Hubspot Marketing
FEBRUARY 13, 2024
“You had to go to our backend system, tell tech the segment you wanted, have them download a list for you, and then upload it into the email marketing portal. You create the list yourself and add it to the marketing email feature,” Yap says. Now, the process is cut in half.
Martech
FEBRUARY 21, 2024
Customer demographics and purchase history to understand our customers’ preferences and behaviors, as well as to: Understand customers’ preferences and behaviors to deliver targeted marketing campaigns. Identify patterns and trends in customer purchases to optimize product offerings and pricing strategies.
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Sprout Social
JUNE 26, 2023
These insights help you develop more effective targeted marketing campaigns and a higher level of personalization in products and services. For example, this makeup company has a targeted Facebook marketing campaign for women above 50 for a section of their makeup line, based on audience profiling.
Marketing Insider Group
JANUARY 16, 2023
Set Competitive Pricing. Affordable pricing gives your business a competitive edge. Opt for a competition-based pricing strategy and analyze the average rate for your market offering. In fact, 36% of young adults are unwilling to share personal information with retailers. Conquer 2023’s Marketing Challenges Today.
Digital Marketer
MAY 8, 2023
Turn to salon marketing ! Ensuring outreach and retention happens through targeted marketing and market-focused thinking. This is a perfect way to deliver personalized marketing. Loyalty Programs Build Retention Social media marketing ensures the salon reaches the masses.
Customers.ai
NOVEMBER 14, 2023
By analyzing visitor behavior, such as repeated visits to pricing pages or engagement with specific product/service information, you can identify leads exhibiting purchase intent. This insight allows your sales and marketing teams to strategically prioritize follow-ups, focusing their efforts on leads more likely to convert.
Use Insider
JUNE 2, 2023
How to use Smart Segmentation to deliver highly personalized marketing messages Being familiar with prospective and current customers isn’t just for the sales team. Sophie, your new trend seeker is directed straight to your latest, full-price styles, keeping AOV and CLTV high. How do you build customer loyalty?
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