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A Roadmap for B2B SMBs to Achieve Digital Transformation

Marketing Insider Group

Is digital transformation just a buzzword? B2B SMBs can achieve digital transformation; it takes work, commitment, and the right strategy. To help you get started or keep progressing, we’ve designed a roadmap for B2B SMB digital transformation. Digital transformation is a necessity to stay competitive and meet customer needs.

Transform 110
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7 Key Stats That Point to the Future of Marketing

Marketing Insider Group

Traditional market research often falls short when new technology and new ideas have the potential to become game-changers. Keep an eye out for new trends and technologies that can streamline your marketing strategy. Millennials Will Not Compose 75% of the Future Workforce. Personalize mobile messaging.

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Will Millennials Change Manufacturing?

Duct Tape Marketing

Will Millennials Change Manufacturing? It’s exactly the image they don’t want the public — or millennials considering careers in manufacturing — to have of the industry. That should be good news for manufacturers who are grappling with the Internet of Things and other new technologies.

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Building A People-Centric Culture: From Employees To Contributors

Duct Tape Marketing

Building A People-Centric Culture: From Employees To Contributors written by John Jantsch read more at Duct Tape Marketing The Duct Tape Marketing Podcast with John Janstch In this episode of the Duct Tape Marketing Podcast, I interviewed Kai Anderson, a seasoned strategist and the leader of workforce transformation at Mercer.

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Why we care about mobile marketing: A guide for marketers

Martech

Mobile marketing covers a wide variety of digital marketing tactics, technology, and strategies that focus on reaching people on their mobile devices (but mostly their smartphones). The mobile web is also getting transformatively faster, with 5G quickly becoming the global wireless standard. billion people.

Transform 117
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17 Marketing Trends You Need to Know for 2022

Marketing Insider Group

Google, Pinterest, and several other companies are also investing in visual search technology. Images are already returned for 19% of searches on Google, and 62% of millennials say they are more interest in visual search than any other new technology. Strategic Marketing Transformation.

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Transcript of Spotting Inflection Points in Your Industry

Duct Tape Marketing

John Jantsch: What do you say to that company that, and my whole business, really the last 30 years that I’ve been in my business, I’ve seen all of this digital transformation for sure, but what do you say to that company that says, I see this coming, but to actually respond the way that we think we need to is suicide.