SocialPilot

MARCH 9, 2025

Their Instagram and YouTube are filled with high-energy, cinematic property walkthroughs featuring compelling storytelling rather than just listing details. Social proof in the form of testimonials, before-and-after property transformations, and UGC posts improve your brand. A great example is Serhant , the real estate brokerage.

Real Estate

Buffer Marketing

FEBRUARY 12, 2025

B2B social media marketing, let’s address the elephant in the room: B2B social media content is boring. Ask for their help — B2B social media marketing (and any marketing, for that matter) is cross-functional. Cognism’s overall digital marketing strategy does this exceptionally well.

Social Media Marketing

Chief Martec

NOVEMBER 10, 2024

Marketing ops teams can play — must play — an essential role in this leveling up. At the same time, it will dramatically expand the scope and scale of creative experimentation that marketing can do. Or, for a more positive spin, there’s still tremendous opportunity for growth in digital operations overall.

Transform

SocialPilot

JULY 21, 2025

Problem 6: “Our digital transformation is dragging — we can’t keep up.” Focus your energy where you can be consistent, valuable, and actually build a presence that sticks. They’d offer unsolicited advice, share relevant content, or even send unexpected small gifts, transforming followers into brand advocates.

Transform

Hubspot Marketing

DECEMBER 2, 2024

John Pennypacker , vice president of sales and marketing at Deep Cognition , explains how AI has transformed his team’s approach to conversions. “We What’s more, getting new customers costs significantly more than retaining existing ones, meaning customer experience is one of the most important places to invest marketing dollars.

Customer Journey

Martech

MARCH 10, 2025

Consumers are far more likely to share their data with companies they trust, giving you better signals to optimize your marketing strategies. Today, MMM is transforming through advances in cloud computing, data science talent and open-source marketing models. Brands that take privacy seriously will have an edge.

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Doug Garnett

FEBRUARY 21, 2025

While quite productive for the book, I had little energy left for blog posts. When behaviors are reliably cyclical frequency methods like Fourier transformations can remove explicit consideration of time. For this reason, I write about doing business because it is active full of potential for robust and vital energy.

Energy

Lynton Web

MAY 8, 2025

It's your most powerful marketing tool, membership generator, and community hub. While we explored comprehensive marketing strategies in our previous article , this second installment focuses on transforming your website into a conversion powerhouse that attracts visitors and converts them into active members and program participants.

Transform

Use Insider

NOVEMBER 18, 2024

Generative AI will revolutionize productivity—and change the way teams work During our conversation, Amy and I explored the transformative power of Generative AI. In fact, marketers spend 60% of their time on repetitive tasks like creating segments, writing copy, and building journeys, draining both time and energy.

Retail

Exposure Ninja

JUNE 13, 2025

It transforms from a company selling products into a purpose-driven movement people want to join and support. By analysing Amazon’s strengths and weaknesses , we crafted an integrated SEO and Content Marketing strategy that positioned Golf Course Lawn Store as the go-to authority for premium lawn care.

Branding

Backlinko

MARCH 25, 2025

Whether you’re launching your first blog or your fifth, these insights will help you make smarter decisions about where to invest your time and energy. Theyre also in various affiliate marketing programs. For example, CleanTechnica covers energy efficiency, geothermal energy, Tesla products, and more.

Real Estate

Sprout Social

MARCH 11, 2025

These include the rise of the influencer-creator economy, video content, network transformation and community management. Network transformation influences commerce and culture The transformation of social media networks has impacted commerce and culture, reshaping consumer behavior and brand engagement.

Branding

Animalz blog

MARCH 6, 2025

Success in sales, marketing, or content still requires time, energy, and effort. And my concept is very much about like, there is no shortcut to do this well, whether that’s sales or marketing or concert, whatever it takes time, energy, effort. And I’m Tim Metz, Director of Marketing and Innovation.

CMO

SocialPilot

APRIL 23, 2025

Thats why we built this guide to show you how to build a social media marketing strategy that transforms followers into leads and content into conversions. We’ll cover proven strategies that work across different platforms, from Pinterest boards to Instagrams trending reels.

Social Media Marketing

Duct Tape Marketing

JULY 10, 2025

Don’t forget to subscribe to the Duct Tape Marketing Podcast for more expert insights on business growth and marketing strategy. Duct Tape Transcript Email Download New Tab John Jantsch (00:01.006) Hello and welcome to another episode of the Duct Tape Marketing Podcast. This is John Chance. So welcome to show Alex.

Shipping

Marketing Insider Group

JULY 21, 2020

This is true for life and one of my favorite things to do for marketing. Recently, we looked at quotes from CMOs and influencers on the future of marketing. so you can plot the right marketing strategy for your team’s future. Optimize all your marketing for mobile, emphasizing geolocation and AI-enabled suggestions.

Millennials

Sprout Social

FEBRUARY 24, 2025

As a result, it can be hard to know how to tailor your digital marketing strategy accordingly. But heres the thing: social media marketing isnt just about trends and hashtags. You might get to your destination eventually, but youll probably waste a lot of time, energy and resources along the way. Its about building trust.

Marketing Strategy

Adobe Experience Cloud Blog

DECEMBER 8, 2014

Spending my college years in the great state of Texas, I watched as my classmates entered the booming energy industry upon graduation to focus on engineering innovation, exploration, streamlining operations and expanding renewables. As a modern marketer, these pillars can also apply to your own organization. Want to learn more?

Transform

Businesses Grow

DECEMBER 8, 2022

They are one of the leading organizations in the field of AI research, and its work has the potential to revolutionize many areas of society, from healthcare and education to transportation and energy. In 2023, marketing and the marketing profession will be transformed. Image courtesy Mars Dorian.

Transform

Trade Press Services Newsletter

FEBRUARY 1, 2024

Sometimes, a little collaboration is all it takes to spark creativity and reinvigorate your marketing imagination. When it comes to your marketing strategy , are you trying to do too much? Rather than being mediocre at 10 marketing campaigns, consider investing your time and energy into excelling at one or two.

Transform

Duct Tape Marketing

JUNE 20, 2023

Rewiring Organizations For A Successful Digital Transformation written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Rodney Zemmel In this episode of the Duct Tape Marketing Podcast , I interview Rodney Zemmel. The first one really is the transformation roadmap.

Transform

Duct Tape Marketing

JANUARY 23, 2024

With decades of experience in brand strategy, Bonnie introduces us to her transformative practice discussed in her latest book, Life Brief Method: How to Recenter Goals and Values in Your Life for Bettering Your Workplace. 01:50] How has this practice transformed your life or your decision making? [05:00]

Transform

Content Marketing Institute

DECEMBER 5, 2017

Renasant Bank: Marketing strategy takes step above boring classes. HANDPICKED RELATED CONTENT: How a Bank Transformed Its Business by Creating Its Own Web TV Station. Schneider Electric: Online classes as B2B marketing tactic cultivates more customer data. Cover image by Joseph Kalinowski/Content Marketing Institute.

Education

Marketing Insider Group

NOVEMBER 18, 2020

Influenced by Sun Tzu and coined by Sagefrog CEO and Co-founder Mark Schmukler, this quote implies that there’s a clear difference between marketing strategy and marketing tactics. It suggests that one can’t be done without the other, and to do both correctly, strategy must come first. Consider Account-Based Marketing.

Marketing Strategy

Litmus

FEBRUARY 8, 2024

Marketing strategies face some headwinds in 2024. Marketing budgets In January 2023, many experts shared dire warnings about the economy. Delivering an exceptional customer experience requires incorporating accessibility into the marketing strategy from the outset. It can’t be an afterthought.

Marketing Strategy

Martech

APRIL 16, 2024

With the right content marketing strategy, you can engage your audience at every stage of their journey. Here are some actionable insights and strategies to ensure your content reaches, genuinely resonates with and converts your audience. Infographics should be shareable and designed for easy comprehension.

Customer Journey

Martech

JANUARY 11, 2023

The shooting process (including sets and energy costs). Published as an open-source study, this is the first iteration of a global and collaborative approach, allowing brands to work together on their digital and energy transformation. Technical production resources. Graphic creation, editing and post-production.

Advertising

Lynton Web

OCTOBER 15, 2024

You must use that information creatively to drive innovative marketing initiatives that speak directly to your audience's needs and desires. Let's explore creative, data-driven marketing strategies that go beyond the basics so you can forge deeper connections with audiences and drive meaningful results. Not sure where to start?

Marketing Strategy

Martech

AUGUST 3, 2021

Evangelista is SVP Content, Programming and Marketing at Vevo, and the 40th birthday of music videos seemed a good time to find out more about Vevo’s business model and marketing strategy. Using AI, Vevo analyzes the energy and tone of videos, tagging them as heartfelt, empowering, impassioned or fun. Why we care.

Transform

Marketing Insider Group

SEPTEMBER 28, 2021

wearing a cocktail dress from your retail brand’s spring collection or to “Transform your business!” Emotional marketing is a well-proven, effective marketing strategy that brands use to make a connection with consumers. High-Energy. Take Action on Your Content Marketing Strategy. Evoke Emotion.

Content Marketing

Adobe Experience Cloud Blog

MARCH 11, 2014

In today’s connected world, your content marketing needs to stand out, integrate your 360° branding , and be consumable across social media platforms and devices. All of these qualities are part of your visual content marketing strategy. How to Incorporate Visual Content into Your Overall Strategy. Infographics.

eBook

Martech

MAY 10, 2022

At the time, Host Analytics, now Planful, had focused all its energy on one reviews platform, G2. Tonkin needed more reviews in more places, but he also wanted to streamline Planful’s marketing strategy to focus on in-market buyers — the people who had done their research and were close to making a purchase.

Transform

Rock Content

SEPTEMBER 22, 2020

Another characteristic of this modern public pointed out by professor Philip Kotler in his book “Marketing 4.0”, If your Experiential Marketing strategy is solid, it will transform leads into satisfied consumers, which will increase the reach of your company organically.

Branding

Adobe Experience Cloud Blog

APRIL 17, 2015

Marketers have to adapt to these changes. The single most important improvement companies can make to their marketing strategies is investing in marketing automation software. Marketing automation software is not just a fancy synonym for customer relationship management software. Simple Interface.

Thought Leadership

Hubspot Marketing

JUNE 24, 2022

Inbound marketing for nonprofits can help you attract new supporters for your cause, connect to valuable donors, engage your constituents, and inspire your community. See firsthand how HubSpot can transform your nonprofit organization. Here's how else nonprofit marketing can help. Nonprofit marketing raises awareness.

Inbound Marketing

SmartBrief - Marketing

FEBRUARY 8, 2024

Top predictions for DOOH in 2024 As 2024 progresses, DOOH advertising is on the verge of transformative changes, driven by technological advancements and evolving market dynamics. Seamless omnichannel integration Integrating DOOH into the broader omnichannel marketing mix is set to redefine advertising strategies.

Transform

Martech

SEPTEMBER 24, 2021

This next wave is often referred to as ‘business agility’ where we transform old ways of working across software, human resources, finance, and of course, marketing. The Agile Marketing Manifesto has become a single source of truth to ground marketers that want to be agile in the cultural changes they need to live by.

Transform