Remove Fashion Remove Millennials Remove Social Media Marketing Remove User-Generated
article thumbnail

The HubSpot Blog's 2023 Social Media Marketing Report: Data from 1200+ Global Marketers

Hubspot Marketing

Let’s face it - social media marketing in 2023 is harder than ever. Marketers also need to share it across a bunch of different apps and tweak it to fit the aesthetic and tone of each platform. Brands with an engaged social media community will win audiences. Not much time on your hands?

article thumbnail

What is User-Generated Content? And Why is it Important?

Hootsuite

Whether you know it or not, both of these examples are user-generated content (UGC). Bonus: Read the step-by-step social media strategy guide with pro tips on how to grow your social media presence. What is user-generated content? An example of user-generated content from Calvin Klein.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

If Gen Z Changed the Game for Marketers, What Will Gen Alpha Be Like?

Hubspot Marketing

Gen Z's love for platforms like TikTok and Twitch caused many companies to switch up their marketing tactics —turning to strategies like influencer and social media marketing. However, there's a new generation that is expected to change the marketing landscape even more: Gen Alpha. Who is Gen Alpha?

Gen Z 116
article thumbnail

81 Social Commerce Stats Marketers Should Know in 2023

Hubspot Marketing

Social Commerce Stats for 2023 General Social Commerce Stats Social Commerce Stats by Demographic Social Commerce Purchasing Stats Social Commerce Stats by Platform Social Commerce Stats for Business General Social Commerce Stats 27% of consumers prefer to discover new products through social media over any other channel.

Gen Z 116
article thumbnail

14 of the Most Important TikTok Trends to Watch in 2022

Hootsuite

Like in the fashion world, TikTok trends come in and out of style, fast. Once a trend starts to gain traction, users “hop on” it by recreating a trending TikTok video or theme. Any trend is fair game for any user of the app, and often businesses and entrepreneurs successfully adapt trends made by creators. How do we stay hip?

Gen Z 142
article thumbnail

7 Proven Social Media Promotion Ideas That Don’t Suck

Hootsuite

Why promote your business on social media? For starters, the number of social media users worldwide grew by 13.2% That means over half of Earth’s entire population now uses social media. Having a huge audience of carbon-based life forms is one thing, but here are the real benefits of social media: 1.

Promotion 142
article thumbnail

How to Write a Listicle [+ Examples and Ideas]

Hubspot Marketing

Here, we're going to dive into what a listicle is, how to write a high-quality article, and listicle ideas to help you generate engaging content for your readers. Here's an example of what we mean: 3 Ways to Improve Your Social Media Marketing Be unique! Social Media & Digital Habits." Take risks.