Neil Patel

DECEMBER 21, 2022

Market research shows that 44 percent of brands feel recommending products on past preferences is imperative, while just 11 percent of customers agree. However, it’s essential to recognize that marketing isn’t a guessing game. Deep, ongoing market research is one of the best ways to truly understand your customers.

Customer 111

Customer Market Research Target Market User-Generated 111

Hubspot Marketing

SEPTEMBER 12, 2022

Gen Z's love for platforms like TikTok and Twitch caused many companies to switch up their marketing tactics —turning to strategies like influencer and social media marketing. However, there's a new generation that is expected to change the marketing landscape even more: Gen Alpha. Who is Gen Alpha?

Gen Z 116

Gen Z Millennials Fashion Manufacturing 116

Hootsuite

OCTOBER 25, 2021

Multiple studies confirm that when used alongside an integrated marketing strategy, social media directly influences purchasing decisions. Using social media is important now more than ever. How can you take advantage of the latest social media boom of more people and more money to go around online?

Promotion 142

Promotion Gen Z Social Media Marketing Fashion 142

Vertical Response

MARCH 22, 2024

Identifying a niche, establishing a robust online presence, and comprehensive market research are foundational elements to launching a potentially profitable online business that operates 24/7. The first stepping stone is market research.

Transform 69

Transform Affiliate Marketing Shipping Education 69

Many Chat

APRIL 18, 2022

It’s no wonder a recent report by Social Media Examiner found that 88% of marketers reported seeing additional exposure for their businesses when using social media, while 69% saw an increase in leads. Diversify your marketing strategy. Is Instagram suitable for B2B businesses?

User-Generated 98

User-Generated Fashion Food eCommerce 98

Digital Marketer

JULY 24, 2023

As a dedicated digital marketer, you pour countless hours into gathering data, conducting market research, and fine-tuning your client’s marketing campaigns. Your goal is to develop extremely powerful strategies that engage with the target audience and deliver exceptional results.

Video Marketing 74

Video Marketing Digital Marketing Marketing Marketers 74

Marketing Insider Group

FEBRUARY 5, 2024

Our spotlight shines on the freshest data from the recent years, peppered with some evergreen insights, ensuring your marketing strategy remains both current and informed. So, let’s jump right in and explore these 300+ digital marketing stats to supercharge your marketing strategy. SEMrush) The U.S.

Digital Marketing 87

Digital Marketing Marketing Strategy Shoppers User-Generated 87

Digital Marketer

APRIL 6, 2023

How do you identify your social media target audience? You can use market research, email survey campaigns , or website forms to find out your customers’ social media preferences. Your social media copy should include trustworthy, authentic, and expert facts and information.

User-Generated 73

User-Generated Entertainment Whitepaper CRM 73

Sprout Social

APRIL 13, 2022

The network’s popularity grew as the first visual-only social media platform. People shared images of their food, travels, outfits and events. This made Instagram a valuable visual marketing tool for brands and businesses alike. Restaurant social media resources. Tech social media resources.

Finance 120

Finance Food Education Social Media Marketing 120

Hootsuite

NOVEMBER 25, 2019

The use of social media in financial services organizations is no longer an option. The University of Massachusetts Dartmouth Center for Marketing Research found nearly all Fortune 500 financial services organizations have active social media profiles. Simply creating a social profile is not enough.

Finance 144

Finance Food PR Management 144

Hootsuite

APRIL 11, 2022

Fody Foods sells their specialty line of trigger-free products for people with digestive conditions and allergies. Without the overwhelm, Fody was able to improve their marketing with proactive communication strategies targeted to those with digestive conditions. Source: Fody Foods. Improve customer experience.

Retail 97

Retail Customer eCommerce Shipping 97

Sprout Social

NOVEMBER 15, 2021

Note: The majority of these are free marketing resources but some paid options did make the cut. Social media marketing resources. Social media marketing is an enormous and ever-changing field. What to read first: Building your social media marketing strategy for 2022.

Copywriting 89

Copywriting Social Media Marketing CMO Analytics 89