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How to Market a Manufacturing Company in 2024

Marketing Insider Group

Digital Marketing Strategies Digital marketing is a cornerstone of successfully promoting a manufacturing company. Website Optimization A digital marketing strategy starts with website optimization. Social Media Marketing Social media marketing is equally important.

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Video Marketing 101: How to Build a Successful Strategy in 2025 (+ Examples & Pro Tips)

Buffer Marketing

As a creator or brand trying to get going with video marketing it can feel like everyone else has a ring light, a script, and a multi-camera setup — and you’re still figuring out where to start. It’s not a trend; video marketing is here to stay. How to create high-quality videos that perform well?

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Market by Generation: Data-Backed Content Consumption Habits To Shape Your Strategy

Hubspot Marketing

Plus, video is known to be more memorable and engaging than static text alone. All that said, invest in video marketing — whether it’s a television ad, Instagram Reel, YouTube Channel, or a host of other options. Find the platform your audience is hanging out on and meet them there with video.

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The Best Alternative Advertising Methods for Modern Marketers

Vertical Response

The Power of Video Marketing A great video can develop strong connections with potential customers, increase website traffic, boost engagement, and improve conversions. In 2021, 92% of internet users engaged with video content, underscoring its importance.

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4 Tips to Increase Engagement With Your Digital Fundraisers

Marketing Insider Group

If your organization is like most others, you may face a familiar obstacle to maximizing the benefits of digital fundraising: driving engagement with your online fundraisers. This guide offers a checklist of digital marketing tips to help increase engagement with your online fundraisers. Use video to drive engagement.

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21 Creative Lead Generation Ideas to Try (& Why Marketers Recommend Them)

Hubspot Marketing

Krissy Selda , a digital marketing specialist at Array Marketing Agency, is a huge fan of case studies. Video Marketing Lead Generation 12. Personalize video content. 91% of businesses use video as a marketing tool. Case studies help get your message across while doubling as a lead magnet.

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How to learn social media marketing: 33 resources for beginners

Hubspot Marketing

The Complete Guide to YouTube for Business YouTube is getting the most investment from marketers in 2025. If you want to keep up with the current state of social video marketing, YouTube is essential. Free Social Media Certification HubSpot Academy has a breadth of video courses across inbound and digital marketing.