Martech

AUGUST 8, 2024

Thanks to a fairly ambiguous Google statement that seeks to “ elevate user choice ,” it looks like we’ll soon see a combination of cookie-less and cookie-dependent solutions — although how that will work out in practical terms is still up in the air. Through analysis, you find very few of those submissions turn into sales.

Transform 125

Transform Analytics eCommerce CRM 125

Backlinko

DECEMBER 27, 2024

Generative AI refers to technology that uses machine learning models to create content. For example, different generative AI models can understand coding, visual, scientific, and human languages. How Generative AI Works Gen AI uses libraries of existing material to produce original content. Heres how the process works.

Transform 113

Transform User-Generated Manufacturing eCommerce 113

Martech

APRIL 10, 2025

When users get a complete answer directly from an AI tool, they often stop searching AI effectively intercepts that traffic. But if the AI response cites your website (or, on occasion, includes a direct link), there’s a chance users will click through, creating AI-driven traffic. AI has simply become a lead generator for you.

Transform 134

Transform User-Generated Analytics Retail 134

Search Engine Land

AUGUST 19, 2024

Let’s explore the powerful forces driving its continuous transformation. Some might say we have too much data to analyze today, but if you can ETL (Extract, Transform, and Load) all necessary details, the brand gains a true advantage. Gen Z and Alpha consume content differently from Millennials and older generations.

Advertisers 102

Advertisers Advertising Gen Z Transform 102

Martech

DECEMBER 18, 2023

I am the first generative AI chatbot for marketing technology professionals. Prompt Tell me why advisory and consulting is necessary for CX transformation programs. Answer Advisory and consulting services play a crucial role in customer experience (CX) transformation programs for several reasons: 1.

Transform 109

Transform Customer eCommerce Key Performance Indicator 109

Hubspot Marketing

JULY 16, 2024

Everyone knows that ChatGPT can generate content on nearly any topic you can imagine (some information might be made up, but that’s a story for a different article). Categorize them into informational, navigational, transactional, general, and commercial categories. What I like about ChatGPT is that it’s a good idea generator.

SEO 136

SEO User-Generated Transform eCommerce 136

Search Engine Land

SEPTEMBER 27, 2024

From generating unique images to optimizing content, AI platforms like Grok, ChatGPT and Midjourney offer endless possibilities. You and your team can collaborate together within Canva while using AI tools to: Generate copy with Magic Write. Transform photos with Magic Edit. Create on-brand templates.

SEO 119

SEO Transform User-Generated Analytics 119

Digital Marketer

DECEMBER 19, 2022

In retail, entertainment, and many other industries, ecommerce and digital services have long surpassed their high-street counterparts. So, how exactly has ecommerce changed the way we do business? First, let’s look at how ecommerce affected the balance of the economy. What is eCommerce and How Has it Impacted the Economy?

Transform 82

Transform eCommerce Retail Entertainment 82

Search Engine Land

OCTOBER 8, 2024

This powerful, free tool enriches your existing analytics and customer profiling, offering deeper insights into user behavior. TL;DR Clarity is a free, no-frills heatmapping and user session recording tool. Clarity has good prebuilt filters, allowing you to segment out users and answer important analytics questions.

Analytics 105

Analytics User-Generated Transform eCommerce 105

Hubspot Marketing

JUNE 25, 2019

Ecommerce is a rapidly growing industry -- in fact, online sales grew at almost four times the rate of total retail sales in 2018 and accounted for over half of the retail industry's growth. Finding and using effective ecommerce platforms can help your organization tap into the more than $500 billion consumers spent online last year.

eCommerce 145

eCommerce Transform Price Retail 145

Use Insider

NOVEMBER 18, 2024

Product Discovery for the Mobile Generation One of the main focuses of our discussion was the growing need for retailers to address and improve the search and product discovery experience for mobile. The traditional ecommerce search experience is simply not built to drive results from mobile devices.

Retail 59

Retail Transform Customer User-Generated 59

Backlinko

NOVEMBER 8, 2024

But do these classic principles hold up even as AI transforms whole businesses and industries? AI can give you access to real-time insights into market trends and user behavior. This generates a list of keywords that potential customers are looking for. This creates a unique viewing experience for each user. Absolutely.

Price 112

Price Real Estate Promotion Food 112

Martech

JULY 29, 2024

I am the first generative AI chatbot for marketing technology professionals. This means that users can directly access and import assets from the DAM into the CMS without needing to download and upload files manually. It’s free and includes multiple expert personas to choose from, as well as an image generator. Processing.

Management 118

Management eCommerce CRM User-Generated 118

Hubspot Marketing

DECEMBER 10, 2024

SEO should get you to the top of Google for your most desired keywords, including money-generating keywords. AI overviews are not that significant yet; users are scrolling to the organic listing. Ahrefs has a great demonstration for an ecommerce website. The primary purpose of marketing is sales. Heres an example.

SEO 126

SEO Gen Z Finance Transform 126

Martech

APRIL 17, 2025

This product integrates chat, voice, images and video into a single AI-powered conversational experience for users. Brandlight introduced a platform for measuring and shaping brand visibility in AI-generated search results. The platform enables brands to influence AI-generated answers to align with business objectives.

Transform 105

Transform User-Generated eCommerce Advertisers 105

Martech

MARCH 27, 2025

On Tuesday, ChatGPT released a new version of its image generation tool. Zeta Global released AI Agent Studio, a generative AI tool suite that allows marketers to select, create, and link AI agents for executing complex marketing tasks. So, I am not an unbiased observer when it comes to a recent AI development.

Transform 79

Transform Shoppers Retail User-Generated 79

Search Engine Land

SEPTEMBER 11, 2024

For example, in a large ecommerce site, 80% of organic traffic might be driven by just 20% of the product pages. This transforms the audit from a mere list of problems into a strategic roadmap for improvement. This idea, known as the Pareto Principle or 80-20 rule, suggests that 80% of outcomes come from just 20% of the causes.

SEO 106

SEO Transform Education User-Generated 106

Customers.ai

JANUARY 3, 2025

Unlike general customer journey mapping , which focuses on high-level stages, path to purchase research gets into the nitty-gritty details. For ecommerce brands, this kind of research gives you true insights into how to improve your messaging, refine your marketing, and create a smoother, more personalized shopping experience that converts.

Customer 88

Customer eCommerce Shipping Customer Journey 88

Customers.ai

NOVEMBER 25, 2024

Here’s a wild stat to kick things off: 91% of users won’t return to a website after a bad experience. Today’s platforms dive deeper, going beyond the metrics and uncovering the “why” behind user actions. Real-Time User Behavior Visualization Think of this as a live feed of your website in action. Tools like…visitor tracking?

eCommerce 88

eCommerce Price Customer Journey CRM 88

Martech

JANUARY 4, 2024

Ecommerce isn’t only digital anymore, it’s a key part of shopping at physical stores, too. Here are six must-follow experts to help you deliver the kind of ecommerce experience shoppers are looking for. Amy is also the founder of the Digital Course Academy, which teaches users how to build and launch successful online courses.

eCommerce 112

eCommerce Transform Retail Shoppers 112

Customers.ai

DECEMBER 31, 2024

Capturing even a small portion of these anonymous users can transform your ROI. Heres how: Lost Lead Generation Opportunities : Without capturing anonymous visitors, youre effectively ignoring a massive chunk of your top-of-funnel audience. Heres how visitor identification can make a real impact on your ROI: 1.

Key Performance Indicator 96

Key Performance Indicator Transform Outbound Marketing Marketing 96

Customers.ai

DECEMBER 4, 2024

Ecommerce is too competitive to rely on “spray and pray” marketing tactics that leave your ROI up to chance and broad campaigns and generic messaging aren’t just outdated, they’re wasted money. For ecommerce, this means you’re not just spamming your entire list with a generic email. See Who Is On Your Site Right Now!

eCommerce 75

eCommerce Shoppers Price Customer Journey 75

illumin

MAY 15, 2025

If possible, incorporate augmented reality or apps that let users visualize your product in their own space. Launch display ads that show user-generated content, running Meta and Pinterest ads for DIY home projects, customer reviews and testimonials that promote the legitimacy of your business, or digital out-of-home ads for visual appeal.

Advertisers 97

Advertisers Advertising Customer Acquisition Transform 97

Neil Patel

FEBRUARY 4, 2022

User-generated content (UGC) is a marketing goldmine and knowing how to use it properly can create a snowball effect of higher engagement and more social media followers. Taking advantage of the right opportunities will let users do most of the work for you—generating product interest, conversation, and even revenue.

User-Generated 123

User-Generated Gen Z Transform Promotion 123

Power Digital Marketing

APRIL 7, 2025

In todays digital landscape, TikTok has transformed from a viral video platform into a powerful ecommerce driver, particularly for beauty and consumer packaged goods (CPG) brands. A single post from a creator can spark a buying frenzy, with users flocking to Amazon to check product details. However, for now, many U.S.

Branding 52

Branding Shipping Transform Shoppers 52

Scoop.it!

NOVEMBER 16, 2023

If you want to unlock your eCommerce business’ full potential, boost customer engagement, and drive more sales, it’s time to create interactive content. Keep reading to discover five interactive content ideas for your eCommerce business: Interactive Product Tours Interactive product tours are game-changers.

eCommerce 114

eCommerce Transform User-Generated Shoppers 114

Sprout Social

MAY 12, 2025

According to The 2025 Sprout Social Index , 39% of Australian social users turn to TikTok to keep up with trends in many areas, from finance to fashion, technology to travel. In 2024, Australian Android users spent an average of 42 hours and 13 minutes per month on the app, equating to roughly an hour and a half per day.

Gen Z 64

Gen Z Transform Fashion Food 64

Martech

OCTOBER 10, 2024

This powerful, free tool enriches your existing analytics and customer profiling, offering deeper insights into user behavior. TL;DR Clarity is a free, no-frills heatmapping and user session recording tool. Clarity has good prebuilt filters, allowing you to segment out users and answer important analytics questions.

Analytics 73

Analytics User-Generated Transform eCommerce 73

Customers.ai

NOVEMBER 14, 2024

Key Features for Smarter Email Marketing Klaviyo has become a go-to email marketing tool for ecommerce for a reason. Whether you’re running an ecommerce store, a SaaS company, or a small business, Klaviyo’s features adapt to help you connect with your audience, drive engagement, and boost results. Ugh, no thanks.

Email Marketing 83

Email Marketing eCommerce Shipping Analytics 83

Exposure Ninja

FEBRUARY 26, 2025

Content Preferences : Does your audience go wild for user-generated content (UGC)? Heres an example of how we helped an eCommerce brand to improve their ad performance with Meta Ads: The Client : A dynamic eCommerce brand with untapped potential. We don’t just manage ads; we transform businesses. Our secret?

Transform 52

Transform eCommerce User-Generated Marketing 52

Search Engine Land

FEBRUARY 14, 2024

This article explores the intricate relationship between customer journey mapping and SEO’s role in optimizing strategies for ecommerce. Ecommerce might seem different, but it’s often quite similar, especially when buyers are thinking about expensive items like furniture or home decor.

Customer Journey 91

Customer Journey eCommerce SEO Customer 91

Hubspot Marketing

JANUARY 28, 2025

They cost $20,000 but only generate $15,000. Google ads cost $1 per click and generate $8,000. What Brill Medias team did next is fascinating: By vetting problem language, solution language, and transformation language, we cut our lead cost from $114 to $27, which is a 76% lower lead cost. Emails pull in $30,000 for just $5,000.

Non-Profit 62

Non-Profit Transform Marketing Marketers 62

Martech

JANUARY 18, 2023

This will allow users to gain insights by asking questions in their native language and having ChatGTP respond. Dig deeper: 2023 Predictions: Experience, ecommerce and transformation. Digital experience analytics platform Glassbox has announced that it will integrate ChatGTP with its digital experience analytics platform.

Analytics 130

Analytics Transform Customer Journey eCommerce 130

Backlinko

MARCH 25, 2025

Monetization Potential (35% of Total Score) We evaluated earning potential by combining: Search volume relative to top niches (40% weight) Average cost-per-click rates (40% weight) User intent (20% weight)with commercial intent receiving higher scores Higher scores (more filled circles) indicate stronger monetization opportunities.

Real Estate 103

Real Estate Health Affiliate Marketing Non-Profit 103

Backlinko

FEBRUARY 10, 2025

This works because it transforms Stanley from a simple purchase into a lifestyle choice. And in ecommerce, this is a great foundation for channeling buyers to product pages, and driving repeat sales. First of all, the blog prominently features on the homepage (Unlike many ecommerce stores that hide their blogs in the footer.

eCommerce 84

eCommerce Shoppers Transform SEO 84

Backlinko

APRIL 10, 2025

SEO reporting transforms raw data into actionable decisions. Save Time with Ready-Made Templates If youre short on time and dont want to build your SEO reports from scratch, Semrush has you covered with ready-made templates: These templates help you quickly generate reports for common SEO tasks.

SEO 82

SEO Price Key Performance Indicator Analytics 82

Scoop.it!

MARCH 10, 2022

Generating high-quality content is not that easy, especially when you need a high volume of resources regularly – but there’s plenty you can do when you know the latest content marketing trends. Most of these content auto- generators that you can find online use NLG or Natural Language Generation technology based on NLP.

Content Marketing 110

Content Marketing Transform User-Generated Marketing 110