Hubspot Marketing

MARCH 25, 2021

But, starting and running an effective, traffic-generating blog requires a lot of time and energy. And, if you're a marketing manager on a tight budget, you might only be interested in tactics that directly benefit your bottom line. In the next year, consider a mix of content marketing that includes blogging.

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Hubspot Marketing

JUNE 24, 2022

Regardless of industry or size, all nonprofits benefit from volunteers, and marketing your organization can help bring in new hands. Nonprofit marketing promotes your services. Crafting these before you employ your marketing is important for a few reasons: Key messages keep your organization aligned. Email marketing.

Inbound Marketing 145

Inbound Marketing Non-Profit Education Transform 145

Neil Patel

APRIL 19, 2021

The truth is, it’s only helpful for promoting your brand if you know how to use it in the right ways. Don’t forget to promote your tweets, too. There are three different types of Twitter ads: Promoted Ads Follower Ads Twitter Amplify Trend Takeovers Twitter Live. Promoted Ads. Here’s how. Use Twitter Ads. Follower Ads.

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User-Generated Promotion Energy Analytics 141

Neil Patel

SEPTEMBER 14, 2021

If you follow video marketing trends, you might have noticed an increase in animated videos starring anime-style avatars. While the personality, voice, and physical likeness vary by creator, most are high-energy, fun-loving, animated personalities. Many also partner with brands to promote products and services.

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Promotion Fashion Influencer Marketing Energy 128

Sprout Social

AUGUST 2, 2022

In this article, we’ll seek to offer insights into nine current and emerging YouTube trends you need to know to fuel your video marketing strategy. Yes, YouTube is a jewel in any digital marketer’s crown. Spotify uses Shorts to promote events and promote or repurpose podcast content. Social commerce.

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Neil Patel

APRIL 26, 2021

If you’re looking to get into video marketing, there’s no better channel than YouTube. They’re the second most visited website on the entire internet, with over 2 billion users , have virtually no competitors, and consumers are increasingly spending more time watching more online videos. Cross-Promote with Other Channels.

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SEO Promotion Social Media Marketing Customer Acquisition 145

Neil Patel

SEPTEMBER 17, 2021

Otherwise, you risk wasting time, energy, and money on flawed campaigns. As simple as it sounds, delivering more videos could be the easiest way to increase shares and engagement. I recently posted this video on Facebook: It was a direct result of a simple social media audit like this. Don’t worry. Work Smarter, Not Harder.

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Analytics Energy Key Performance Indicator Social Media Marketing 145

Adobe Experience Cloud Blog

JANUARY 6, 2017

Author: Ellen Gomes As we kick off 2017 with the fresh energy and optimism that a new year brings, like me, I bet many of you have made some achievable (and not so achievable) New Year’s resolutions. This year, one at the very top of my list is to more actively consume industry news and trends and apply them to my own marketing.

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AWeber

JULY 6, 2023

So grab your popcorn, sit back, and get ready to discover the magic of video email marketing! But first, let’s define what video email marketing is… What is video email marketing? Video email marketing is simply incorporating videos into your emails.

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Email Marketing Education Marketers Marketing 105

Sprout Social

MARCH 20, 2023

While there’s no official length cut off for short-form videos, they’re typically considered to be videos between three seconds and one minute in length. And it’s well within your reach to start using it in your video marketing strategy. This bite-sized content can supercharge your social strategy and brand awareness.

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User-Generated Energy Entertainment Management 135

Neil Patel

DECEMBER 30, 2022

Embedding a video on more than one page is a great way to confuse Google. Focus your energy on one page per video for the best results. In addition, note that only one video should appear per page. Make Your Videos Available to the Public. Always check privacy settings on the video hosting platform you choose.

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SEO User-Generated Analytics Video Marketing 119

Orbit Media Studios

JULY 11, 2023

Tell the viewer what you’re doing here 0:05 “I’m sharing with you an article about…” “This is just a quick video to tell you about…” “Here is a quick summary of our latest advice…” These are the seconds that are most likely to be seen in the social stream, so start with big energy, punchy statements and an extra bit of body language.

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Promotion Social Media Marketing Analytics Energy 98

Hubspot Marketing

JULY 10, 2018

This makes it an ideal channel for top-of-the-funnel awareness -- for instance, you might promote a downloadable ebook to capture quality leads with an initial offer. LinkedIn is the top social media platform for B2B marketers , so it’s a viable channel to pursue. Source: 2016 Content Marketing Institute. Facebook Lead Ad.

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Inbound Marketing User-Generated Whitepaper Email Marketing 145

Digital Marketer

NOVEMBER 26, 2022

Promotional Videos & Video Sales Letters. VIDEO IS THE FUTURE! In fact, 87% of video marketers say that video gives them a positive return on investment. Video marketing is indeed where it’s at! Says the girl who spends HOURS making video content every week. Content Videos.

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Copywriting SEO Promotion Video Marketing 87

Sprout Social

MARCH 24, 2020

Having these numbers handy can help you determine where you should be focusing your energy in terms of platforms and content creation. For starters: Read comments and questions for customers regarding products and promotions they’re interested in. Is it your unique visuals? Voice and captions?

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Marketing Insider Group

AUGUST 21, 2019

Create and publish content that’s informative and entertaining, not just promotional. Use current marketing tactics to meet audiences where they are now. What ideas and feelings do you want prospects and customers to have when they see your logo and other marketing materials? Use Current Marketing Tactics.

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Branding Inbound Marketing Entertainment Energy 40

Spiralytics

NOVEMBER 14, 2023

Marketers should take heed of this pivotal trait. Campaigns promoting mental health awareness and support will likely resonate deeply with Gen Alpha’s characteristics. Recognizing the family dynamic and crafting appealing messages for Generation Alpha and their parents can create a more holistic and effective marketing strategy.

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Gen Z Millennials Health Transform 52

Hubspot Marketing

NOVEMBER 6, 2018

From P&G’s “Thank You, Mom” to American Express’s “Small Business Saturday” to Dos Equis’s “Most Interesting Man in the World,” marketing campaigns have a way of sticking with us long after an impression or purchase. They promote a focused effort that guides consumers towards a desired action. Promote a new product or service.

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Direct Mail Marketers Marketing User-Generated 145

Sprout Social

OCTOBER 17, 2016

You can also share content that promotes your business, but do it sparingly. Twitter Ads let you promote your Tweets so they’re seen by more people than you can reach organically. If you have a recent Tweet that picked up some traction, put it in front of even more people with a promoted Tweet campaign.

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Social Media Marketing User-Generated Marketers Marketing 112

Marketing Insider Group

MARCH 28, 2024

Shake things up for your customers with a new method of sparking social engagement — sending an actual printed card in customers’ order packages that are designed to promote sharing. For example, you can set up your homepage to promote a product that a buyer was viewing, but didn’t purchase during their last visit.

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eCommerce Shoppers User-Generated Promotion 119

Buffer Marketing

DECEMBER 11, 2024

The 15 best ways to find music for YouTube videos With a range of licensing options and genres from hip-hop to indie, this list has something for every video marketer. Pay close attention when using Creative Commons-licensed work to avoid mixing them up and causing legal and financial headaches.

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