or salesperson, but maybe one day! We’d like to ask you to come up with a short 3-5 step strategy for how you would approach marketing this product using AI.

Copywriting 89

Copywriting Marketing Marketers Marketing Strategy 89

Digital Marketer

JULY 7, 2023

Whatever it is, you need to be crystal clear about WHY you want to use ChatGPT in the first place. Decide the Type of Content You Want to Create Whether it’s blog posts, social media captions, email newsletters, or video scripts, ChatGPT has got your back. Get details about the product here: [Add your link here]” 4.

Marketing Strategy 81

Marketing Strategy Content Marketing Marketing Marketers 81

Sprout Social

SEPTEMBER 18, 2023

For example, if you got X number of leads from influencer marketing in the previous year, you can propose an X+10% increase in budget for the same activity this year. If you didn’t have metrics in place last year, now is the perfect time to implement them based on your company’s overall goals.

Social Media Marketing 126

Social Media Marketing Marketing Marketers Influencer Marketing 126

Litmus

OCTOBER 17, 2022

Email design is one of the most important parts of your email marketing program. Whether you’re testing a new email template or trying to boost conversions through conversion-centered design (CCD), your emails should be both beautiful and actionable. When it comes to email design, what are the best practices?

Copywriting 95

Copywriting Place Email Marketing Product 95

Hubspot Marketing

DECEMBER 12, 2023

As an experienced email marketer or a creative copywriter? So now you can transform a generic prompt — " Write a blog post about five common marketing mistakes in the IT industry " — into an AI-ready masterpiece: " Act as a seasoned marketing blogger. Keep in mind, AI tools are here to back you up, not take over.

Transform 108

Transform User-Generated Marketing Marketers 108