Martech

AUGUST 18, 2022

The PGA TOUR will use Qualtrics’ XM, which includes Qualtric Social Connect and Qualtrics Customer and Employee XM products, to draw insights from how fans engage with digital platforms at tournaments and determine ways to improve the experience. Read next: What is a digital experience platform or DXP? Feedback front and center.

Transform 100

Transform Analytics Customer Food 100

Welcome Software

NOVEMBER 1, 2022

Andy Pimlett: Yeah, and one of the, one of the biggest drivers for us in terms of understanding where we can maximize value of feature delivery is in, is in gaining as much insight as we possibly can. Laura Dolan: So, what are the main benefits of choosing a DXP?

Transform 40

Transform Management Product Customer 40

Welcome Software

NOVEMBER 1, 2022

Andy Pimlett: Yeah, and one of the, one of the biggest drivers for us in terms of understanding where we can maximize value of feature delivery is in, is in gaining as much insight as we possibly can. Laura Dolan: So, what are the main benefits of choosing a DXP?

Transform 40

Transform Management Product Customer 40

Welcome Software

OCTOBER 4, 2022

It’s high time for a real digital experience platform (DXP), a single platform that powers inclusive collaboration throughout the entire content lifecycle. But as we closely examined the terms several other companies use to describe what they do, one thing became clear: a general confusion surrounding what makes a great DXP.

Transform 40

Transform CMO Marketing Marketers 40

Welcome Software

OCTOBER 4, 2022

It’s high time for a real digital experience platform (DXP), a single platform that powers inclusive collaboration throughout the entire content lifecycle. But as we closely examined the terms several other companies use to describe what they do, one thing became clear: a general confusion surrounding what makes a great DXP.

Transform 40

Transform CMO Marketing Marketers 40

Welcome Software

DECEMBER 19, 2022

Optimizely’s Digital Experience Platform (DXP) helps you create exceptional user experiences at every digital touchpoint. Our personalization solutions build on real-time user data and insights to deliver content, campaigns and product recommendations that resonate with your customers.

Customer 75

Customer Millennials Communications Price 75

Welcome Software

OCTOBER 4, 2022

Boundless digital invention begins with a DXP that is purpose-built to unlimit team members, enabling inclusive collaboration, confident creation and customer foresight. Iterative experiments, clear insights and embedded AI pair perfectly with human artistry. The artistry is inimitable—so is the right technology.

Transform 40

Transform Energy Product Advertising 40

Welcome Software

OCTOBER 4, 2022

Boundless digital invention begins with a DXP that is purpose-built to unlimit team members, enabling inclusive collaboration, confident creation and customer foresight. Iterative experiments, clear insights and embedded AI pair perfectly with human artistry. Inclusive Collaboration. Customer Foresight.

Transform 40

Transform Energy Product Advertising 40

Welcome Software

MARCH 22, 2022

NEW YORK, NY – March 22, 2022 – Optimizely (Welcome) , the leading digital experience platform (DXP) provider, today announced Gartner has positioned the company as a Leader in its 2022 Magic Quadrant for Content Marketing Platforms. Optimizely (Welcome) Named a Leader in 2022 Gartner® Magic Quadrant for Content Marketing Platforms.

Transform 52

Transform B2C User-Generated Communications 52

Welcome Software

JUNE 28, 2022

Here are the top 10 reasons to attend Opticon 2022: Gain the latest insights into the evolving state of digital and learn how to leverage this information to improve business operations and relationships with customers. Still not convinced? Find out how your teams can seamlessly ensure continuous optimization across all touchpoints.

Transform 40

Transform Analytics Place Customer 40

Martech

OCTOBER 4, 2021

MarTech’s daily brief features daily insights, news, tips, and essential bits of wisdom for today’s digital marketer. The following year, DXP Acquia absorbed AgilOne. Earlier this year, two other DXPs, Optimizely and Sitecore, acquired Boxever and Zaius respectively. I think it’s fair to say there’s a trend here.

CRM 94

CRM Health Customer Journey Performance Marketing 94

Welcome Software

JANUARY 25, 2023

But when teams work together to inject data across silos, they have the insight needed to make the right decisions and create with confidence. Consider the power that Optimizely's Experimentation products can have on your entire team’s ability to unlock personalized insights and better connect with customers.

Communications 40

Communications Product Customer Place 40

Welcome Software

JANUARY 25, 2023

But when teams work together to inject data across silos, they have the insight needed to make the right decisions and create with confidence. Consider the power that Optimizely's Experimentation products can have on your entire team’s ability to unlock personalized insights and better connect with customers.

Communications 40

Communications Product Customer Place 40

Welcome Software

DECEMBER 19, 2022

Optimizely’s Digital Experience Platform (DXP) helps you create exceptional user experiences at every digital touchpoint. Our personalization solutions build on real-time user data and insights to deliver content, campaigns and product recommendations that resonate with your customers.

Customer 40

Customer Millennials Communications Price 40

Welcome Software

NOVEMBER 22, 2021

Im Unterschied zu Campaign reicht DXP wesentlich weiter. In der DXP basiert die Personalisierung auf Daten, die im Anschluss an den E-Mail-Empfang aus weiterführenden User-Interaktionen mit einer Website oder einem Online-Shop erhoben werden.

Customer Journey 40

Customer Journey Market Trends Product Customer 40

Welcome Software

OCTOBER 12, 2022

With this reality in mind, we built Optimizely’s Ddigital Eexperience Pplatform (DXP) — b ecause inclusive, well-orchestrated collaboration leads to better outcomes for all. By working together to i nject data across silos, teams can have the insight needed to make the right decisions and create with confidence.

Global Marketing 40

Global Marketing Communications Product Customer 40

Welcome Software

OCTOBER 12, 2022

With this reality in mind, we built Optimizely’s Ddigital Eexperience Pplatform (DXP) — b ecause inclusive, well-orchestrated collaboration leads to better outcomes for all. By working together to i nject data across silos, teams can have the insight needed to make the right decisions and create with confidence.

Global Marketing 40

Global Marketing Communications Product Customer 40

Welcome Software

APRIL 5, 2023

Our an alytics provide invaluable insights into user behavior, enabling companies to refine and optimize their content strategies. But also provide the option of a headless CMS without the headaches. Optimization: Our sophisticated testing and personalization features allow businesses to continually improve their digital experiences.

CMO 40

CMO User-Generated Management Communications 40

Welcome Software

APRIL 15, 2022

The Optimizely Digital Experience Platform (DXP) provides best-in-class tools for digital teams to improve customer experiences and take the guesswork out of marketing through A/B testing. Contentsquare’s Insights constantly monitors your site to reveal previously unseen test opportunities.

User-Generated 40

User-Generated Analytics Customer Journey Management 40

Welcome Software

SEPTEMBER 11, 2022

I am your host, Laura Dolan, and we are joined by Griffin Cox, who is a Senior Technical Product Manager here at Optimizely, and he is going to talk about a major component of our DXP today, feature flags. So if your listeners have been following Optimizely's recent acquisitions, you'll see that we are quickly becoming a leading DXP.

eCommerce 40

eCommerce Product Retail Customer 40

Welcome Software

SEPTEMBER 11, 2022

I am your host, Laura Dolan, and we are joined by Griffin Cox, who is a Senior Technical Product Manager here at Optimizely, and he is going to talk about a major component of our DXP today, feature flags. So if your listeners have been following Optimizely's recent acquisitions, you'll see that we are quickly becoming a leading DXP.

eCommerce 40

eCommerce Product Retail Customer 40

Welcome Software

JUNE 28, 2022

Siteimprove has the unique ability to check content before it’s published or after it’s live and gives insights into the consequences of unpublishing a page to ensure error-proof websites (without dreaded 404s). Learn more at Siteimprove.com. About Optimizely.

SEO 40

SEO Analytics Management Advertising 40

Welcome Software

OCTOBER 17, 2022

Taking leaps in the digital marketing evolution with Optimizely Today’s marketing strategies require innovation, insight and evolution. Optimizely’s digital experience platform (DXP) and the team of experts are here to help you attract and retain customers so your business can grow.

Digital Marketing 40

Digital Marketing Shoppers Marketing Marketers 40

Welcome Software

OCTOBER 17, 2022

Today’s marketing strategies require innovation, insight and evolution. Optimizely’s digital experience platform (DXP) and the team of experts are here to help you attract and retain customers so your business can grow. You must either back up or follow through on the statements made online.

Digital Marketing 40

Digital Marketing Shoppers Marketing Marketers 40

Welcome Software

JUNE 22, 2022

” Body text variation for the subscribe campaign: “We provide vegan-friendly recipes and insights.” Optimizely’s Digital Experience Platform (DXP) helps businesses do just that and easily track experiment KPIs from mobile apps, websites and social media campaigns. ” or “Sign up for free.”

Health 40

Health User-Generated Place Customer 40

Martech

FEBRUARY 1, 2022

A digital experience platform, also called a DXP, is software that enables the creation, management, delivery and optimization of digital experiences in a variety of channels and contexts. What DXPs do. A DXP enables the creation, management, delivery and optimization of digital experiences in a variety of channels and contexts.

Management 93

Management Customer Journey Transform Analytics 93

Chief Martec

MAY 3, 2023

This slide, with a web page at the center, shows how all the different acronyms of DAM, PIM, CRM, and DXP all converge to deliver this experience — as well as non-acronymed technologies for commerce, payments, ratings & reviews, translation, identity, and more. Super insightful lens into a marketing web stack.

Non-Profit 93

Non-Profit Customer Journey Food Entertainment 93

Martech

JULY 20, 2021

Prospective customers seek out engaging content on topics they’re interested in, often to gain insights, solve problems, or enhance experiences. At the same time, Arc XP’s approach to the DXP includes publishing-mindset capabilities that enable increased workflow optimization and tech scalability. The take-away.

Branding 125

Branding Management Content Marketing Customer 125

Chief Martec

APRIL 7, 2022

such as one by CB Insights , another by NewZoo , and this one from Jon Radoff : (You can argue that it’s the same phenomenon with blockchain technologies such as cryptocurrencies and NFTs. Existing platforms in your stack from DAM to DXP will need to adapt to support these capabilities. I’ll get to those in a minute.).

Real Estate 131

Real Estate Global Marketing PR CMO 131