Adobe Experience Cloud Blog

MAY 22, 2018

Marketing Is at a Crossroads. Our research study revealed two cultures emerging among the organizations we surveyed—those with a marketing-first culture, and those which are legal first. High-performing marketing teams have moved beyond compliance (legal-first) to truly adopt a marketing-first mindset.

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Set Up

FEBRUARY 1, 2022

The CMO Spotlight is a chance to get an inside look into the minds and journeys of high-performing marketing leaders. After her time at GE, she worked with The HEINEKEN Company, then was recruited to work for The Home Depot where she transformed some of their home service businesses from losses to profits. First Name.

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MAY 16, 2024

The CMO Spotlight is a chance to get an inside look into the minds and journeys of high-performing marketing leaders. Set up CEO + Founder, Joe Koufman , spoke with DeLu Jackson , the EVP and Chief Marketing Officer of ADT, about the power of collaboration, harnessing different communication styles, Apple’s innovation, and more. “

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Set Up

FEBRUARY 8, 2022

The CMO Spotlight is a chance to get an inside look into the minds and journeys of high-performing marketing leaders. Jackson has held a number of impressive positions, one of them includes working as the Senior Director of Marketing, Strategic Alliances and Social Media for The Recording Academy. Never miss a CMO Spotlight!

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Set Up

OCTOBER 11, 2022

The CMO Spotlight is a chance to get an inside look into the minds and journeys of high-performing marketing leaders. “ As a younger person, I thought that if things were going to be done well, they needed to be done by me. Watch the full interview to the right. Subscribe for the latest CMO Spotlight posts!

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Hubspot Marketing

DECEMBER 13, 2023

Case Studies and Use Cases These types of content show results and illustrate the potential outcome or transformation your prospects may experience working with you. However, we also love their thought leadership on generative AI, especially their pillars of disclosing, verifying, and informing so everyone can be successful.

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Set Up

APRIL 25, 2024

The CMO Spotlight is a chance to get an inside look into the minds and journeys of high-performing marketing leaders. Not only did Reebok’s decision to market towards aerobics expand their market, it expanded their profits from 9 million to 900 million and let them take more risks. “ Just take a risk.

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Set Up

JULY 28, 2023

The CMO Spotlight is a chance to get an inside look into the minds and journeys of high-performing marketing leaders. The impact that the team has delivered on behalf of the brand has been transformative.” Q5 | What is a brand that inspires you? I think about Peloton and what they have been able to do.

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Set Up

APRIL 20, 2023

The CMO Spotlight is a chance to get an inside look into the minds and journeys of high-performing marketing leaders. Punishill is part of a transformative peer group that meets every Friday morning. I'm religious about participating in peer groups and networking events. Watch the full interview to the right.

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Martech

SEPTEMBER 26, 2024

Social media and digital marketing have transformed communication, but they haven’t rendered traditional PR obsolete. Whether through thought leadership articles or compelling storytelling to journalists, PR lets brands earn the audience’s trust, laying the foundation for long-term loyalty and advocacy.

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SocialPilot

JULY 14, 2025

Thought Leadership Strategic hashtags help anchor your content to emerging ideas, not just trending noise — turning casual views into long-term attention. Say you’re a fractional CMO posting weekly commentary on B2B go-to-market shifts. Great for thought leadership or SEO-style positioning.

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