How small companies make a big splash with event content
Martech
JUNE 26, 2024
” For larger-scale events, she always plans an ebook or a guide that will be used as gated content to capture leads. Now, instead of taking three months to create three ebooks and 20 blog posts, she can run one live event and generate half that content, which is more scalable, especially with a smaller team. Which is crazy!”
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