Remove Customer Journey Remove eCommerce Remove Transform
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5 best CRMs for ecommerce businesses in 2025

Hubspot Marketing

Managing customer relationships in ecommerce isn‘t just about collecting emails and tracking orders anymore. Modern ecommerce businesses need powerful CRM systems that can handle complex customer journeys, integrate with multiple sales channels, and provide actionable insights to drive growth.

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Integration isn’t a martech problem, it’s an organizational one

Martech

If these organizational elements aren’t designed for integration, no amount of technology can deliver transformative results. I remember a major retailer replacing its entire integration platform after a failed digital transformation. ” That transforms integration from a technical exercise to a strategic imperative.

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An email automation blueprint for smarter customer journeys

Martech

Most organizations use email marketing automation but does your campaign have the right triggers for your marketing funnel and customer journeys? Heres a blueprint to help you answer those questions whether you’re optimizing existing automated journeys or setting up your first triggered series. Thats fine.

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3 ways to use predictive analytics to make better decisions 

Martech

In the era of big data, businesses have recognized the value of collecting vast amounts of information about their customers, operations and market trends. But, many still struggle to transform this data into actionable insights. Identify the most valuable leads as customer behaviors evolve.

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Email Automation for Ecommerce: Maximize Conversions While You Sleep

AWeber

In today’s fast-paced ecommerce world, email automation isn’t just a “nice-to-have” — it’s essential. It helps you welcome new customers, recover abandoned carts, and deliver personalized product recommendations—without adding more to your to-do list. What Is Email Marketing Automation for Ecommerce?

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Path to Purchase Research: Decoding Your Customers’ Buying Journey

Customers.ai

Unlike general customer journey mapping , which focuses on high-level stages, path to purchase research gets into the nitty-gritty details. Recent studies and reports highlight just how complex and dynamic the buying journey has become, especially in ecommerce. Trust and Reviews : Social proof is everything.

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3 tips for cutting through the DTC noise with marketing data 

Martech

Customer journeys are multi-faceted and rarely linear, so your brand must understand the nuances of each channel and interaction where insights can be unlocked. Once you thoroughly understand how customers interact with your brand, ensure your data governance is set up for success. Processing.