Reddit statistics in 2025 and tactics to grow your brand
Sprout Social
APRIL 28, 2025
Reddit’s users lean young, making it a great social network to reach Gen Z and younger millennials. Moderators manage many communities and ban obvious spam or promotional materials. In 2023, US users’ ethnicities were 21% White, 14% Black, 23% Hispanic and 36% Asian. It adds a lot of value and builds your credibility.
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