Welcome Software

JUNE 28, 2022

The Lumiere Brothers’ The Arrival of a Train (L'arrivée d'un train en gare de La Ciotat) shocked audiences when it came to the silver screen in 1896. Although the reports of audience members fleeing the theater have been exaggerated, the new world of cinema was revolutionary and bewildering to 19 th -century viewers.

Analytics 40

Analytics Customer Non-Profit Retail 40

Sprout Social

OCTOBER 19, 2016

In this post, we’re going to detail everything you need to know about running a social media contest like setting goals, choosing the right platform, how to promote it and everything in between. With engagement being one of the most critical metrics for social media marketers, contests make a lot of sense. Through Oct.

User-Generated 95

User-Generated Promotion Price Management 95

Content Marketing Institute

FEBRUARY 5, 2019

Whenever someone mentions the term “branded content,” my mind still drifts back to the original inspiration for my love of the technique: BMW’s The Hire. Branded content is the best vehicle for marketers to bridge the gap b/n awareness and affinity, says @joderama. Click To Tweet. In the name of brand love.

Branding 96

Branding Millennials Entertainment Transform 96

Martech

APRIL 22, 2024

If you’re still taking a one-size-fits-all approach to your marketing campaigns, blasting the same messages across channels to a broad audience, you’re leaving revenue on the table. Today’s B2B buyers expect a personalized experience tailored to their specific needs, industry pain points and stage in the customer journey.

Marketing Plan 128

Marketing Plan CRM Customer Journey Marketing 128

Exposure Ninja

OCTOBER 2, 2023

Throughout your marketing career, you’ll come across many successful marketing campaigns in all areas of marketing — some will inspire you, and others will give you second-hand embarrassment. When it comes to marketing, you should look for inspiration inside and outside your niche. Let’s start with traditional marketing.

PR 52

PR Marketing Marketers Promotion 52

Scoop.it!

JUNE 23, 2022

Content marketing’s an important component of any business marketing strategy. Content includes blogs, white papers, videos, and infographics. It’s a great way to reach customers online, so it’s no surprise 82% of marketers used content marketing in 2021. Image created by writer.

Whitepaper 94

Whitepaper Market Research Brand Management Content Marketing 94

Marketing Insider Group

OCTOBER 4, 2021

Every single day, readers could expect coverage of each of those categories. What does this have to do with content marketing? When you become intentional about choosing categories and themes for your weekly blog content , you maximize their potential to help you achieve your goals. And new content?

Fashion 124

Fashion User-Generated Content Marketing Customer 124

Hootsuite

OCTOBER 21, 2020

B2B social media marketing is often written off as boring or unnecessary. The digital media company credits its LinkedIn marketing efforts for closing 42% of its deals in 2018. B2B marketing helps Adobe ink bigger contracts. Here’s how to use social media for B2B marketing, social selling, customer service and more.

Social Media Marketing 98

Social Media Marketing B2C Finance Marketing 98

Search Engine Land

NOVEMBER 17, 2022

And that’s only part of the reason why social media marketing continues to be misunderstood (at best) or divisive (at worst). Because to understand how to do social media marketing properly, you first need to understand what social media is (and isn’t). What does social media marketing mean? Nothing in marketing is new.

Social Media Marketing 125

Social Media Marketing User-Generated Marketing Marketers 125

Moz

MAY 9, 2019

a better understanding of page content), as Alexis Sanders explains in this wonderful podcast. a better understanding of page content), as Alexis Sanders explains in this wonderful podcast. While there’s a couple of different ways you can mark up on-page content, this guide will focus on the format Google prefers; JSON-LD.

SEO 68

SEO Place Analytics Customer 68

Moz

SEPTEMBER 19, 2019

Posted by HeatherPhysioc Spending quality time getting to know your client, their goals and capabilities, and getting them familiar with their team sets you up for a better client-agency relationship. It creates the expectation that you will have a conversation and that the client is expected to participate in that process with you.

SEO 48

SEO Communications CMO Place 48

Hubspot Marketing

APRIL 13, 2023

They may even choose a competitor simply because that business communicates its value proposition clearly in its marketing campaigns and sales process. While the two can have points in common, a value prop is more product- and service-oriented while a mission statement is more goal-oriented. We'll cover: What is a value proposition?

Food 143

Food Shipping CRM Branding 143