Rock Content

SEPTEMBER 4, 2023

It’s a fact, you need to know your audience for your content marketing strategy to be effective. Unlike traditional forms of advertising, such as newspaper or billboard ads, which target a wide audience, content marketing takes a different approach. We make it easy to give us a try.

Marketing Strategy 52

Marketing Strategy Content Marketing Whitepaper Law 52

Marketing Insider Group

AUGUST 12, 2020

I’m a big believer in making the content you publish the hub around which your content marketing strategy revolves. However, to rock content marketing in today’s omni-channel world, social media plays a key supporting role. Here are several ways to make your social strategy put in an Oscar-winning performance.

Marketing Strategy 130

Marketing Strategy Content Marketing Gen Z Whitepaper 130

Exposure Ninja

JUNE 21, 2022

We’ll cover 5 of the best digital marketing strategies for your accounting firm, including: Building a solid website. Optimising your website for SEO. At first glance, you might not think that all of these will suit your firms strategy, but you may be surprised. Optimise your website content for SEO.

Digital Marketing 59

Digital Marketing Marketing Strategy Finance Marketing 59

Marketing Insider Group

JUNE 15, 2021

Content pruning is an essential part of every content marketing strategy. Pruning should be a regular part of your content marketing strategy. Optimize for SEO – reworking titles, headers, meta descriptions, and body content. The same concept goes for your website. Your website requires ongoing maintenance.

SEO 145

SEO eBook Health Marketing Strategy 145

Duct Tape Marketing

MAY 2, 2024

Our conversation covers the ever-evolving landscape of SEO and how businesses of all sizes can adapt to the new era of consumer search behavior. From understanding the ‘dark web’ to proven strategies in repurposing content. 01:02): Hello and welcome to another episode of the Duct Tape Marketing podcast.

SEO 52

SEO Whitepaper B2C Transform 52

Adobe Experience Cloud Blog

DECEMBER 9, 2015

Author: Vyoma Kapur Microsoft recently cited the average person’s attention span is 8 seconds—this means that you need to up your game when it comes to marketing. Now e very channel needs to play an important role in your overall digital marketing strategy. Search Engine Optimization (SEO). Paid Advertising.

eBook 92

eBook Thought Leadership Customer Acquisition SEO 92

Search Engine Land

APRIL 12, 2023

From profile optimization and SEO to content posting and engagement, this guide covers everything you need to turn your LinkedIn profile into a brand-building, lead-generating machine. More than SEO: Full-throttle LinkedIn optimization Many LinkedIn optimization guides start and end with SEO, but I say that SEO is just the tip of the iceberg.

SEO 119

SEO Copywriting User-Generated Real Estate 119

Hubspot Marketing

MAY 29, 2023

Some of the best uses for AI writing generators in blog posts are: Efficiency: Marketers can save time and resources by automating various aspects of blog post creation, such as topic generation, research, and even drafting. Ebooks (17%) According to our survey, the second to last helpful type of content to make with AI are ebooks.

Whitepaper 122

Whitepaper eBook User-Generated Marketing 122

Rock Content

JULY 9, 2020

To attract and nourish leads, enabling financial return , a marketing strategy must be able to engage them. In this way, what you mentioned in a Twitter post, can become the theme of an ebook unraveling the most critical elements. The SEO factor. All of this involves an understanding of the user’s preferences.

Marketing Strategy 75

Marketing Strategy Thought Leadership User-Generated Marketing 75

Neil Patel

FEBRUARY 22, 2023

Therefore, rival businesses in this space need to ensure an effective travel SEO strategy to remain competitive and drive more customers. Travel SEO helps websites become more visible in search engine results pages (SERPs) when implemented effectively. However, that doesn’t mean you don’t need a strategy behind them.

SEO 81

SEO Customer Journey User-Generated Analytics 81

AWeber

NOVEMBER 22, 2023

How to create a simple marketing framework How to write a simple marketing strategy How to write a simple marketing plan How to build a simple marketing funnel Using automation and AI in marketing 10 ways to find new clients for your coaching business How do coaches find clients?

eBook 97

eBook Marketing Plan Influencer Marketing Marketing 97

Marketing Insider Group

MAY 15, 2023

If you’re a business owner, marketing professional, or digital enthusiast, you already know how important it is to perfect your B2B digital marketing strategy. If you’re ready to perfect your B2B digital marketing strategy, you’re in the right place! What Is B2B Digital Marketing? Pain Points.

Digital Marketing 124

Digital Marketing Whitepaper Marketing Marketers 124

Hubspot Marketing

FEBRUARY 22, 2023

Offer unique industry insights in an ebook or report. Lead magnets like industry reports, studies, and ebooks help position your brand as an authority on a particular topic. Knowing this, the agency could create knowledge-based lead magnets for influencer #1, focusing on ebooks and knowledge libraries. Be trustworthy.

eBook 145

eBook Finance User-Generated Transform 145

Search Engine Land

MAY 12, 2023

You can add any type of content you’ve created to your resource library, including gated and ungated content like: Blogs and articles Guides Ebooks Reports White papers Podcast episodes Videos Webinars Courses Tools Templates Why do you need a resource center on your website? consider linking to landing pages for each of these.

Whitepaper 98

Whitepaper eBook SEO Education 98

Hubspot Marketing

SEPTEMBER 27, 2023

Some of the best uses for AI writing generators in blog posts are: Efficiency: Marketers can save time and resources by automating various aspects of blog post creation, such as topic generation, research, and even drafting. Ebooks (17%) According to our survey, the second to last helpful type of content to make with AI are ebooks.

Whitepaper 75

Whitepaper eBook User-Generated Marketing 75

Marketing Insider Group

APRIL 21, 2021

Content creation is the cornerstone of a successful inbound marketing strategy. Maybe a competitor has published a blog on a particular topic—can you do them one better by developing a longer form eBook on the subject that dives deep or includes more updated information or statistics? What will be worth their time?

Whitepaper 144

Whitepaper eBook Transform Inbound Marketing 144

Hubspot Marketing

JANUARY 6, 2021

Landing pages typically offer visitors something that they may be interested in, like an Ebook or a free trial, in exchange for contact information. 55% of top landing page submissions on the HubSpot blog came from Ebook offers. Landing pages are a valuable piece of your marketing strategy.

Customer Acquisition 141

Customer Acquisition eBook User-Generated Marketing Strategy 141

Marketing Insider Group

APRIL 11, 2023

Perfecting your website should always be your first step towards improving your digital marketing strategy. Creating blog posts , videos, articles, Ebooks, case studies, white papers, etc. Using SEO-based research and keywords to optimize content for high ranking on SERPs. Watch the short video on email marketing below.

Digital Marketing 128

Digital Marketing Whitepaper Copywriting Real Estate 128

Exposure Ninja

AUGUST 31, 2022

Today, we’ll explain how to get your Shopify store to the top of Google using search engine optimisation , or SEO. If you’re familiar with SEO, keep reading, as there are some Shopify-specific changes you can make to help you climb higher in the Google results. SEO practices have evolved over the years.

SEO 52

SEO eCommerce Fashion User-Generated 52

Exposure Ninja

SEPTEMBER 7, 2022

Today, we’ll explain how to get your WooCommerce store to the top of Google using search engine optimisation , or SEO. We’ve taken eCommerce store clients from five to eight figures in annual revenue, so we know a thing or two about optimising a WooCommerce store for SEO. What Is SEO? Where Do I Start with WooCommerce SEO?

SEO 52

SEO eCommerce User-Generated Product 52

Hubspot Marketing

JANUARY 5, 2024

Content creation is a critical component of most businesses' marketing strategies — as of 2020, 70% of marketers now actively invest in content marketing. SEO-optimize your content for search engines. Your writing can be stunning, but no one will ever read it if it's not SEO-optimized.

Health 106

Health Entertainment SEO eBook 106

Rock Content

APRIL 22, 2024

What is Digital Marketing? Digital marketing is any form of online marketing. It includes internet ads, social media marketing, SEO, and content marketing. In short, you need to regularly analyze any type of marketing you use on the internet. It also encompasses email and SMS promotion.

Digital Marketing 78

Digital Marketing Analytics Key Performance Indicator Social Media Marketing 78

Rock Content

APRIL 6, 2023

Here are some popular examples: Press releases Technical content How-to guides and long-form articles Whitepapers SEO content Content for newsletters and email outreach Social media blurbs to introduce posts Most content writers also proofread, edit, and revise their content as needed. The following are six key examples to consider.

Whitepaper 81

Whitepaper Finance Copywriting Law 81

AWeber

SEPTEMBER 19, 2022

And a big part of his online marketing strategy is to create personal relationships through email. Search Engine Optimization (SEO). Email and SEO together are the two backbones of my business. People who are interested in street photography will naturally be interested in this ebook.

eBook 88

eBook SEO Promotion Place 88

CXL

MAY 27, 2022

With a tactical understanding of two different marketing strategies: demand generation and lead generation. While your competitors pump out gated ebooks and “state of the industry” lead magnets that generate low-to-no intent MQLs, tap into existing demand to build a pipeline of high intent leads. SEO should lead with intent.

Thought Leadership 89

Thought Leadership Whitepaper eBook User-Generated 89

Duct Tape Marketing

OCTOBER 1, 2013

Customer Reviews the Hidden Local SEO Gem written by John Jantsch read more at Small Business Marketing Blog from Duct Tape Marketing Free ebook – Marketer’s Guide to Customer Reviews. Download the free ebook here. You can see a Duct Tape Marketing review page in action here.

SEO 65

SEO Customer eBook Marketing Strategy 65

Neil Patel

AUGUST 19, 2021

By investing in SEO and getting your CPA business on the first page of search results, you can grow your brand awareness without a huge paid ad budget. Create an SEO-Friendly Website With a Strong CTA. An SEO-optimized website does three things: Search Engines Send Organic, Qualified Traffic. Update Your Profile for SEO.

SEO 145

SEO Marketing Marketers Whitepaper 145

Neil Patel

JANUARY 31, 2022

What Is E-commerce Marketing? E-commerce marketing is the act of using marketing strategies to drive awareness and conversions for a business that sells products or services online. Read through this guide, soak up all the information, then start with one or two strategies. Search Engine Marketing for E-commerce.

Affiliate Marketing 107

Affiliate Marketing Influencer Marketing User-Generated Promotion 107

Marketing Insider Group

AUGUST 30, 2019

Influenced by Sun Tzu and coined by Sagefrog CEO and Co-founder Mark Schmukler, this quote implies that there’s a clear difference between marketing strategy and marketing tactics. It suggests that one can’t be done without the other, and to do both correctly, strategy must come first. Consider Account-Based Marketing.

Marketing Strategy 40

Marketing Strategy Marketing Marketers Whitepaper 40

Hubspot Marketing

MAY 30, 2022

They will also provide you with a tool for identifying your most prominent marketing needs. On-Page SEO Template. When it comes to SEO, there's a lot for marketers to remember to see results. In other words, there is a lot for marketers to forget. However, SEO should never be an afterthought.

Key Performance Indicator 145

Key Performance Indicator Marketing Marketers SEO 145

Marketing Insider Group

DECEMBER 20, 2021

In 2021, 82% of businesses use content marketing as part of their larger marketing strategy, but only about half feel that their efforts are successful. Other goals for your content audit may include: Improve SEO performance. Update – Needs update due to outdated content, poor SEO, or another reason.

Key Performance Indicator 136

Key Performance Indicator User-Generated Analytics SEO 136

Martech

APRIL 28, 2023

Some of the tools marketers use for keyword research include Google Keyword Planner, Google Search Console, Semrush and Surfer SEO which integrate AI into the platform. Browser plugins like MozBar and Keyword Research have also come a long way and continue to add value to B2B marketers. Up to 44.5%

Whitepaper 123

Whitepaper User-Generated Transform Marketing 123

Exposure Ninja

MARCH 18, 2022

You might use different CTAs depending on who the content is aimed at – if it’s aimed at top of the funnel traffic , you could include a CTA for your email list or an eBook. Package Up Your Best Content as an eBook. Make your blog content go further by repurposing it as an eBook. Recap: 20 B2B Lead Generation Ideas.

Whitepaper 98

Whitepaper eBook User-Generated eCommerce 98

Rock Content

AUGUST 4, 2020

Knowing how to create a newsletter in WordPress is one of those types of technical knowledge essential for those who work in Digital Marketing or have their own blog. Why are newsletters important in a Digital Marketing strategy? For example: Ebooks Recently published articles Product offerings Discount coupons.

Digital Marketing 101

Digital Marketing Email Marketing eBook Marketing Strategy 101

Duct Tape Marketing

NOVEMBER 4, 2022

Best of all, AI marketing tools can cover every area of your small business marketing. As you’ll see in this article, there are AI tools for copywriting, design, social media, SEO content creation, decks, and much more. Honestly, the biggest pain in using AI marketing tools for your business can be deciding the best to use.

Content Marketing 84

Content Marketing Copywriting Marketing Marketers 84

Marketing Insider Group

MARCH 2, 2021

In short, this analysis will help you find gaps in your content marketing strategy and show you exactly how to fill them. Today, you’ll learn why a content gap analysis is an essential piece of your content marketing puzzle and how to conduct one in-depth for maximum benefits. Source: CoSchedule. What do you want to improve?

Customer Journey 128

Customer Journey Market Research SEO Content Marketing 128

Rock Content

OCTOBER 30, 2020

The major challenge of any Digital Marketing strategy is to establish an approach capable of generating, nurturing, and converting leads. The criteria used mainly involve SEO factors, but also include security and adequacy for mobile devices. To do this, Kapost created an ebook, but not just any ebook.

User-Generated 131

User-Generated eBook Education Whitepaper 131