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How to edge out your competition with market research

Sprout Social

Be honest: when’s the last time you conducted market research? So much of modern marketing is about taking action and chasing immediate results. And taking the time to do research might not seem like much of a priority. Why is market research so important, anyway? First, let’s define what market research is.

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5 Effective Email Marketing Strategies To Drive More Sales

OnPassive Marketing

Email marketing is one of the most cost-effective ways to get your message out there, but it can be hard to find the time to develop a cohesive email marketing strategy that will drive sales. The Five Most Effective Email Marketing Strategies. The Five Most Effective Email Marketing Strategies.

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36 Digital Marketing Experts You Need To Follow On Social Media

SocialPilot

Content Marketing + Jay Baer Ann Handley Joe Pulizzi Kristina Halvorson Darren Rowse Michael Brenner Robert Rose George Stenitzer Jeff Bullas 3. Video Marketing + David Murdico Tim Washer Bruce McKenzie Tyler Lessard George B. Email Marketing + Dela Quist Jeanne Jennings Jordie Van Rijn Elliot Ross Skip Fidura Chad S.

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Competitive monitoring: tracking the competition to stay ahead

Sprout Social

What’s their email marketing strategy? Competitive monitoring also involves collecting data on market trends and other key aspects of your industry landscape. This information can help you move quickly to launch a better product or develop strategies to prevent the merger from stealing your brand’s market share.

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How to Use Google Scholar to Find Content Ideas and Research

Neil Patel

No matter if you’re looking for news articles on digital marketing trends in healthcare, Google Scholar can help you get high-quality search results. If you want to learn how to use Google Scholar successfully for your marketing research , follow the steps below. Search by Year to Find Trending Topics.

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What’s next? 8 career paths for social media managers

Sprout Social

A marketing generalist role is perfect for social media managers looking to transition to something new. Small and mid-market businesses are always looking for a Jack (or Jill!) Roles in this vein might have titles like marketing specialist, digital marketing coordinator or marketing associate.

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Industrial Marketing Strategy vs. Plan

Tiecas

Key components of an industrial marketing plan A comprehensive industrial marketing plan comprises of several key components that work together to achieve the desired marketing objectives. Market research: Involves analyzing market trends, customer demographics, and competitor strategies.