Hubspot Marketing

FEBRUARY 12, 2020

Where are the marketing results?! But if you're a marketer, you might be interested in merging the most lovey-dovey of days with your marketing. If you don't have a marketing campaign planned for the 14th, maybe some of these will inspire you to get in on some last-minute Valentine's Day action. Pun totally intended.

Marketing 144

Marketing Marketers Health Promotion 144

Orbit Media Studios

JANUARY 31, 2023

Designing a homepage and writing the copy is one of the great digital marketing challenges and homepage best practices can be a big big help. It has a lot of jobs to do. To help your homepage be a better front door, here is a checklist of homepage best practices. Like all best practices, these aren’t rules. No need to shout.

Copywriting 139

Copywriting Real Estate User-Generated Analytics 139

Neil Patel

JANUARY 9, 2023

As a lawyer, what one marketing tactic would you say is the most likely to drive traffic to your website? Link building is a marketing practice with the purpose of increasing backlinks to your website. What Types of Link Building Are Lawyers Using? Word of mouth is great. So are positive reviews on Google. The end goal?

Law 81

Law Real Estate SEO Place 81

Hubspot Marketing

APRIL 2, 2024

A few of the industries that saw the largest initial dips in traffic from April to June 2021 are Construction (-12%), Financial Activities (-11%), Manufacturing (-7.2%), and Trade, Transportation, and Utilities (-7.1%) When looking at our data, June seemed to be the month with the most seasonal changes or slumps. Click here for a JPEG.

Manufacturing 99

Manufacturing Communications Health Analytics 99

Scoop.it!

MARCH 10, 2022

Content is king! Generating high-quality content is not that easy, especially when you need a high volume of resources regularly – but there’s plenty you can do when you know the latest content marketing trends. This is where modern content automation options can help your business.

Content Marketing 84

Content Marketing Transform User-Generated Marketing 84

Duct Tape Marketing

DECEMBER 6, 2023

Mastering Growth Momentum: Unveiling Your Agency’s True North written by Tosin Jerugba read more at Duct Tape Marketing The Duct Tape Marketing Podcast with John Janstch In this episode of the Duct Tape Marketing Podcast, I interviewed Frank Cowell, the Chief Revenue Boss at Revenue Ranch.

Transform 83

Transform Price Place Inbound Marketing 83

Adobe Experience Cloud Blog

FEBRUARY 23, 2017

Author: Nate Dame Whether you’re just getting started with account-based marketing or you’ve been doing it for a while, you may be looking for new ways to maximize your efforts. SEO Helps Target and Personalize ABM Content. Who is most likely consuming this content?

SEO 131

SEO Thought Leadership Finance Marketing 131

Hubspot Marketing

OCTOBER 2, 2018

It’s helpful on a macro and micro level -- both when I need to figure out what’s happened to a high-traffic blog post that suddenly dipped, and see how many impressions HubSpot is gaining month over month. I’m a content strategist on HubSpot’s SEO team, which means GSC is particularly useful to me. hidden filters, and confusing graphs.

User-Generated 133

User-Generated SEO Analytics eCommerce 133

Customers.ai

JANUARY 26, 2024

B2B marketing tools have made it possible to scale what only recently consisted of face-to-face meetings with business decision-makers. And it’s technology like marketing automation and machine learning that’s made this possible. So, what are the best B2B marketing tools to add to your arsenal right now?

CRM 111

CRM User-Generated Analytics Marketing 111

Adobe Experience Cloud Blog

JULY 5, 2016

This is a very important concept to understand in marketing, especially for demand generation. If you bring in 20,000 names from a tradeshow or inbound marketing tactics, but the leads do not convert–so what? It may be a specific company size, vertical, buyer type, or all of these combined. 20,000 Names Is Not Winning.

Thought Leadership 91

Thought Leadership Inbound Marketing Law Energy 91

Hubspot Marketing

MARCH 26, 2018

There's nothing quite like a sudden Google algorithm update to leave marketers feeling equal parts confused and concerned. In this post, we'll walk through 10 such tools that all help you run a site analysis like a marketer. In this post, we'll walk through 10 such tools that all help you run a site analysis like a marketer.

SEO 145

SEO User-Generated Price Management 145

Adobe Experience Cloud Blog

AUGUST 28, 2017

It’s up to you, however, to turn the stubborn empty page into a tasty blog post that your audience devours. And that leaves you struggling to shoehorn the creation of a blog post into the days when you don’t have a minute to spare. Perhaps you could get away with creating fewer blog posts. You’re bleary-eyed. Learn to Steal.

Thought Leadership 134

Thought Leadership Inbound Marketing Price Place 134

Adobe Experience Cloud Blog

MAY 12, 2016

Author: Ellen Gomes Throughout The Marketing Nation Summit, we’ve not only had amazing, insightful, and inspiring keynote speakers, but speakers who rocked the smaller stages in our breakout sessions. Meaning, do you really have to pick one—inbound or ABM, or can you do both? Build Your Most Valuable Asset—Your Audience.

Content Marketing 91

Content Marketing Thought Leadership Marketing Marketers 91

Hootsuite

NOVEMBER 23, 2022

Have you ever dreamed about becoming an influencer and getting paid to create social media content without needing a big audience? If you’ve spent time on TikTok or Instagram in the last 6-12 months, chances are you’ve come across UGC creators. original sound – TaraChristina Content Creator. What is a UGC creator?

User-Generated 93

User-Generated Law Branding Product 93

Buffer Marketing

SEPTEMBER 11, 2023

The reality is that the best LinkedIn users are marketing machines. They use the platform as a content distribution system, not a resume builder. I've built real friendships with the best B2B marketers in the world and I’m on a text-message basis with countless founders, CEOs, VPs, and executives. The ROI is insane.

Thought Leadership 52

Thought Leadership Transform Communications Branding 52

Adobe Experience Cloud Blog

NOVEMBER 18, 2015

Author: Chris Gillespie Marketing automation is a lot like investing—the smart money is in a long-term strategy. For marketers, that often means focusing on highly visible activities like social media, email, event management, and web personalization while forgetting to plant the seeds for long-term lead nurturing. Quite a lot.

Customer 133

Customer Thought Leadership Marketing Marketers 133

Neil Patel

APRIL 2, 2023

What comes to mind when you think about creating a “good” link profile? There is a lot of information on this subject, including steps you can take today to improve your link profile and boost your rankings. In the past, I’ve provided a lot of advice on building quality links , where to find the best links, and tools that can help.

SEO 86

SEO User-Generated Analytics Health 86

Hubspot Marketing

AUGUST 8, 2019

Marketers, can we be honest with each other for a second? As a marketer, PPC is a skill that you should have in your toolbelt — or at least have a basic understanding of. This guide will help you grasp pay-per-click marketing in its entirety. And, if done responsibly , PPC can be integral to your inbound marketing strategy.

Advertising 106

Advertising Advertisers Inbound Marketing User-Generated 106

Marketing Insider Group

JANUARY 28, 2015

We had nearly 1,600 people sign up for our webinar last week on “ How To Plan And Build An Effective Content Marketing Strategy. Click the link above to our blog post summary of the most important stats, quotes, slides, templates and also to download the presentation and the templates.

Marketing Strategy 99

Marketing Strategy Content Marketing Marketing Marketers 99

Duct Tape Marketing

AUGUST 23, 2023

The Impact of Community written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Lloyed Lobo In this episode of the Duct Tape Marketing Podcast , I interview Lloyed Lobo. He is also the co-founder of Traction, a community empowering over 100k innovators through connections, content, and capital.

Energy 53

Energy Whitepaper Health Transform 53

Hubspot Marketing

DECEMBER 13, 2023

Born in the digital age, "Inbound Marketing” is nearing its 20th birthday. As recently as 2008, influential marketers were using inbound marketing to describe drawing in customers instead of outbound mass marketing. So, what do today’s best inbound marketing agencies look like? Let’s explore!

Inbound Marketing 75

Inbound Marketing PR Manufacturing Marketing 75

Marketing Insider Group

DECEMBER 1, 2010

I wish I knew all the secrets so I could transform the world of B2B Marketing forever with a tell-all book. What I do know is that B2B Marketers have a ton of options today. In this post, I will offer a preview of the thoughts I will deliver during the Focus Interactive Summit on Progressive B2B Marketing. It used to be so easy.

Transform 77

Transform Whitepaper Telemarketing Customer loyalty 77

Jeff Bullas

DECEMBER 27, 2022

One of the main reasons SaaS blogs fail to gain bigger audiences is their lack of correct SEO optimization and buyer targeting. When you take the time to optimize your content for SEO , you help guarantee that it will reach a wider, more targeted audience. Also, think about where your market is at in the buyer journey.

SEO 275

SEO Copywriting Law Communications 275

Orbit Media Studios

APRIL 10, 2024

Through this process, you’ll do a bit of research and record the various types of SEO value of all of your URLs, then use that information to create a plan for your pages that preserves that value. What if you lose your rankings in Google?? Relaunching a high ranking website is a little scary. It shouldn’t be. That’s right. They get clicked.

SEO 105

SEO Analytics Place CMO 105

Neil Patel

JUNE 14, 2021

If so, you need to focus your efforts on inbound marketing strategies for your startup. It’s one of the best ways to take market share from bigger companies, and you don’t need a hefty Facebook Ads budget to compete. Inbound Marketing Strategies for Start-Ups. You’ll use this data to create content.

Inbound Marketing 140

Inbound Marketing Marketing Strategy Marketing Marketers 140

Marketing Insider Group

AUGUST 10, 2010

Skip to content Home About Michael Brenner Appearances B2B Marketing Insider Michael Brenner's Blog on B2B Marketing Content Marketing Demand Generation Mobile Sales Alignment Search Marketing Social Media Strategy August 10, 2010 15 Subscribe Whatever Happened to Marketing Strategy?

Marketing Strategy 71

Marketing Strategy Telemarketing Customer loyalty Transform 71

Hubspot Marketing

JANUARY 11, 2023

I'm going to let you in on a little secret: Not all the content you create has to be 100% original. And for you inbound marketers plagued by the incessant demands of content creation, maybe also a little comforting? Now before some of you say "But content curation is lazy." What is curated content?

Thought Leadership 116

Thought Leadership SEO Inbound Marketing User-Generated 116

Marketing Insider Group

FEBRUARY 5, 2024

Navigating the digital marketing world is like surfing – you need to catch the right wave to successfully ride the trends. As we look ahead, the future of marketing is shaping up to be an exhilarating swell, filled with evolving challenges and opportunities. DemandSage) 49% of marketers believe organic search yields the best ROI.

Digital Marketing 87

Digital Marketing Marketing Strategy Shoppers User-Generated 87

Marketing Insider Group

AUGUST 10, 2010

Skip to content Home About Michael Brenner Appearances B2B Marketing Insider Michael Brenner's Blog on B2B Marketing Content Marketing Demand Generation Mobile Sales Alignment Search Marketing Social Media Strategy August 10, 2010 15 Subscribe Whatever Happened to Marketing Strategy?

Marketing Strategy 62

Marketing Strategy Telemarketing Customer loyalty Transform 62

Hubspot Marketing

DECEMBER 8, 2023

In this guide, I’ll share 20 different types of backlinks in SEO with examples. Table of Contents What is an SEO backlink? 3 Undeniable Benefits of SEO Backlinks 20 Types of SEO Backlinks Tips for SEO Backlinks What is an SEO backlink? They’re also known as inbound, incoming, or external links. Which are worth the effort?

SEO 112

SEO User-Generated Thought Leadership Education 112

Hubspot Marketing

FEBRUARY 7, 2024

Table of Contents SEO Basics How to Learn SEO SEO Step-by-Step Tutorial SEO Basics Having an understanding of foundational SEO vocabulary is important. Table of Contents SEO Basics How to Learn SEO SEO Step-by-Step Tutorial SEO Basics Having an understanding of foundational SEO vocabulary is important.

SEO 88

SEO CRM Analytics User-Generated 88

Hubspot Marketing

NOVEMBER 30, 2022

And although we say it a lot, the way people shop and buy really has changed along with it — meaning offline marketing can’t be your only strategy for driving sales because you need to meet audiences where they’re already spending time: on the internet. Enter digital marketing — in other words, any form of online marketing.

Digital Marketing 145

Digital Marketing Inbound Marketing Affiliate Marketing User-Generated 145

Hubspot Marketing

MAY 9, 2019

Blog posts and podcasts are great starting points for exploring a particular topic. These cover the main business skills you'll need to advance in today's rapidly changing workplace -- from digital marketing and coding to selling, leadership, and more. Marketing Courses. Fundamental Marketing Courses.

Finance 145

Finance Inbound Marketing eCommerce Non-Profit 145

Marketing Insider Group

OCTOBER 12, 2010

In my 20 years of sales and telemarketing experience I have implemented all different types of telemarketing tactics and found that appointment setting provides high value for multiple reasons. Cost efficiencies The appointment setting tactic is on a strict pay for performance model.

Telemarketing 76

Telemarketing Customer loyalty Marketing Mix Social Media Marketing 76

Hubspot Marketing

NOVEMBER 11, 2019

One of my favorite things to do in my free time (besides binge reality shows Love Island and Vanderpump Rules ) is to take free marketing courses online. Industries change all the time, especially in marketing, and keeping fresh up on my skills is something I've found to be not only vital to excelling at my job, but really fun.

Social Media Marketing 140

Social Media Marketing Price Inbound Marketing eCommerce 140

Exposure Ninja

SEPTEMBER 18, 2023

So, you’ve decided you want to learn how to do marketing. There are so many types of marketing, channels, and skills you need — where do you start? If you’re unsure what type of marketer you want to be or where to learn the skills you need to become a marketer, you’ll have a much better idea by the end of this guide.

PR 52

PR Copywriting Marketing Marketers 52

Neil Patel

SEPTEMBER 27, 2021

Are you hoping to take your blog to the next level? Well, there are several strategies that make the top marketing blogs in the industry successful. In this post, we’re going to dig into the finer details of these top marketing blogs. Content Marketing Institute Blog – Success Focus: Editorial Calendars.

Marketing 143

Marketing Marketers Social Media Marketing Digital Marketing 143