Hubspot Marketing

JULY 10, 2025

Modern ecommerce businesses need powerful CRM systems that can handle complex customer journeys, integrate with multiple sales channels, and provide actionable insights to drive growth. Table of Contents What is a CRM for ecommerce?

eCommerce 88

eCommerce CRM Transform Retail 88

Marketing Insider Group

DECEMBER 5, 2024

Combining CRM tools with SEO tactics greatly improves marketing efforts by interlinking customer data and digital optimization. CRM SEO integration strengthens both customer relationships and search engine strategies, so it’s the perfect time to learn how to use it. What is CRM SEO Integration?

CRM 57

CRM Management SEO Transform 57

Marketing Insider Group

JANUARY 29, 2025

CRM and marketing automation integration is a well-defined process that combines and improves the alignment between marketing and sales activities. It lets businesses automate prospecting, data entry, customer management, and other time-consuming business operations. What is Customer Relationship Management (CRM)?

CRM 70

CRM Transform Marketing Marketers 70

Martech

DECEMBER 16, 2024

Dig deeper: How to augment market research and glean customer insights with AI Why do we fall into the assumption trap and how to get out Dropboxs transformation was powerful, but they arent alone. Airbnb, Slack, Peloton, HubSpot and Arm & Hammer Baking Soda all use similar customer-centric marketing strategies.

Marketing Strategy 107

Marketing Strategy Customer Transform Marketing Mix 107

Search Engine Land

SEPTEMBER 26, 2024

A key part of this transformation is Ads Data Hub (ADH), a platform built on Google Cloud. ADH allows advertisers to integrate and analyze data from Google Ads and other sources, offering deeper insights into customer journeys and ad performance while maintaining privacy compliance. Your CRM system.

CRM 94

CRM Transform Customer Acquisition Advertisers 94

Hubspot Marketing

JULY 16, 2025

Social media businesses face unique challenges in managing customer relationships across multiple platforms while scaling their operations. billion social media users worldwide , social media companies must integrate their CRM systems with social platforms to capture every interaction and convert engagement into revenue. With over 5.24

CRM 106

CRM Price Analytics Transform 106

Search Engine Land

JULY 25, 2024

In some companies, this step is completed with exhaustive research, business intelligence data and financial information backed up end-to-end through CRM or other platforms. Or, programmatic display is required to support the customer journey in a hidden way you don’t realize. In some cases, LinkedIn may beat Google Ads.

Digital Marketing 110

Digital Marketing Marketing Plan Transform Marketers 110

Buffer Marketing

JANUARY 7, 2025

Artificial intelligence is transforming digital marketing by empowering us to do our best work. Attentive: Personalize messages at scale Source: Attentive Attentive is a B2C email and SMS marketing software that helps brands create tailored experiences for each customer. Pricing: Not listed. Pricing : Starts at $15/user/month.

Price 122

Price Thought Leadership Transform User-Generated 122

Martech

SEPTEMBER 4, 2024

A customer data platform (CDP) unifies customer data from various sources — think website interactions, CRM interactions and email engagement — in one platform. This enables a complete view of the customer journey. Why build a CDP simulator? But what does that look like in practice?

Marketing Strategy 122

Marketing Strategy Whitepaper Finance Transform 122

Martech

JULY 16, 2024

Marketing automation platforms , customer relationship management (CRM) systems and advanced analytics tools can provide the data and insights needed to measure performance accurately. Predictive analytics can help marketers predict customer profitability (short-term and long-term). However, technology alone is not enough.

Finance 126

Finance Non-Profit Transform CMO 126

Hubspot Marketing

OCTOBER 22, 2024

After years of struggling to prepare reports for my marketing campaigns, I discovered how AI reporting can truly transform the process — and empower creativity with data-backed strategies. As a result, customer data is siloed and inaccessible to every team. This process is overwhelming, time-consuming, and riddled with challenges.

Analytics 125

Analytics Transform Marketing Marketers 125

Lynton Web

NOVEMBER 12, 2024

When your marketing team can't see sales data, your service team lacks customer context, and your executives struggle to measure ROI, it's time to unite your business systems. A properly implemented HubSpot CRM integration transforms these disconnected pieces into a robust, unified ecosystem that drives growth and efficiency.

CRM 52

CRM Transform Management CMO 52

Hubspot Marketing

JULY 8, 2025

Between juggling tables, staff, and endless orders, keeping track of customer relationships can feel impossible. That's where restaurant CRM software becomes your secret weapon. According to the Pareto Principle , 80% of restaurant sales come from just 20% of repeat customers. Table of Contents What is a CRM for restaurants?

CRM 102

CRM Price Food Transform 102

Martech

JUNE 11, 2025

For example, marketers can input a goal — such as raising awareness of a new product among top customers — and the AI will build and launch the campaign, manage customer journeys and personalize outreach across channels like email, SMS and web. It offloads repetitive tasks so they can focus on strategy and creativity.”

Transform 92

Transform Customer Journey Marketing Marketers 92

Hubspot Marketing

MARCH 10, 2025

Two years after Generative AI took off, one thing is clear: AI will transform the way businesses operate. Our all-on-one approach provides context across the customer journey, unlike point solution AI agents that fall short without a full understanding of the GTM. They dont need the hype; they need practical help.

Transform 87

Transform CRM User-Generated Customer Journey 87

Martech

JULY 21, 2025

This shift in perspective forces you to rethink your customer stages completely. Consider: Discovery → Exploration → Commitment → Satisfaction → Transformation. Customer acquisition costs continue climbing while attention spans shrink. Customers decide whether you actually care about their success or just their initial payment.

Transform 63

Transform Customer Journey CRM Manufacturing 63

Hubspot Marketing

JULY 9, 2025

The CRM needs of private equity firms are fundamentally different from those of traditional sales-driven organizations. In an industry where deal flow, relationship intelligence, and portfolio performance are critical, private equity professionals require a CRM beyond simple contact management.

Transform 86

Transform CRM User-Generated Price 86

Martech

JULY 15, 2025

Over the past few weeks, we’ve explored how AI is transforming Digital Asset Management (DAM) —from foundational use cases to the potential of Retrieval Augmented Generation (RAG) and even the rise of autonomous agents. Here’s why: AI will normalize across the enterprise, becoming as routine as cloud computing or CRM.

Transform 73

Transform Marketing Marketers CRM 73

Brian Solis

JUNE 23, 2025

CRM solutions are ubiquitous among sales, support, and marketing teams, but it remains difficult to fully leverage every CRM feature to maximize business value and return on investment. Getting data into a CRM can be tedious, manual, and imperfect, leading to poor insights. Spoiler alert: The answer is no.

CRM 40

CRM Transform User-Generated Customer Journey 40

Customers.ai

NOVEMBER 25, 2024

website visitor identification, customer journey insights and remarketing platform to skyrocket conversions and sales. Whether it’s powering your CRM, supercharging your automations, or fueling your A/B tests, visitor tracking tools play a huge role. Customer Journey Mapping Tool Customers.ai Let’s get into it.

eCommerce 89

eCommerce Price Customer Journey CRM 89

Hubspot Marketing

FEBRUARY 25, 2025

DemandGen Report ) 56% of marketers say their biggest hurdles in measuring content success are the difficulty attributing ROI to content efforts and accurately tracking customer journeys. Quarterly best practices webinars to help customers optimize their usage. Brand content bylined by or featuring industry experts (e.g.,

Transform 95

Transform Marketers Marketing Gen Z 95

Customers.ai

DECEMBER 19, 2024

website visitor identification, customer journey insights and remarketing platform to skyrocket conversions and sales. can also fill in gaps in your CRM with firmographic details like company size and industry. Ready to turn cold leads into red-hot conversions? Lets get into it. Need to target high-level decision-makers?

CRM 84

CRM Transform Price Outbound Marketing 84

Customers.ai

DECEMBER 19, 2024

pic.twitter.com/m5byoBkLyj — Larry Kim (@larrykim) December 19, 2024 This year, we launched more features than ever before, making 2024 our most transformative year yet. Customer Journey Tracking: All the Insights, None of the Guesswork Tracking visitors is cool but tracking their entire journey? Thats next-level!

Shoppers 87

Shoppers Direct Mail Customer Journey eCommerce 87

Litmus

OCTOBER 31, 2024

In this guide, we’ll outline how to finally get and use the customer insights you need to improve your lifecycle marketing strategy. CDM vs. CRM Let’s take a quick aside to have a vocabulary lesson on one of marketing’s many acronyms. Do customers behave similarly or engage with content in a similar order? Look for patterns.

CRM 90

CRM Management Email Marketing Transform 90

Sachs Marketing Group

APRIL 7, 2025

This synergy of AI and marketing automation allows for: Hyper-personalized customer journeys Intelligent content delivery Smarter lead nurturing Real-time data analysis and decision-making The result? Salesforce Marketing Cloud Einstein Uses AI for predictive analytics, journey mapping, and personalization.

Transform 52

Transform User-Generated Marketers Marketing 52

Use Insider

MARCH 26, 2025

Heres what makes AI agents transformative for customer engagement: Autonomy : They independently analyze data, make decisions, and execute actions to achieve desired outcomes without constant human intervention. Maximize outcomes with every conversation Each customer interaction is an opportunity to create value.

Transform 52

Transform Customer Shoppers Customer Journey 52

Martech

FEBRUARY 13, 2025

Now, with AI-powered remixing, you can quickly transform them into multi-channel campaigns, extending your reach without extra effort. This update improves data accuracy and speeds up CRM management by ensuring edits are instantly applied, reducing frustration and making data entry more efficient.

CRM 107

CRM Health Transform Management 107

Welcome Software

DECEMBER 4, 2024

Today's customer journey looks more like a spider web. Customers: Might start on your mobile app while commuting Switch to your website at work Ask a question through social media Call customer support later that day Make a purchase in your physical store The real challenge? How do I create a customer journey map?

Management 52

Management Customer Customer Journey Shipping 52

Lynton Web

APRIL 9, 2025

Create a Standardized Lead Definition Framework The foundation of any effective multi-brand lead management system is a shared understanding of what constitutes a lead at each stage of the customer journey. Implement CRM Portal Standardization CRM standardization across brands is essential for consistent lead management.

Management 52

Management Branding Transform CRM 52

Hubspot Marketing

JANUARY 28, 2025

What Brill Medias team did next is fascinating: By vetting problem language, solution language, and transformation language, we cut our lead cost from $114 to $27, which is a 76% lower lead cost. Make smarter, data-driven decisions and see the impact of your efforts. Reallocate funds based on performance. Want to see it in action?

Non-Profit 70

Non-Profit Transform Marketers Marketing 70

Lynton Web

MARCH 28, 2025

HubSpot offers robust tools to transform operations, inbound marketing , and customer relationships across restaurant portfolios. Connecting your reservation system with HubSpot unlocks powerful capabilities that transform basic booking information into actionable intelligence. Together, it's a powerful combination.

Transform 52

Transform Customer Journey Communications Promotion 52

Vertical Response

JUNE 18, 2025

The right automation tools can transform your VerticalResponse email marketing from a manual process into a streamlined, efficient machine that generates leads while you focus on strategy. This not only saves time but also ensures that marketing efforts are consistent and targeted throughout the customer journey.

Transform 52

Transform CRM User-Generated Price 52

Customers.ai

DECEMBER 23, 2024

What to Do : Add these insights to your CRM to create enriched profiles that help your sales and marketing teams tailor their approach. By leveraging behavioral data strategically, youre building a roadmap to convert them visitors into customers much faster. How It Works : Tools like Customers.ai

Price 84

Price eCommerce Shipping Transform 84

Lynton Web

NOVEMBER 26, 2024

Align KPIs to Business Objectives and the Customer Journey Your measurement framework must establish clear connections between marketing metrics and overall business goals, ensuring every data point you track contributes to organizational success. Ready to transform your marketing measurement strategy?

Transform 52

Transform Customer Acquisition Marketers Marketing 52

Customers.ai

DECEMBER 4, 2024

Amplitude specializes in behavioral segmentation, helping you analyze customer journeys to understand which actions lead to conversions. Ratings & Reviews: Users love Amplitude’s detailed customer journey insights. The segmentation capabilities have completely transformed our lead targeting,” notes a user.

eCommerce 76

eCommerce Shoppers Price Customer Journey 76

Lynton Web

OCTOBER 29, 2024

Mapping Customer Journeys With this framework in place, organizations can move on to one of the most crucial aspects of marketing operations: customer journey mapping. This transforms abstract customer experiences into tangible, actionable insights that drive marketing operations.

Transform 52

Transform Customer Journey Marketers Marketing 52

Use Insider

NOVEMBER 18, 2024

During the event, I sat down with Amy Edens , Director of CRM and Data at Blink Fitness and a valued Insider customer. Amy explained that customers’ goals and motivations differ, meaning every journey and touchpoint with Blink should be unique.

Retail 59

Retail Customer Health Customer Journey 59